Edible Garden’s New Poultry Mix Display Hits Walmart Stores as Holiday Season Kicks Off

Rhea-AI Summary

Edible Garden (NASDAQ: EDBL) announced on November 18, 2025 that its Poultry Mix (rosemary, thyme, sage) will be sold in a larger 3 oz clamshell at select Walmart stores for the holiday season. The product will ship with a custom-branded in-store display created exclusively for Walmart to boost visibility and seasonal sales. The company noted its participation as a Giga Guru in Walmart’s Project Gigaton and cited logistics and sustainable packaging efforts that contribute to documented carbon reductions in its Project Gigaton reporting. The Poultry Mix will be available in Walmart produce departments throughout the holiday period.

Positive

• Seasonal Walmart placement in select stores for holiday period
• Product offered in larger 3 oz clamshell for higher value
• Custom branded in-store display exclusive to Walmart
• Company is a Giga Guru partner in Project Gigaton reporting

Negative

• Rollout limited to select Walmart locations, not nationwide
• Product sales described as seasonal and concentrated during holidays

Insights

Retail Distribution Strategist

Placement of a larger Poultry Mix in select Walmart stores ahead of the holidays is a clear retail-distribution win that should boost seasonal visibility and volume.

By securing shelf space inside Walmart with a custom in-store display, Edible Garden converts product appeal into a measurable retail presence that eases shopper discovery during peak seasonal demand. The larger 3 oz. clamshell bundles three complementary herbs, increasing per-unit value and simplifying a common holiday purchase decision.

Execution depends on assortment breadth, in-store merchandising quality, and replenishment cadence; poor placement or limited store count would limit impact. The company's participation as a Giga Guru in Walmart’s Project Gigaton supports sustainability messaging but only translates to consumer or retailer benefit if documented logistics improvements and packaging changes are sustained.

Watch for sell-through and replenishment signals across the holiday window; meaningful indicators include repeat shipments and expansion beyond select locations within Nov. 18, 2025. Over the next 4–12 weeks, monitor distribution depth, display uptime, and any published Walmart placement metrics to assess whether this converts to durable retail traction.

Larger Clamshell Blend of Rosemary, Thyme, and Sage Debuts With a Custom In-Store Display, Offering Shoppers a Fresh and Convenient All-In-One Option for Holiday Cooking

BELVIDERE, NJ, Nov. 18, 2025 (GLOBE NEWSWIRE) -- Edible Garden AG Incorporated (“Edible Garden” or the “Company”) (Nasdaq: EDBL, EDBLW), a leading provider of controlled environment agriculture (CEA) solutions and sustainable, locally grown organic produce, today announced that its popular Poultry Mix—a fresh combination of rosemary, thyme, and sage—will be available at select Walmart locations in time for the upcoming holiday season.

Offered in a larger 3 oz. clamshell, Poultry Mix provides shoppers with a fresher, higher-value alternative to traditional herb packs by delivering three essential holiday herbs in one convenient format. To maximize store visibility and drive seasonal sales, the product will also be shipped with a custom-designed, branded display unit created exclusively for Walmart. This merchandising enhancement is intended to make the item easier for customers to locate during the busy holiday shopping period.

Edible Garden continues to be a strong sustainability partner to Walmart and is recognized as a Giga Guru participant in Walmart’s Project Gigaton, which seeks to remove one billion metric tons of greenhouse gas emissions from the global supply chain by 2030. Through more efficient routing, expanded backhauling logistics, and sustainable packaging strategies, Edible Garden continues to contribute meaningful reductions in carbon emissions as documented in the Company’s annual Project Gigaton reporting.

“As families prepare their favorite holiday meals, we’re excited to make our Poultry Mix available at Walmart stores, giving shoppers an easy, convenient, and sustainable way to bring fresh flavor to their holiday celebrations,” said Jim Kras, Chief Executive Officer of Edible Garden. “This product continues to be a seasonal favorite, and introducing it into Walmart supports our commitment to delivering high-value, Zero-Waste Inspired® solutions to consumers. We are proud to contribute to Walmart’s Project Gigaton as a Giga Guru partner, demonstrating how responsible agriculture and smart logistics can meaningfully reduce environmental impact.”

Edible Garden’s Poultry Mix, along with its full line of organic herbs and fresh-cut clamshell offerings, will be available in Walmart’s produce department throughout the holiday period, reinforcing the Company’s strong retail partnerships and its mission to deliver sustainable, high-quality products for consumers nationwide.

ABOUT EDIBLE GARDEN®

Edible Garden AG Incorporated is a leader in controlled environment agriculture (CEA), delivering locally grown, organic, better-for-you, sustainable produce and products through its Zero-Waste Inspired® next-generation farming model. Available in over 5,000 retail locations across the United States, Caribbean, and South America, Edible Garden is at the forefront of the CEA and sustainability technology movement, distinguished by its advanced safety-in-farming protocols, sustainable packaging, patented GreenThumb software, and innovative Self-Watering in-store displays. The Company operates state-of-the-art, vertically integrated greenhouses and processing facilities, including Edible Garden Heartland in Grand Rapids, Michigan; Edible Garden Prairie Hills in Webster City, Iowa; and its headquarters at Edible Garden Belvidere in New Jersey. It also partners with a network of contract growers strategically located near major U.S. markets to ensure freshness and reduce environmental impact.

Edible Garden’s proprietary GreenThumb 2.0 software—protected by U.S. Patents US 11,158,006 B1, US 11,410,249 B2, and US 11,830,088 B2—optimizes vertical and traditional greenhouse growing conditions while aiming to reduce food miles. Its patented Self-Watering display (U.S. Patent No. D1,010,365) is designed to extend plant shelf life and elevate in-store presentation. In addition to its core CEA operations, Edible Garden owns three patents in advanced aquaculture technologies: a closed-loop shrimp farming system (US 6,615,767 B1), a modular recirculating aquaculture setup with automated water treatment and feeding (US 10,163,199 B2), and a sensor-driven ammonia control method utilizing electrolytic chlorine generation (US 11,297,809 B1).

The Company has been recognized as a FoodTech 500 firm by Forward Fooding, a leading AgriFoodTech organization, and is a Giga Guru member of Walmart’s Project Gigaton sustainability initiative. Edible Garden also develops and markets a growing line of nutrition and specialty food products, including Vitamin Way® and Vitamin Whey®—plant and whey protein powders—and Kick. Sports Nutrition, a premium performance line for health-conscious athletes seeking cleaner, better-for-you options. The Company’s offerings further include fresh, sustainable condiments such as Pulp fermented gourmet and chili-based sauces, as well as Pickle Party, a collection of fermented fresh pickles and krauts.

Learn more at https://ediblegardenag.com.
For Pulp products, visit https://www.pulpflavors.com.
For Vitamin Whey® products, visit https://vitaminwhey.com.
For Kick. Sports Nutrition products, visit https://kicksportsnutrition.net/.

Watch the Company’s latest corporate video here.

Forward-Looking Statements

This press release contains forward-looking statements, including with respect to the Company’s growth strategies, ability to expand its distribution network and distribution relationships, and performance as a public company. The words “believe,” “expect,” “intend,” “look forward,” “objective,” “plan,” “seek,” “strategy,” “will,” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to a number of risks, uncertainties, and assumptions, including market and other conditions and the Company’s ability to achieve its growth objectives. The Company undertakes no obligation to update any such forward-looking statements after the date hereof to conform to actual results or changes in expectations, except as required by law.

Investor Contacts:
Crescendo Communications, LLC
212-671-1020
EDBL@crescendo-ir.com

FAQ

When will Edible Garden (EDBL) Poultry Mix be in Walmart stores?

Edible Garden said Poultry Mix will be available at select Walmart locations for the holiday season following the Nov 18, 2025 announcement.

What size is the new Walmart Poultry Mix offering from EDBL?

The Poultry Mix is offered in a larger 3 oz clamshell combining rosemary, thyme, and sage.

Will EDBL use special merchandising for Poultry Mix at Walmart?

Yes; the product will ship with a custom-designed branded display created exclusively for Walmart.

Does Edible Garden (EDBL) note sustainability efforts with this Walmart placement?

Yes; Edible Garden is a Giga Guru participant in Walmart’s Project Gigaton and cites carbon-reduction efforts in its reporting.

Where in Walmart will Edible Garden Poultry Mix be stocked?

The Poultry Mix will be available in Walmart’s produce department throughout the holiday period.

Is the Walmart Poultry Mix launch a permanent nationwide rollout for EDBL?

No; the announcement specifies availability at select Walmart locations and describes the item as a seasonal offering.