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Creative Realities added to membership of Russell 3000® Index

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Creative Realities (NASDAQ: CREX) will be added to the Russell 3000® Index when US markets open on June 29, 2026, as part of the annual Russell reconstitution.

Inclusion brings automatic membership in the Russell 2000® and relevant growth and value-style indexes, determined primarily by market-cap rankings and style attributes. Russell US indexes, owned by FTSE Russell, serve as benchmarks for about $12.2 trillion in assets as of June 2025.

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Positive

  • Inclusion in Russell 3000® Index effective June 29, 2026
  • Automatic addition to Russell 2000® and relevant style indexes
  • Exposure to benchmarks tied to about $12.2 trillion in assets

Negative

  • None.

Market Context

This announcement adds Creative Realities to the Russell 3000® and, by extension, the Russell 2000® ...
Analysis

This announcement adds Creative Realities to the Russell 3000® and, by extension, the Russell 2000® indexes, tying the stock to benchmarks used for about $12.2 trillion in assets. In context of recent strong revenue growth but ongoing losses and going-concern language, index inclusion primarily enhances visibility and potential ownership breadth. Investors may watch future earnings trends, any usage of the $100,000,000 shelf registration, and progress on integration of CDM and cost synergies.

Key Figures

Index effective date: June 29, 2026 Russell universe size: 4,000 stocks Membership duration: Half a year +2 more
5 metrics
Index effective date June 29, 2026 Date CREX added to Russell 3000® Index
Russell universe size 4,000 stocks June reconstitution captures up to 4,000 largest US stocks
Membership duration Half a year Russell 3000® Index membership period stated in release
Russell assets benchmarked $12.2 trillion Assets benchmarked to Russell US indexes as of end of June 2025
CREX price change -4.23% 24h move prior to this index inclusion news

Historical Context

5 past events · Latest: May 19 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
May 19 Conference participation Neutral +4.2% Participation in Craig-Hallum institutional investor conference with 1x1 meetings.
May 15 Q1 2026 results Neutral +2.7% Reported higher Q1 revenue, ARR of ~$20.1M, but operating and net losses.
May 12 Earnings scheduling Neutral -3.7% Announced Q1 2026 earnings release date and conference call details.
Apr 14 Q4 2025 results Neutral +4.9% Reported Q4 revenue growth, CDM integration progress, and cost synergies.
Apr 07 Earnings scheduling Neutral -0.3% Set date and call info for Q4 and full-year 2025 earnings release.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent news has often seen modest positive reactions, especially around earnings and conference updates, with occasional small negative moves on scheduling announcements.

Recent Company History

Over the past few months, Creative Realities reported strong revenue growth from the CDM acquisition in Q4 2025 and Q1 2026, alongside ongoing net losses. Earnings dates and conference participation in April–May 2026 drew mixed but generally modest price reactions, with moves between about -3.7% and +4.9%. Today’s Russell 3000® inclusion follows this sequence of growth, integration, and investor-outreach milestones, adding an index-related visibility catalyst on top of prior financial updates.

Key Terms

russell 3000® index, russell 2000® index, ftse russell
3 terms
russell 3000® index financial
"it will be added to the Russell 3000® Index effective when the US market opens"
A broad stock market index that tracks the performance of about 3,000 publicly traded U.S. companies of all sizes, acting as a wide-ranging snapshot of the U.S. equity market. It matters to investors because it serves as a common yardstick for the overall market’s health and is the basis for many index funds and investment strategies—think of it as a single basket that shows how the whole U.S. stock market is doing.
russell 2000® index financial
"means automatic inclusion in the small-cap Russell 2000® Index as well as"
A stock market index that tracks the performance of roughly 2,000 publicly traded U.S. companies with smaller market values, representing the broader small-cap segment of the market. It matters to investors because it acts like a thermometer for smaller companies—used as a benchmark to compare fund performance, guide portfolio allocation, and gauge economic or market trends affecting growth-oriented, higher-risk firms.
ftse russell financial
"FTSE Russell determines membership for its Russell indexes primarily by objective"
FTSE Russell is a global index provider that creates and maintains lists (indexes) showing how groups of stocks perform, similar to a scoreboard that ranks companies by size, sector and trading activity. Investors use these indexes as benchmarks and as the basis for investment products like index funds and ETFs, so when a stock is added or removed it can trigger buying or selling that affects its price and liquidity.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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LOUISVILLE, Ky., June 09, 2026 (GLOBE NEWSWIRE) -- Creative Realities, Inc. ("Creative Realities," "CRI," or the "Company") (NASDAQ: CREX), a leading provider of digital signage, media and AdTech solutions, today announced that it will be added to the Russell 3000® Index effective when the US market opens on June 29, 2026, as part of the Russell indexes reconstitution.

The June reconstitution captures up to the 4,000 largest US stocks as of April 30, ranked by total market capitalization. Membership in the Russell 3000® Index, which remains in place for half a year, also means automatic inclusion in the small-cap Russell 2000® Index as well as the appropriate growth and value-style indexes. FTSE Russell determines membership for its Russell indexes primarily by objective, market-capitalization rankings and style attributes.

"We’re very pleased to announce that, concurrent with the integration of CDM, a strong growth outlook, and our improving market cap, we’ve been selected to be included in the Russell 3000® Index," said Rick Mills, Chief Executive Officer. "This designation should broaden our base of institutional investors during an exciting and transformative year. We look forward to demonstrating value creation through our unique technology platforms to reward our existing shareholders and entice new investors to share our passion about the business and interest in our future."

Russell indexes are widely used by investment managers and institutional investors for index funds and as benchmarks for active investment strategies. According to data as of the end of June 2025, about $12.2 trillion in assets are benchmarked against the Russell US indexes, which belong to FTSE Russell, the global index provider.

For more information on the Russell 3000® Index and the Russell indexes reconstitution, go to the "Russell Reconstitution" section on the FTSE Russell website.

About Creative Realities, Inc.
Creative Realities designs, develops and deploys digital signage-based experiences for enterprise-level networks utilizing its Clarity™, ReflectView™, and iShowroom™ Content Management System (CMS) platforms. The Company is actively providing recurring SaaS and support services across diverse vertical markets, including, but not limited to, retail, automotive, digital out-of-home (DOOH) advertising networks, convenience stores, foodservice/QSR, gaming, theater, and stadium venues. In addition, the Company assists clients in utilizing place-based digital media to achieve business objectives such as increased revenue, enhanced customer experiences, and improved productivity. This includes the design, deployment, and day-to-day management of retail media networks to monetize on-premise foot traffic utilizing its AdLogic™ and CPM+™ programmatic advertising platforms.

Cautionary Note on Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended, and the Private Securities Litigation Reform Act of 1995, and includes, among other things, discussions of our business strategies, product releases, future operations and capital resources. Words such as "estimates," "projects," "expects," "anticipates," "forecasts," "plans," "intends," "believes," "seeks," "may," "will," "should," "future," "propose" and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. Forward-looking statements are not guarantees of future performance, conditions or results. They are based on the opinions, estimates and beliefs of management as of the date such statements are made, and they are subject to known and unknown risks, uncertainties, assumptions and other factors, many of which are outside of our control, that may cause the actual results, level of activity, performance or achievements to be materially different from those expressed or implied by such forward-looking statements. Some of these risks are discussed in the "Risk Factors" section contained in Item 1A of our Annual Report on Form 10-K for the year ended December 31, 2025 and the Company’s subsequent filings with the U.S. Securities and Exchange Commission. Important factors, among others, that may affect actual results or outcomes include: our ability to integrate the recently acquired business of Cineplex Digital Media Inc. ("CDM") into our own, maintain or improve the financial performance of CDM’s business and realize anticipated synergies, our strategy for customer retention, growth, product development, market position, financial results and reserves, our ability to execute on our business plan, our ability to retain key personnel, our ability to remain listed on the Nasdaq Capital Market, our ability to realize the revenues included in our future guidance and backlog reports, our ability to satisfy our upcoming debt obligations and other liabilities, the ability of the Company to continue as a going concern, potential litigation, supply chain shortages, and general economic and market conditions impacting demand for our products and services. Readers should not place undue reliance upon any forward-looking statements. We assume no obligation to update or revise the forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Contacts
Media: Idea Grove
creativerealities@ideagrove.com

Investor Relations:
Chris Witty, Darrow Associates
646-438-9385
cwitty@darrowir.com

ir@cri.com
https://investors.cri.com


FAQ

What did Creative Realities (NASDAQ: CREX) announce about the Russell 3000 Index on June 9, 2026?

Creative Realities announced it will join the Russell 3000® Index when markets open June 29, 2026. According to Creative Realities, this follows the annual Russell indexes reconstitution based on US market-capitalization rankings.

When will CREX be added to the Russell 3000 and Russell 2000 indexes?

CREX will be added to the Russell 3000® Index effective at the US market open on June 29, 2026. According to Creative Realities, this also means automatic inclusion in the Russell 2000® and relevant growth and value-style indexes.

How is Creative Realities selected for inclusion in the Russell 3000 Index?

Creative Realities is being included based on objective market-cap and style criteria. According to FTSE Russell, Russell membership is primarily determined by total market capitalization rankings and style attributes as of April 30 during the annual reconstitution.

What does Russell 3000 Index inclusion mean for CREX shareholders?

Index inclusion places CREX in widely followed US equity benchmarks. According to Creative Realities, membership in the Russell 3000 and Russell 2000 could increase visibility among investment managers who track or benchmark against these indexes.

How large are the assets benchmarked to Russell US indexes relevant to CREX?

Russell US indexes, including the Russell 3000 and Russell 2000, are used widely as benchmarks. According to FTSE Russell, about $12.2 trillion in assets were benchmarked to Russell US indexes as of the end of June 2025.

Will Creative Realities remain in the Russell 3000 Index permanently?

Membership in the Russell 3000® Index typically remains in place for about half a year after reconstitution. According to FTSE Russell, index composition is reviewed during periodic reconstitutions based on updated market-capitalization rankings and style characteristics.