EPAM Launches AI/Run™.Transform to Accelerate AI-Native Transformation for the Enterprise
EPAM (NYSE: EPAM) on October 23, 2025 launched AI/Run.Transform Playbook, an integrated, ROI-focused consulting and delivery model to accelerate enterprise AI-native transformation. The Playbook bundles AI/Run.Blueprints, AI/Run.Talent and AI/Run.Tools to combine industry verticalized teams, agentic capabilities, automation and partner technologies into a repeatable delivery framework.
The offering targets end-to-end AI business innovation and AI engineering throughout the product lifecycle, emphasizing adoption-at-scale, standardized workflows-as-code, and measurable AI ROI. EPAM cites Forrester on the need to align technical and business strategies and directs readers to its AI services page for more information.
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Insights
EPAM launched an integrated AI-native services playbook to accelerate enterprise AI adoption.
**EPAM** bundles consulting, delivery blueprints, talent and agentic tools into a repeatable Playbook announced on
The approach rests on three named pillars: AI/Run.Blueprints, AI/Run.Talent and AI/Run.Tools. Implementation success depends on client uptake, measurable adoption and commercial execution; these dependencies determine whether the Playbook moves beyond a packaged offering to sustained, billable engagements.
Watch for concrete, monitorable signals over the next 6–18 months: named client engagements or case studies, delivery KPIs showing adoption-at-scale, and new commercial offerings or partner integrations. The company-hosted page at the provided URL should list subsequent milestones and proof points.
Enabled by deep industry verticalized teams and accelerators combined with integrated services and agentic capabilities — driving enterprise-wide AI adoption at scale
The comprehensive AI/Run.Transform Playbook defines EPAM's next-gen AI Services model — a purpose-built strategy that brings together AI-native delivery, strategic consulting and advisory teams, established technical expertise, operational excellence and partner ecosystem technologies.
Unlike traditional consulting or fragmented technology deployments, EPAM's AI/Run.Transform integrates .Blueprints, .Talent and .Tools into a single, proven and repeatable playbook that combines 1) AI Business Innovation transformation at scale, and 2) AI Engineering Transformation throughout the entire product development lifecycle. It is powered by proven proprietary AI enablement blueprints that orchestrate multidisciplinary AI-native talent, augmented with agentic capabilities, AI automation and new services and commercial offerings, to ensure adoption-at-scale and to maximize and hedge AI ROI.
"EPAM's AI/Run.Transform Playbook represents a proven roadmap for enterprises' model redesign with AI: an AI consulting model engineered to integrate advisory insight with technical precision, enabling organizations to realize the full spectrum of AI's potential," said Nir Kaldero, Chief Data & AI Strategist at EPAM. "True transformation demands both leadership vision and technology execution. This Playbook enables our clients to recode their strategies, accelerate digital innovation and sustain competitive advantage."
In practice, the AI/Run.Transform Playbook leverages a set of methodologies, blueprints, tools and accelerators to guide and ensure that our clients' AI adoption-at-scale is both meaningful and purposeful, generating AI-native revenue faster than traditional revenue streams. It includes:
- AI/Run.Blueprints that leverage modular "Meet You Where You Are" frameworks and methodologies,
- AI/Run.Talent bringing together critical thinking, industry expertise and agentic capabilities to shape AI-native delivery teams, and
- AI/Run.Tools, a collection of proprietary, agentic-powered platforms and leading technology partner ecosystems to accelerate delivery and provide bespoke solutions for our clients.
"Our goal is to help technology and product organizations become truly AI-native by pairing fit-for-purpose tools with hands-on enablement and repeatable scaffolding to change how they build and ship software," said Dmitry Tovpeko, VP, AI-Native Engineering at EPAM. "By embedding agentic workflows into the SDLC, we meet teams where they are, while standardizing critical elements like context, workflows-as-code and performance measurement to drive consistent, scalable results."
EPAM's approach to AI-native adoption is designed to address a critical industry need: aligning technical and business strategies to equip organizations to fully realize the transformation potential of AI. According to Forrester, a research and advisory firm, "Alignment between the technical and business aspects of AI is a prerequisite to an AI strategy to ensure business readiness to use, manage, and scale toward an AI-enabled organization," excerpt from Launch Your AI Strategy from Vision to Execution, published on April 9, 2025.
This new, forward-thinking approach to AI-native enterprise adoption is pushing us to evolve our offerings within our industry, reimagine our engagement and commercial models with our clients and sets the foundation for the talent needs that will be vital in the upcoming years. EPAM is committed to redefining how enterprises innovate, operate and outpace their competitors in the AI era.
Discover how EPAM's AI/Run ™.Transform can accelerate your enterprise's AI transformation, visit www.epam.com/services/artificial-intelligence .
About EPAM Systems
Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has used its software engineering expertise to become a leading global provider of digital engineering, cloud and AI-enabled transformation services, and a leading business and experience consulting partner for global enterprises and ambitious startups. We address our clients' transformation challenges by focusing EPAM Continuum's integrated strategy, experience and technology consulting with our 30+ years of engineering execution to speed our clients' time to market and drive greater value from their innovations and digital investments.
We leverage AI and GenAI to deliver transformative solutions that accelerate our clients' digital innovation and enhance their competitive edge. Through platforms like EPAM AI/RUN™ and initiatives like DIALX Lab, we integrate advanced AI technologies into tailored business strategies, driving significant industry impact and fostering continuous innovation.
We deliver globally but engage locally with our expert teams of consultants, architects, designers and engineers, making the future real for our clients, our partners, and our people around the world. We believe the right solutions are the ones that improve people's lives and fuel competitive advantage for our clients across diverse industries. Our thinking comes to life in the experiences, products and platforms we design and bring to market.
Added to the S&P 500 and the Forbes Global 2000 in 2021 and recognized by Glassdoor and Newsweek as Most Loved Workplace, our multidisciplinary teams serve customers across six continents. We are proud to be among the top 15 companies in Information Technology Services in the Fortune 1000 and to be recognized as a leader in the IDC MarketScapes for Worldwide Experience Build Services, Worldwide Experience Design Services and Worldwide Software Engineering Services.
Learn more at www.epam.com and follow us on LinkedIn.
Forward-Looking Statements
This press release includes estimates and statements which may constitute forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, the accuracy of which are necessarily subject to risks, uncertainties, and assumptions as to future events that may not prove to be accurate. Our estimates and forward-looking statements are mainly based on our current expectations and estimates of future events and trends, which affect or may affect our business and operations. These statements may include words such as "may," "will," "should," "believe," "expect," "anticipate," "intend," "plan," "estimate" or similar expressions. Those future events and trends may relate to, among other things, developments relating to the war in Ukraine and escalation of the war in the surrounding region, political and civil unrest or military action in the geographies where we conduct business and operate, difficult conditions in global capital markets, foreign exchange markets, global trade, and the broader economy, the adoption and implementation of artificial intelligence technologies by EPAM and its clients, and the effect that these events may have on client demand and our revenues, operations, access to capital, and profitability. Other factors that could cause actual results to differ materially from those expressed or implied include general economic conditions, the risk factors discussed in the Company's most recent Annual Report on Form 10-K and the factors discussed in the Company's Quarterly Reports on Form 10-Q, particularly under the headings "Management's Discussion and Analysis of Financial Condition and Results of Operations" and "Risk Factors" and other filings with the Securities and Exchange Commission. Although we believe that these estimates and forward-looking statements are based upon reasonable assumptions, they are subject to several risks and uncertainties and are made based on information currently available to us. EPAM undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as may be required under applicable securities law.
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SOURCE EPAM Systems, Inc.
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