More Than 50 Women From Agriculture Meet in Córdoba with "Women in Campaign"

Rhea-AI Summary

New Holland, a CNH brand, celebrated Rural Women's Day in Córdoba with its 'Women in Campaign' program, gathering over 50 women from various agricultural sectors. The event, held at Santa Julia Establishment of the Catholic University of Cordoba, featured discussions on livestock experience and agricultural initiatives. Banco Santander professionals provided talks on emotional intelligence, personal finance, and agricultural technology. Participants conducted dynamic tests with New Holland tractors and engaged in networking opportunities. The program aims to reach women across all ages and geographical areas in Argentina, promoting empowerment and innovation in rural communities.

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NORTHAMPTON, MA / ACCESSWIRE / November 8, 2024 / CNH

Women in Campaign, a program promoted by New Holland, a CNH brand, celebrated Rural Women's Day in the province of Córdoba.

The event brought together more than 50 women, including customers, producers, office and plant collaborators, as well as dealership personnel from various regions of the country, in a special field day.

The meeting took place at the Santa Julia Establishment, belonging to the Catholic University of Cordoba, where students and teachers offered a space for debate on "the livestock experience" and presented the initiatives of the faculty related to the agricultural industry. The participants took a guided tour of the institution's facilities.

Professionals from Banco Santander also participated, offering talks on topics such as emotional intelligence, personal finance management and technology applied to agriculture.

"We are very pleased to have organized this meeting of Women in Campaign, a project that was born three years ago and that continues to gain strength in the region,"said Natalia Álvarez, Marketing Specialist of New Holland.

Attendees also had the opportunity to carry out dynamic tests with New Holland tractors. "Women in Campaign is not just a project; It is an opportunity for rural women to empower themselves, share experiences and weave networks. Together, we are driving growth and innovation in our communities," said Stephanie Cipriani, also a Marketing Specialist for the brand.

Mujeres en Campaña is a program of New Holland Argentina that seeks to reach women of all ages and geographical areas. It is a project built with the collaboration of people from all over the country. From north to south, and east to west, there are stories that inspire, empower, and deserve to be told.

Women in Campaign

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SOURCE: CNH

View the original press release on accesswire.com

FAQ

What was the purpose of CNH's Women in Campaign event in Córdoba?

The Women in Campaign event, organized by CNH's New Holland brand, aimed to celebrate Rural Women's Day by bringing together over 50 women from various agricultural sectors for networking, education, and empowerment opportunities in the agricultural industry.

How many participants attended CNH's Women in Campaign event in 2024?

More than 50 women attended the event, including customers, producers, office and plant collaborators, and dealership personnel from various regions of Argentina.

What activities were included in CNH's Women in Campaign program?

The program included livestock experience discussions, presentations on agricultural initiatives, guided facility tours, talks on emotional intelligence and finance management by Banco Santander professionals, and dynamic tests with New Holland tractors.