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CNH and Oxfam Partner on Key Social Projects in Tunisia and South Africa

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CNH, a global equipment and technology company, is collaborating with Oxfam on two social projects in Africa aligned with UN Sustainable Development Goals. The Sumud Project in Tunisia aims to promote sustainable economic growth for micro, small, and medium enterprises in agriculture, tourism, and artisanal sectors. It will support about 1,000 people in vulnerable communities, focusing on businesses led by youth, women, and people with disabilities.

CNH will provide financial, technical, and training support, participating in the selection of agricultural enterprises and offering expertise, technology, and coaching programs. The project, co-financed by the Italian Agency for Development Cooperation, involves various Italian and Tunisian organizations. In South Africa, CNH is supporting the Social Factory Initiative for plastic recycling and social inclusion.

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Positive

  • Partnership with Oxfam on social projects in Africa, aligning with UN Sustainable Development Goals
  • Support for 1,000 people in vulnerable Tunisian communities through the Sumud Project
  • Provision of financial, technical, and training support to develop crisis-management strategies for businesses
  • Active participation in project selection and offering of expertise, technology, and coaching programs

Negative

  • None.

Insights

CNH's partnership with Oxfam on social projects in Tunisia and South Africa demonstrates a strategic approach to corporate social responsibility. The Sumud Project's focus on supporting micro, small and medium-sized enterprises in vulnerable sectors aligns with UN Sustainable Development Goals, particularly those related to economic growth and gender equality. This initiative could enhance CNH's reputation in emerging markets and potentially create new business opportunities in the long term.

However, the direct financial impact on CNH is likely to be minimal in the short term. While these projects may improve brand perception, they are unlikely to significantly affect the company's bottom line or stock performance immediately. Investors should view this as a long-term investment in market development and corporate citizenship rather than a driver of near-term financial results.

The Sumud Project in Tunisia presents an interesting opportunity for CNH to gain deeper insights into the challenges faced by small-scale farmers in North Africa. By providing expertise and technology to 1,000 people in vulnerable communities, CNH could develop tailored solutions for this market segment. This hands-on experience might lead to product innovations or new service offerings specifically designed for emerging markets.

However, investors should note that the immediate revenue potential from this initiative is likely The project's focus on micro and small enterprises suggests that any equipment sales or service contracts resulting from this partnership would be relatively small-scale. The real value lies in the long-term market intelligence and relationship-building, which could position CNH favorably for future growth in the region.

NORTHAMPTON, MA / ACCESSWIRE / September 17, 2024 / CNH

World-class equipment, technology and services company, CNH is working with Oxfam to support two social projects in Africa:

• The Sumud Project in Tunisia is focused on micro, small, and medium sized farms.

• The Social Factory Initiative in South Africa is dedicated to creating a new model for plastic recycling and social inclusion.

Both projects are aligned with the United Nations Sustainable Development Goals.

Sumud (the Arabic word for ‘resilience') is a three-year initiative to promote sustainable and inclusive economic growth in Tunisia, specifically in the governorates of Sfax, Mahdia, Siliana, and Tozeur.

The project will help implement resilience and development plans for micro, small, and medium enterprises (MSMEs) as well as social enterprises, particularly those led by young people, women, or people with disabilities in the agricultural, tourism, and artisanal sectors. In the agricultural sector, it aims to support some 1,000 people in the most vulnerable Tunisian communities.

CNH and Oxfam Italy will provide financial, technical, and training support to develop innovative crisis-management strategies for these businesses. This initiative is also supported by several public and private Italian bodies and Tunisian associations: Fondazione AVSI, Regione Toscana, SHANTI, and APAD (Association for Sustainable Agriculture) and is co-financed by the Italian Agency for Development Cooperation.

As a member of the Advisory Committee, CNH will actively participate in the project selection phase of agricultural enterprises and will subsequently provide its expertise and technology, as well as training and coaching programs to support participants' development and promote the socio-economic integration of young people and women.

Small and medium-sized enterprises in the agriculture, tourism, and handicraft sectors have been particularly hard hit by the ongoing political and economic crisis in Tunisia.

"The participation in the SUMUD project represents our commitment to building a more inclusive and prosperous future for everyone," said Carlo Alberto Sisto, President, EMEA at CNH. "Putting our expertise, technology, and training capabilities at the service of the most vulnerable communities sees us sustainably advance the noble work of farmers to develop innovative strategies that strengthen their resilience."

"Every day, in every country around the world, women face discrimination and inequalities and constitute the majority of people living in poverty," added Roberto Barbieri, General Director of Oxfam Italy. "We believe that there's no economic, social, and environmental justice without gender justice. This is why through our programs we work to ensure that women and girls are able to defend their rights and build a better future for themselves. Thanks to CNH's contribution in our SUMUD project in Tunisia we are aiming to positively change the lives of women agricultural entrepreneurs and local communities."

Hand planting crops in field


View additional multimedia and more ESG storytelling from CNH on 3blmedia.com.

Contact Info:
Spokesperson: CNH
Website: https://www.3blmedia.com/profiles/cnh
Email: info@3blmedia.com

SOURCE: CNH



View the original press release on accesswire.com

FAQ

What is the Sumud Project that CNH (CNHI) is involved in?

The Sumud Project is a three-year initiative in Tunisia supported by CNH (CNHI) and Oxfam to promote sustainable and inclusive economic growth. It focuses on micro, small, and medium enterprises in agriculture, tourism, and artisanal sectors, particularly those led by young people, women, or people with disabilities.

How many people will the Sumud Project supported by CNH (CNHI) help in Tunisia?

The Sumud Project aims to support approximately 1,000 people in the most vulnerable Tunisian communities, particularly in the agricultural sector.

What kind of support will CNH (CNHI) provide for the Sumud Project in Tunisia?

CNH (CNHI) will provide financial, technical, and training support for the Sumud Project. The company will participate in the selection of agricultural enterprises and offer expertise, technology, and coaching programs to support participants' development.

Which African countries are involved in CNH's (CNHI) social projects with Oxfam?

CNH (CNHI) is working with Oxfam on social projects in Tunisia (the Sumud Project) and South Africa (the Social Factory Initiative).
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