Equifax Secures 27 New Patents in the Second Half of 2025
Rhea-AI Summary
Equifax (NYSE: EFX) secured 27 patents in H2 2025, bringing total new patents for 2025 to 62 and expanding its portfolio to nearly 700 issued or pending patents across 15 countries as of November 2025. Twenty of the new patents support the company's responsible AI approach and EFX.AI strategy, covering machine learning for data & analytics, risk modeling, identity verification, and secure access.
The company cites a multi-year, approximately $3 billion investment in The Equifax Cloud to accelerate cloud-native AI solutions, faster deployment, and product innovation.
Positive
- 62 patents secured in 2025
- 27 patents added in H2 2025
- 20 AI-focused patents supporting responsible AI
- Nearly 700 issued or pending patents across 15 countries
- Multi-year $3 billion investment in Equifax Cloud
Negative
- Multi-year $3 billion investment could pressure capital allocation
Key Figures
Market Reality Check
Peers on Argus
EFX was up 0.7% while peers were mixed: BAH (+1.9%), RBA (+1.52%), FCN (+0.21%), and VRSK (-0.87%). No peers appeared in the momentum scanner, pointing to a company-specific AI and patent story.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 10 | Product launch | Positive | +3.0% | Launch of Income Qualify and discounted VantageScore mortgage credit scores. |
| Dec 04 | Survey insights | Positive | +0.7% | Social Services Outlook Index showing optimism and demand for automation. |
| Dec 01 | Investor conferences | Neutral | -0.1% | Planned appearances at Goldman Sachs and UBS investor conferences. |
| Nov 18 | Partnership/product | Positive | -0.2% | Kikoff integrating Optimal Path interactive score planner for its members. |
| Nov 17 | Acquisition | Positive | -0.2% | Acquisition of Vault Verify to enhance employment and income verifications. |
Recent Equifax news has often been innovation-focused, with positive product and data announcements sometimes met with modest or even negative price reactions.
Over the past month, Equifax has highlighted product innovation, data-driven solutions, and strategic expansion. Launches such as Income Qualify on Dec 10, 2025 and partnerships like the Kikoff integration on Nov 18, 2025 underscored use of The Equifax Cloud and EFX.AI. The Nov 17, 2025 Vault Verify acquisition added employment and income verification depth. Today’s patent-focused AI announcement extends this theme of cloud- and data-enabled innovation aimed at lenders, fraud prevention, and risk assessment.
Market Pulse Summary
This announcement underscores Equifax’s emphasis on EFX.AI and cloud-based innovation, with 27 patents in the second half of 2025 and 62 for the year, contributing to nearly 700 issued or pending patents across 15 countries. Many focus on risk assessment, fraud prevention, and identity verification. In context of recent product launches and acquisitions, investors may watch how these patented capabilities translate into new solutions, competitive differentiation, and long-term adoption metrics.
Key Terms
responsible ai technical
machine learning technical
risk modeling technical
integrated risk score technical
cloud-native technical
AI-generated analysis. Not financial advice.
20 Patents Support the Organization's Approach to Responsible AI, Designed to Accelerate Product Innovation that Help to Create New Financial Opportunities for Consumers
"Equifax patents protect the unique innovations created for the benefit of the customers and consumers we serve in 24 countries around the world," said Harald Schneider, Chief Data & Analytics Officer at Equifax. "We are focused on continuous innovation. Our growing suite of EFX.AI-powered solutions, made possible by the Equifax Cloud™ , our unique differentiated data, and our patented capabilities are driving higher-performing solutions and processes to help our customers get to the insights they need faster, ultimately enabling new consumer opportunities."
The custom-built Equifax Cloud is a top-tier global technology and security infrastructure that continues to set the company apart in the industry. Backed by a multi-year, approximately
The latest technology and innovation covered by the most recent Equifax patents include:
- Production-Ready Attributes Creation and Management for Software Development (
Australia ) - This patent describes features of the Equifax Ignite® and InterConnect® platforms that allow for more effective attribute management, allowing customers to quickly move from analytics to production. It describes a computing system that uses attribute templates in a production-reading programming language to determine and generate attribute definitions. These attribute definitions are more easily deployed to the production environment and can also be monitored more effectively to ensure performance. - Consolidation of Data Sources for Expedited Validation of Risk Assessment Data (
U.S. ) - This patent consolidates and validates user-provided data and data from financial institutions through a single interface. This instant, combined validation aims to overcome slow, traditional data checks, accelerating decision-making. This technology can support next generation OnlyEquifax solutions like Income Qualify, which delivers income and employment insights from The Work Number® alongside the Equifax credit report to mortgage lenders during the prequalification and pre-approval phase, offering earlier visibility into an applicant's financial health. - Updating Attribute Data Structures to Indicate Trends in Attribute Data Provided to Automated Modeling Systems (European Patent Office) - This patent describes a system that enhances automated prediction models, such as those for risk or credit assessment, by addressing the limitations of using only static data. It achieves this by creating "trended attributes" from Equifax historical data, capturing behavioral patterns over time.
- Machine-Learning Techniques for Risk Assessment Based on Multiple Data Sources (
U.S. ) - This patent describes a machine-learning system that creates a more accurate and complete "integrated risk score" by combining traditional and alternative data, data not historically contained in traditional credit reports—including rental, utility, and telecom payments. This system enables Equifax to provide a more comprehensive and equitable risk evaluation and improve decision-making. Solutions like Financial Durability Measures provide more insight into a household's likely financial resilience. - Secure Online Access Control to Prevent Identification Information Misuse (
Australia ) - This patent describes a central security system for managing and protecting digital resources, aiming to prevent online fraud. It creates a "secure resource management system" that acts as a trusted record keeper, storing permanent records of each resource and its transaction history. This technology can support solutions likeAustralia's Fraud Detection and Prevention platform, giving Equifax customers the ability to verify ownership before granting access, ensuring secure resource transfers and preventing fraudulent activity. - Device-Agnostic Access Control Techniques (European Patent Office) - This patent describes a smart, "device-agnostic" security system that improves user experience by creating a unique "behavioral fingerprint," called a "historical entity vector," for each legitimate user. This patented technology, which can be used in Equifax
UK Identity Verification & Fraud Prevention solutions, is able to compare current authentication data to the historical fingerprint, enabling the system to recognize the real user on a new device, ensuring secure, seamless access to interactive websites and apps.
Learn more about the Equifax commitment to responsible AI innovation at EFX.AI. The most recent Equifax Intellectual Property list is available here.
ABOUT EQUIFAX INC.
At Equifax (NYSE: EFX), we believe knowledge drives progress. As a global data, analytics, and technology company, we play an essential role in the global economy by helping financial institutions, companies, employers, and government agencies make critical decisions with greater confidence. Our unique blend of differentiated data, analytics, and cloud technology drives insights to power decisions to move people forward. Headquartered in
FOR MORE INFORMATION:
Alexandra Packey for Equifax
mediainquiries@equifax.com
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SOURCE Equifax Inc.