Welcome to our dedicated page for Creative Realities news (Ticker: CREX), a resource for investors and traders seeking the latest updates and insights on Creative Realities stock.
Creative Realities, Inc. (NASDAQ: CREX) is frequently in the news for developments in digital signage, media, and AdTech. Company press releases highlight its work designing, developing, and deploying digital signage-based experiences for enterprise-level networks through its Clarity™, ReflectView™, and iShowroom™ CMS platforms, as well as its AdLogic™ and AdLogic CPM+™ programmatic advertising platforms.
News coverage for Creative Realities often includes product announcements, such as the launch of Digital Drive-Thru 2.0, a modular digital menu board system for drive-thru environments in QSR, convenience, and other drive-thru operators. Articles describe how this system is engineered to simplify installation, support flexible configurations, and integrate with the company’s CMS and POS environments.
Investors and industry observers will also find transaction and financing updates in CREX news, including the acquisition of Cineplex Digital Media (CDM) and related debt and preferred equity financings. These stories detail how the CDM Acquisition adds Canada’s largest mall retail media network and expands Creative Realities’ presence across quick service restaurants, financial services, retail, malls and real estate, and lottery verticals.
Quarterly earnings releases and conference call announcements provide insight into revenue mix between hardware and services, trends in managed services and SaaS, and management’s commentary on demand in key verticals such as QSR and sports and entertainment. Additional news items may cover executive appointments, board changes, and legal matters, including the company’s response to a patent infringement lawsuit.
This page aggregates these updates so readers can review Creative Realities’ latest product launches, financial results, acquisitions, governance changes, and other material events in one place.
Creative Realities (NASDAQ: CREX) reported fiscal Q4 2025 results and integration progress after acquiring Cineplex Digital Media (CDM) on November 7, 2025 for approximately CAD $60,263 (≈USD $42,761 after adjustments). Q4 revenue was $23.9M versus $11.0M year-ago; ARR ended at ~$20.1M. The company reported Adjusted EBITDA of $5.2M and net loss of $2.0M for the quarter. CRI noted $1.6M cash, ~$44.0M debt, $6.4M of annualized cost synergies realized, and expects $10M by year-end while announcing partnerships with AMC and NCM.
Creative Realities (NASDAQ: CREX) will release its fourth quarter and full year 2025 financial results before market open on April 14, 2026.
A conference call and live webcast to review results is scheduled for April 14, 2026 at 9:00 AM ET, hosted by CEO Rick Mills, CSO George Sautter, and CFO Tamra Koshewa. Registration is required and an archived webcast will be available for one year.
Creative Realities (NASDAQ: CREX) appointed Jackie Walker as Chief Experience Officer effective March 30, 2026, signaling a strategic shift toward a software-first SaaS platform powered by data, analytics, and AI. Ms. Walker brings 15+ years of digital transformation experience and a 16-year tenure at Publicis Sapient, with domain expertise in QSR digital merchandising and in-store retail media networks. The hire emphasizes product, customer experience, and monetization systems as Creative Realities advances enterprise software solutions.
Creative Realities (NASDAQ: CREX) repurchased and cancelled a warrant to purchase 1,731,499 shares for an aggregate price of $200,000, closing on February 17, 2026.
The Warrant, originally issued in 2022 with a $6.00 exercise price, was cancelled on settlement and Slipstream no longer owns any warrants to purchase company stock, reducing potential dilution.
Creative Realities (NASDAQ: CREX) on January 7, 2026 launched Digital Drive-Thru 2.0, a modular digital menu board system designed to simplify installation, enable scalable single- to multi-screen deployments, and support municipal lighting rules. The company completed two pilot deployments and expects broader rollout momentum through 2026. Key features include lightweight, crane-free installation; semi-reflective canopy lighting with adjustable brightness; customizable clearance and dual-lane expansion; POS/order-confirmation compatibility; and real-time content updates via the company’s Clarity CMS.
The system targets QSR, convenience, and other drive-thru operators and will be showcased at NRF 2026.
Creative Realities (NASDAQ: CREX) announced the appointment of Tamra Koshewa as Chief Financial Officer, effective December 1, 2025. Koshewa brings 30 years of financial leadership across manufacturing, technology and services and holds a B.A. in accounting and an M.B.A.
The company said her role will focus on integrating the recent Cineplex Digital Media (CDM) acquisition, capturing synergies, pursuing margin expansion, de-levering the balance sheet, and improving shareholder returns.
Creative Realities (NASDAQ: CREX) reported results for fiscal Q3 ended Sept 30, 2025: revenue $10.5M (vs $14.4M yr-ago), gross profit $4.8M, and a net loss $7.8M. Adjusted EBITDA $0.8M. ARR ≈ $12.3M at quarter end (vs $18.1M prior year). The company recorded a $5.7M non-cash software impairment and noted a slipped $2M order into Q4. After quarter-end, Creative Realities closed the acquisition of Cineplex Digital Media for CAD $70M (USD $42.7M), adding three board members and increasing post-transaction debt to ≈$39.9M.
Creative Realities (NASDAQ: CREX) announced the hiring of Dan McAllister as Chief Revenue Officer, effective November 17, 2025. McAllister brings over 25 years of experience in digital signage, experiential technology and enterprise SaaS, with prior roles at Blink AI Automotive, Spectrio, Scala, The Miele Group, and Automotive Broadcasting Network.
The company cited its larger scale after the acquisition of Cineplex Digital Media and said McAllister will help accelerate growth across North America by scaling display networks, cloud CMS ecosystems, programmatic DOOH, and AI-powered personalization.
Creative Realities (NASDAQ: CREX) completed the acquisition of Cineplex Digital Media for CAD $70 million cash, adding Canada’s largest mall retail DOOH network of over 750 screens across 95 shopping destinations.
CDM reported sales just under CAD $56 million in 2024 and is on track for 25% YoY growth in 2025. The combined company expects at least USD $10 million of annualized cost synergies by end-2026 and values the purchase at ~3x–4x CDM Adjusted EBITDA on a trailing-12-month basis. Acquisition financing included a 3-year $36M senior term loan and $30M convertible preferred equity with a $3.00 conversion price. Board size increased to seven with three new directors appointed.
Creative Realities (NASDAQ: CREX) will participate in the 16th Annual Craig-Hallum Alpha Select Conference at the Sheraton NY Times Square Hotel on Tuesday, November 18, 2025. The company expects one-on-one meetings between management and institutional investors. Institutional investors should contact Craig-Hallum to schedule meetings directly.