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Many Older Multifamily Properties Struggle To Provide Reliable Wi-Fi, According To Parks Associates

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Parks Associates' new research, Scaling Connectivity for Multifamily Properties, reveals significant challenges in maintaining reliable Wi-Fi connections in older multifamily properties. The study shows that 82% of properties 10+ years old report difficulties, compared to only 13% of newer properties. This white paper, developed with Xfinity Communities, highlights the importance of next-gen managed Wi-Fi solutions for older MDUs (multidwelling units) facing infrastructure barriers.

Key findings include:

  • Lack of suitable pre-existing networking infrastructure is a top barrier for IoT deployment in MDUs
  • Many properties don't own the wiring infrastructure, making new connectivity deployments costly or unfeasible
  • Older properties are less likely to offer smart amenities due to infrastructure challenges

The research emphasizes that robust, property-wide connectivity is important for modern multifamily living and remaining competitive in the rental market. Investing in internet infrastructure can provide new revenues, improve resident experiences, and simplify property management operations.

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New white paper addresses next-gen Wi-Fi solutions for multifamily property owners and managers

DALLAS, Sept. 19, 2024 /PRNewswire/ -- Parks Associates today announced new research, Scaling Connectivity for Multifamily Properties, revealing 82% of multifamily properties that are 10 or more years old and offer Wi-Fi report difficulty maintaining network connections. By comparison, only 13% of newer properties report the same problems.

The white paper, developed in partnership with Xfinity Communities, a division of Comcast Corporation serving multifamily properties, highlights the challenges facing older MDU (multidwelling unit) properties in deploying and supporting modern networking and IoT solutions. Scaling Connectivity for Multifamily Properties also details current methods and recent innovations that existing properties can leverage to overcome these issues to deliver reliable and high-quality smart building benefits to their residents.

"A lack of suitable pre-existing networking infrastructure is a top barrier holding MDUs back from widely deploying IoT," said Jennifer Kent, VP, Research, Parks Associates. "Additionally, many properties do not own the wiring infrastructure, making new connectivity deployments costly or not feasible. As a result, older properties are far less likely to offer smart amenities and those that do encounter significant challenges due to their existing infrastructure."

Next-gen managed Wi-Fi solutions are key for existing properties looking to roll out IoT solutions but faced with these infrastructure barriers. Next-gen Wi-Fi systems are also designed to be scalable, allowing properties to expand services as technology advances and residents' technology needs evolve.

"Robust, property-wide connectivity is the foundation of modern multifamily living – it's no longer optional, it's a competitive imperative," said Ilan Eframian, Vice President of Xfinity Communities. "By unlocking the potential of existing infrastructure and adopting cutting-edge solutions and systems, property owners can elevate their communities, enhance operational efficiency, and foster long-term loyalty with residents."

Investment in a robust internet infrastructure is crucial for remaining competitive in the rental market, and current solutions allow existing properties to upgrade their amenities now, which can provide new revenues, improve resident experiences, and simplify property management operations.

"To attract long-term residents, properties must be prepared to offer the amenities and features their tenants value—connected systems and solutions that deliver a premium living experience," Kent said.

Parks Associates will highlight this research and more at its upcoming Smart Spaces: Apartments, Hospitality, and Community Living in Dallas, September 24-25 at the Renaissance Dallas Richardson Hotel. Event sponsors include ADT Multifamily; Cox Communities; Nice; Vantiva; Xfinity Communities; Kwikset; Calix; Homebase, a Quext Company; SmartRent; SkyBell; DojoNetworks; WireStar Networks; Zentra Access; and Salto.

To schedule an interview with an analyst or to request specific data, please contact Mindi Sue Sternblitz-Rubenstein at 383510@email4pr.com or 972-490-1113.

About Parks Associates
Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households. https://www.parksassociates.com

Follow Parks Associates on LinkedIn, Facebook, and Instagram.

About Xfinity Communities
Xfinity Communities provides residents, property managers, owners and developers with a smarter living experience that differentiates properties with customized solutions. Offering a better network, better entertainment and better service to multifamily properties, senior villages and college dwellings, Xfinity Communities properties deliver an end-to-end service throughout the resident's technology lifecycle. Xfinity Communities is transforming more than 189,000 properties and 14.7 million units across the country. For more information visit Xfinity Communities or follow us on LinkedIn.

About Comcast Corporation
Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences.

SOURCE Parks Associates

FAQ

What percentage of older multifamily properties struggle with Wi-Fi connectivity according to Parks Associates?

According to Parks Associates' research, 82% of multifamily properties that are 10 or more years old and offer Wi-Fi report difficulty maintaining network connections.

How does Wi-Fi connectivity in older properties compare to newer ones?

The research shows that 82% of properties 10+ years old report difficulties with Wi-Fi connectivity, compared to only 13% of newer properties.

What is the main barrier for IoT deployment in multidwelling units (MDUs)?

The top barrier holding MDUs back from widely deploying IoT is a lack of suitable pre-existing networking infrastructure.

How can older multifamily properties overcome connectivity challenges?

Older properties can overcome connectivity challenges by adopting next-gen managed Wi-Fi solutions, which are designed to be scalable and allow properties to expand services as technology advances and residents' needs evolve.

Why is investing in robust internet infrastructure important for multifamily properties?

Investing in robust internet infrastructure is important for remaining competitive in the rental market, providing new revenues, improving resident experiences, and simplifying property management operations.