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Cronos’ SOURZ by Spinach® Expands its Lineup of Edibles

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Cronos (NASDAQ: CRON, TSX: CRON) is expanding its SOURZ by Spinach® Fully Blasted edible multipack lineup in Canada, adding liquid diamond-infused gummies featuring rare cannabinoid formulations and a new limited-time Orange Cream flavor for summer. According to Cronos, SOURZ by Spinach® Fully Blasted multipacks were the #1 edible multipack in Canada, holding a 31.7% share of all 10x10 pack sales in May 2026, while the Spinach® brand led national edibles with 20.8% market share in the same month. New 10-pack gummies include Orange Cream (THC), Strawberry Watermelon 1:1 CBG|THC, Peach Passionfruit 1:1 CBN|THC, and Mango Lime 1:1 CBC|THC, now available in Alberta, Manitoba, Ontario, and Saskatchewan.

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Positive

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Negative

  • None.

Market Context

Recent Cronos news events showed positive 24-hour reactions of 0.36%, 2.88%, 1.51%, 2.69%, and 0.36%...
Analysis

Recent Cronos news events showed positive 24-hour reactions of 0.36%, 2.88%, 1.51%, 2.69%, and 0.36%. That record places the lineup expansion alongside prior announcements, while sales conversion and quarterly financial results remain unreported.

Key Figures

Edible multipack ranking: #1 Multipack market share: 31.7% National edible market share: 20.8% +5 more
8 metrics
Edible multipack ranking #1 Canada, May 2026
Multipack market share 31.7% All 10x10 pack sales in Canada, May 2026
National edible market share 20.8% Canada, May 2026
Orange Cream formulation 10 x 10mg THC gummies Fully Blasted 10-Pack
Strawberry Watermelon formulation 10 x 10mg THC | 10mg CBG gummies Fully Blasted 10-Pack
Peach Passionfruit formulation 10 x 10mg THC | 10mg CBN gummies Fully Blasted 10-Pack
Mango Lime formulation 10 x 10mg THC | 10mg CBC gummies Fully Blasted 10-Pack
Category leadership Since September 2024 Spinach brand as top-selling edible nationally

Historical Context

5 past events · Latest: Jul 16 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Jul 16 Earnings call scheduling Neutral +0.4% Announced August 6, 2026 second-quarter earnings conference call for financial results and questions.
Jun 30 Buyback broker appointment Positive +2.9% Appointed ATB Cormark to execute Canadian share repurchases under the existing program.
Jun 22 Annual meeting results Positive +1.5% Reported director elections, say-on-pay approval, annual voting frequency, and auditor authorization.
Jun 16 Buyback program extension Positive +2.7% Added TSX flexibility, authorizing US$50 million or 18,712,918 share repurchases through May 13, 2027.
Jun 11 Vape brand leadership Positive +0.4% Announced Spinach became Canada’s top-selling vape brand with 10.4% April market share.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent five company news events each recorded positive 24-hour price reactions, with listed reactions of 0.36%, 2.88%, 1.51%, 2.69%, and 0.36%.

Key Terms

cbg, cbc
2 terms
cbg medical
"10 x 10mg THC | 10mg CBG gummies"
CBG (cannabigerol) is a naturally occurring compound found in cannabis and hemp plants that does not cause a “high.” Think of it as a raw ingredient in a recipe: manufacturers and researchers can extract and test it for potential health or wellness uses. Investors care because demand, supply, research results, and regulatory decisions around CBG can affect product lines, sales growth, and the valuation of companies in the cannabis and health sectors.
cbc medical
"10 x 10mg THC | 10mg CBC gummies"
A CBC, or complete blood count, is a routine medical test that measures key components of blood—red cells, white cells and platelets—much like a quick dashboard check of a car’s fluids and gauges. For investors, CBC results matter because they are used in clinical trials and safety monitoring to show whether a treatment affects basic health markers; abnormal changes can influence regulatory decisions, trial progress and a company’s risk profile.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Flavors with rare cannabinoid formulations from SOURZ by Spinach®, along with a new limited-time offer flavor, are now available in the popular multipack format

TORONTO, July 21, 2026 (GLOBE NEWSWIRE) -- Cronos Group Inc. (NASDAQ: CRON) (TSX: CRON) (“Cronos”), an innovative global cannabis company, is expanding its lineup of SOURZ by Spinach® Fully Blasted multipacks to meet consumer demand for edible products during the summer season. The lineup of SOURZ by Spinach® Fully Blasted multipacks with liquid diamond-infused gummies now includes the brand’s popular flavors featuring rare cannabinoid formulations, along with a new limited-time offer (LTO) flavor for the summer months.

SOURZ by Spinach® Fully Blasted multipacks are the #1 edible multipack in Canada, capturing 31.7% share of all 10x10 pack sales in May 2026¹. The Spinach® brand continues to lead the category as the top-selling edible nationally with 20.8%¹ market share in May 2026, a position Cronos has held consistently since September 2024¹.

New additions to this lineup of multipacks include the following flavors:

10-Pack (10 x 10mg THC gummies):

  • SOURZ by Spinach® Fully Blasted Orange Cream gummies, the first LTO offering in the Fully Blasted multipack format

10-Pack (10 x 10mg THC | 10mg CBG gummies):

  • SOURZ by Spinach® Fully Blasted Strawberry Watermelon 1:1 CBG | THC gummies

10-Pack (10 x 10mg THC | 10mg CBN gummies):

  • SOURZ by Spinach® Fully Blasted Peach Passionfruit 1:1 CBN | THC gummies

10-Pack (10 x 10mg THC | 10mg CBC gummies):

  • SOURZ by Spinach® Fully Blasted Mango Lime 1:1 CBC | THC gummies

“We’re thrilled to build on the success of the SOURZ by Spinach® Fully Blasted multipacks with the additions of our popular rare cannabinoid formulations and a new limited-time offer flavor, Orange Cream, a special nod to the classic summertime treat,” said Jeff Jacobson, Chief Growth Officer, Cronos. “Our focus on delivering a lineup of edibles built around convenience and a variety of unique flavor combinations, cannabinoid formulations, potencies, and experiences is why we believe SOURZ by Spinach® continues to be Canada’s #1 edible. We’re committed to continuing to expand our lineup to meet the evolving needs of consumers and deliver innovative, high-quality products that have made consumers loyal to the brand.”

The new additions to the lineup of SOURZ by Spinach® Fully Blasted multipacks are now available in Alberta, Manitoba, Ontario, and Saskatchewan. To view the full lineup of SOURZ by Spinach® gummies, available in a variety of pack sizes and potencies, visit spinachcannabis.com.

¹ HiFyre Retail Analytics – National Edibles Retail Dollar Sales by Brand in Canada – September 2024 - May 2026.

About Cronos
Cronos is a global cannabis company focused on scaling leading consumer goods products through research and development and innovation. With a passion to responsibly elevate the consumer experience, Cronos is building an iconic brand portfolio. Cronos’ diverse international brand portfolio includes Spinach®, PEACE NATURALS®, LIT™ and Lord Jones®. For more information about Cronos and its brands, please visit: thecronosgroup.com.

Forward-looking Statements
This press release may contain information that may constitute “forward-looking information” or “forward-looking statements” within the meaning of applicable Canadian and U.S. securities laws and court decisions (collectively, “Forward-looking Statements”). All information contained herein that is not clearly historical in nature may constitute Forward-looking Statements. In some cases, Forward-looking Statements can be identified by the use of forward-looking terminology such as “may”, “will”, “expect”, “plan”, “anticipate”, “intend”, “potential”, “estimate”, “believe” or the negative of these terms, or other similar expressions intended to identify Forward-looking Statements. Some of the Forward-looking Statements contained in this press release include statements about continued product innovations; strategies with respect to the development of scalable cannabinoid products, the Company’s product innovation engine; expectations of continued consumer demand, brand strength and market performance of Spinach® products; continued expansion of the SOURZ by Spinach® Fully Blasted multipack lineup; consumer demand for edible products during the summer season; product innovation, including new flavors, formulations, limited-time offerings, formats, potencies and experiences; availability of SOURZ by Spinach® Fully Blasted multipacks in Alberta, Manitoba, Ontario and Saskatchewan; and the Company’s intention to build an international iconic brand portfolio by scaling leading consumer goods products through R&D and innovation. Forward-looking Statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management, are inherently subject to significant business, economic and competitive risks. Financial results, performance or achievements expressed or implied by those Forward-looking Statements and the Forward-looking Statements are not guarantees of future performance. A discussion of some of the material risks applicable to the Company can be found in the Company’s Annual Report on Form 10-K for the year ended December 31, 2025 and the Company’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2026, each of which have been filed on SEDAR+ and EDGAR and can be accessed at www.sedarplus.ca and www.sec.gov/edgar, respectively. Any Forward-looking Statement included in this press release is made as of the date of this press release and, except as required by law, Cronos disclaims any obligation to update or revise any Forward-looking Statement. Readers are cautioned not to put undue reliance on any Forward-looking Statement.

For further information, please contact:

Media Relations Contact:
Emily Whalen
Communications
Tel: (416) 504-0004
media.relations@thecronosgroup.com 

Investor Relations Contact:
Harrison Aaron
Investor Relations
Tel: (416) 504-0004
investor.relations@thecronosgroup.com 


FAQ

What new SOURZ by Spinach edibles did Cronos (CRON) launch in July 2026?

Cronos introduced new SOURZ by Spinach® Fully Blasted 10-pack gummies, including Orange Cream THC, Strawberry Watermelon 1:1 CBG|THC, Peach Passionfruit 1:1 CBN|THC, and Mango Lime 1:1 CBC|THC. According to Cronos, all are liquid diamond-infused and offered in the multipack format.

Where are the new SOURZ by Spinach Fully Blasted multipacks from Cronos (CRON) available?

The new SOURZ by Spinach® Fully Blasted multipacks are available in Alberta, Manitoba, Ontario, and Saskatchewan. According to Cronos, these provinces now carry the expanded gummy lineup across several rare cannabinoid formulations and the limited-time Orange Cream flavor for summer.

What market share do SOURZ by Spinach Fully Blasted multipacks hold for Cronos (CRON)?

According to Cronos, SOURZ by Spinach® Fully Blasted multipacks captured a 31.7% share of all 10x10 edible pack sales in Canada in May 2026. The company also reports the Spinach® brand held a 20.8% national edible market share that month.

Why is Cronos (CRON) expanding its SOURZ by Spinach edible multipacks?

Cronos is expanding SOURZ by Spinach® Fully Blasted multipacks to meet rising consumer demand for edibles during summer. According to Cronos, the focus is on convenience, varied flavors, rare cannabinoid formulations, and potencies to support continued leadership in Canada’s edible category.

What is special about the Orange Cream SOURZ by Spinach multipack flavor from Cronos (CRON)?

Orange Cream is the first limited-time offer in the SOURZ by Spinach® Fully Blasted multipack format. According to Cronos, the THC gummy flavor is a seasonal nod to a classic summertime treat and is part of the brand’s liquid diamond-infused edible lineup.

How does the Spinach brand perform in Canada’s edible market for Cronos (CRON)?

According to Cronos, the Spinach® brand was the top-selling edible nationally in Canada with 20.8% market share in May 2026. The company states it has consistently held this leading position in edibles since September 2024 based on HiFyre Retail Analytics.