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CNH brand New Holland wins two 2025 Agritechnica Innovation Awards

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CNH (NYSE:CNHI) brand New Holland has secured two silver medals at the prestigious 2025 Agritechnica Innovation Awards for groundbreaking agricultural technologies. The first innovation, Corn Header Automation, leverages AI to optimize corn harvesting settings automatically, improving efficiency and reducing crop loss. The second award-winning technology, ForageCam™, introduces smart crop monitoring that provides real-time kernel processing scores for enhanced forage harvesting quality.

These innovations demonstrate CNH's commitment to agricultural technology advancement, directly impacting farming productivity and efficiency. The awards will be presented at Agritechnica, the world's leading agricultural trade fair in Hanover, Germany, in November 2025.

CNH (NYSE:CNHI) brand New Holland ha ottenuto due medaglie d'argento ai prestigiosi Agritechnica Innovation Awards 2025 per tecnologie agricole all'avanguardia. La prima innovazione, Corn Header Automation, sfrutta l'IA per ottimizzare automaticamente le impostazioni di raccolta del mais, aumentando l'efficienza e riducendo le perdite. La seconda tecnologia premiata, ForageCam™, introduce un monitoraggio intelligente delle colture che fornisce punteggi in tempo reale sull'elaborazione dei chicchi per migliorare la qualità del raccolto foraggero.

Queste innovazioni dimostrano l'impegno di CNH nell'avanzamento della tecnologia agricola, incidendo direttamente sulla produttività e sull'efficienza agricola. I premi saranno presentati ad Agritechnica, la principale fiera agricola del mondo, ad Hannover, in Germania, nel novembre 2025.

CNH (NYSE:CNHI) marca New Holland ha obtenido dos medallas de plata en los prestigiosos Agritechnica Innovation Awards 2025 por tecnologías agrícolas innovadoras. La primera innovación, Corn Header Automation, utiliza IA para optimizar automáticamente los ajustes de cosecha de maíz, mejorando la eficiencia y reduciendo pérdidas. La segunda tecnología premiada, ForageCam™, presenta un monitoreo inteligente de cultivos que ofrece puntuaciones en tiempo real sobre el procesamiento de granos para mejorar la calidad de la cosecha de forraje.

Estas innovaciones demuestran el compromiso de CNH con el avance de la tecnología agrícola, impactando directamente en la productividad y la eficiencia de las explotaciones. Los premios se entregarán en Agritechnica, la principal feria agrícola del mundo en Hannover, Alemania, en noviembre de 2025.

CNH (NYSE:CNHI) 브랜드 뉴홀랜드가 2025년 Agritechnica Innovation Awards에서 혁신적인 농업 기술로 은메달 2개를 수상했습니다. 첫 번째 혁신인 Corn Header Automation은 AI를 활용해 옥수수 수확 설정을 자동으로 최적화하여 효율성을 높이고 작물 손실을 줄입니다. 두 번째 수상 기술인 ForageCam™은 작물 모니터링을 스마트하게 도입해 즉시 실시간 커널 처리 점수를 제공하여 사료 수확 품질을 개선합니다.

이러한 혁신은 CNH의 농업 기술 발전에 대한 의지를 보여주며, 농업 생산성과 효율성에 직접적으로 영향을 미칩니다. 이 상은 2025년 11월 독일 하노버에서 열리는 세계 최대의 농업 박람회인 Agritechnica에서 시상될 예정입니다.

CNH (NYSE:CNHI) marque New Holland a décroché deux médailles d'argent lors des prestigieux Agritechnica Innovation Awards 2025 pour des technologies agricoles révolutionnaires. La première innovation, Corn Header Automation, utilise l'IA pour optimiser automatiquement les réglages de récolte du maïs, améliorant l'efficacité et réduisant les pertes. La seconde technologie primée, ForageCam™, introduit une surveillance intelligente des cultures qui fournit des scores de traitement des grains en temps réel pour améliorer la qualité de la récolte de fourrage.

Ces innovations démontrent l'engagement de CNH envers l'avancement des technologies agricoles, impactant directement la productivité et l'efficacité des exploitations. Les prix seront remis lors d'Agritechnica, le plus grand salon agricole du monde, à Hanovre, en Allemagne, en novembre 2025.

CNH (NYSE:CNHI) Marke New Holland hat bei den renommierten Agritechnica Innovation Awards 2025 zwei Silbermedaillen für bahnbrechende Agrartechnologien gewonnen. Die erste Innovation Corn Header Automation nutzt KI, um die Maisschäben-Ernteinstellungen automatisch zu optimieren, die Effizienz zu steigern und Ernteverluste zu reduzieren. Die zweite preisgekrönte Technologie, ForageCam™, führt intelligentes Pflanzenmonitoring ein, das Echtzeit-Scores zur Kornverarbeitung liefert, um die Qualität der Futterernte zu verbessern.

Diese Innovationen zeigen das Engagement von CNH für den Fortschritt der Agrartechnologie und deren direkte Auswirkungen auf Produktivität und Effizienz der Landwirtschaft. Die Auszeichnungen werden bei Agritechnica in Hannover, Deutschland, im November 2025 verliehen.

CNH (NYSE:CNHI) علامة نيو هولاند من CNH فازت بميدلتين فضيتين في جوائز Agritechnica Innovation Awards 2025 المرموقة لتقنيات زراعية رائدة. الأولى Corn Header Automation تستخدم الذكاء الاصطناعي لتحسين إعدادات حصاد الذرة تلقائياً، مما يحسن الكفاءة ويقلل من خسائر المحصول. التكنولوجيا الأخرى الحاصلة على الجائزة، ForageCam™، تقدم مراقبة ذكية للمحاصيل توفر درجات معالجة الحبوب في الوقت الفعلي لتحسين جودة حصاد العلف.

هذه الابتكارات تُظهر التزام CNH بتطوير تقنية الزراعة وتؤثر مباشرة على إنتاجية وكفاءة المزارع. ستُقدَّم الجوائز في Agritechnica، أكبر معرض زراعي في العالم، في هانوفر بألمانيا، في نوفمبر 2025.

CNH (NYSE:CNHI) 品牌 New Holland 在2025年Agritechnica Innovation Awards中获得两枚银奖,表彰其在农业技术领域的突破。第一项创新 Corn Header Automation 利用人工智能自动优化玉米收割设置,提高效率并降低作物损失。第二项获奖技术 ForageCam™ 引入智能作物监测,提供实时谷粒加工分数以提升饲草收获质量。

这些创新体现了CNH在农业科技领域的持续推进,直接影响农场的生产力与效率。这些奖项将在2025年11月于德国汉诺威举行的全球最大的农业博览会 Agritechnica 上颁发。

Positive
  • Recognition with two silver medals at prestigious Agritechnica Innovation Awards
  • Introduction of AI-powered Corn Header Automation system for improved harvesting efficiency
  • Launch of innovative ForageCam™ technology for real-time crop quality monitoring
  • Technologies directly contribute to improved agricultural productivity and reduced operational costs
Negative
  • None.

CNH brand New Holland wins two 2025 Agritechnica Innovation Awards

Basildon, September 22, 2025

New Holland, a global agriculture brand of CNH, has triumphed at the 2025 Agritechnica Innovation Awards. New Holland received two silver medals for its Corn Header Automation and ForageCam™ - both industry-first technologies. These awards recognize the most innovative industry solutions and will be given out this November at Agritechnica, the world’s leading agricultural trade fair in Hanover, Germany.

“We are focused on delivering solutions that make our customers’ operations more efficient and productive, and we are thrilled that our New Holland brand has been recognized with these awards,” said Gerrit Marx, Chief Executive Officer, CNH. “We are proud to have some of the brightest minds in the industry working to seamlessly integrate innovative technology within our iron.”

Winning innovations

The New Holland Corn Header Automation system uses advanced AI and automation to enhance corn harvesting. This technology automatically adjusts a variety of corn header settings as the combine harvester travels through the field, helping operators of all experience levels increase efficiency, reduce crop loss, minimize fuel use, and save time – which ultimately result in more high-quality grain in the tank.

The ForageCam™ solution puts smart crop monitoring front and center for forage harvesting. Instead of manual checks, ForageCam uses a camera to instantly analyze crop flow and kernel fragments, delivering real-time kernel processing scores – a measure to assess kernel quality. Complete corn kernel processing is vital for silage quality, helping boost livestock nutrition and, in turn, milk and meat production.

These technologies, which deliver significant agronomic advantages, demonstrate how CNH continues to adapt to a changing industry landscape by ensuring our work in technology is shaped by a strong sense of what’s most useful for farmers.

CNH Industrial (NYSE: CNH) is a world-class equipment, technology and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its global and regional Brands. Globally, Case IH and New Holland supply 360° agriculture applications from machines to implements and the digital technologies that enhance them; and CASE and New Holland Construction Equipment deliver a full lineup of construction products that make the industry more productive. The Company’s regionally focused Brands include: STEYR, for agricultural tractors; Raven, a leader in digital agriculture, precision technology and the development of autonomous systems; Hemisphere, a leading designer and manufacturer of high-precision satellite-based positioning, and heading technologies; Flexi-Coil, specializing in tillage and seeding systems; Miller, manufacturing application equipment; and Eurocomach, producing a wide range of mini and midi excavators for the construction sector, including electric solutions. 

Across a history spanning over two centuries, CNH has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success. As a truly global company, CNH’s 35,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.   

For more information and the latest financial and sustainability reports visit: cnh.com 

For news from CNH and its Brands visit: media.cnh.com 

Media contacts:

Rebecca Fabian        Alex Ellis
North America United Kingdom
Tel. +1 312 515 2249 Tel. +44 (0)758 106 1696

mediarelations@cnh.com

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FAQ

What awards did CNH's New Holland win at Agritechnica 2025?

New Holland won two silver medals at the 2025 Agritechnica Innovation Awards for its Corn Header Automation system and ForageCam™ technologies.

How does New Holland's Corn Header Automation system work?

The system uses advanced AI and automation to automatically adjust corn header settings during harvesting, improving efficiency, reducing crop loss, minimizing fuel use, and saving time.

What is the purpose of CNH's ForageCam™ technology?

ForageCam™ uses camera technology to analyze crop flow and kernel fragments in real-time, providing instant kernel processing scores to ensure optimal silage quality for livestock nutrition.

When will CNH receive the Agritechnica Innovation Awards?

The awards will be presented in November 2025 at the Agritechnica agricultural trade fair in Hanover, Germany.

How many employees does CNH have globally?

CNH has over 35,000 employees globally, forming a diverse and inclusive workplace focused on empowering customers.
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