Federal Realty Investment Trust Announces Key Leadership Promotions

Rhea-AI Summary

Federal Realty Investment Trust (NYSE: FRT) has announced several key leadership promotions to strengthen its strategic growth and operational excellence. Vanessa Mendoza has been promoted to Vice President, Regional Leasing, bringing over 15 years of experience in merchandising and leasing strategies. Sarah Forde Rogers has been elevated to Vice President, Regional Development after six years with the company, focusing on development execution and public-private partnerships.

Bob Franz, a 10-year company veteran, has been promoted to Vice President, West Coast Acquisitions, while Porter Bellew, also with 10 years at Federal Realty, has been promoted to Senior Vice President, Chief Information Officer. These promotions reflect the company's commitment to developing internal talent and positioning itself for continued success in real estate operations.

Positive

• Internal promotion strategy demonstrates strong succession planning and talent retention
• Strengthened leadership in key areas: leasing, development, acquisitions, and technology
• Enhanced focus on West Coast expansion through dedicated acquisitions leadership

Negative

• None.

Strengthening Expertise to Drive Long-Term Growth

NORTH BETHESDA, Md., Feb. 14, 2025 /PRNewswire/ -- Federal Realty Investment Trust (NYSE: FRT) today announced key promotions within its leadership team, reinforcing the company's commitment to strategic growth and operational excellence across its national portfolio.

Vanessa Mendoza has been named Vice President, Regional Leasing. An accomplished leasing executive with over 15 years of experience, Vanessa has been a driving force behind the merchandising and leasing strategies at premier properties such as Bethesda Row and Pike & Rose. Her ability to curate dynamic tenant mixes and secure best-in-class retailers has strengthened Federal's portfolio and positioned it for continued success.

Sarah Forde Rogers, who has been with Federal Realty for six years, has been elevated to Vice President, Regional Development. With a strong track record in entitlements, development execution, and public-private partnerships, Sarah has been instrumental in shaping transformative mixed-use projects. In this role, she will continue driving thoughtful development strategies that maximize Federal's long-term value and enhance community impact.

Bob Franz, who has been with Federal Realty for 10 years, has been promoted to Vice President, West Coast Acquisitions. Bob has played a crucial role in expanding the company's West Coast presence, identifying high-quality acquisitions that align with the Trust's disciplined investment strategy. His leadership will further enhance Federal's ability to identify and execute growth opportunities in this key region.

Porter Bellew, who has been with Federal Realty for 10 years, has been promoted to Senior Vice President, Chief Information Officer. Porter's leadership in technology and data strategy has played a key role in modernizing the company's digital infrastructure, driving efficiencies, and enhancing decision-making capabilities. In this expanded role, he will continue leading Federal's IT vision, ensuring that technology remains a competitive advantage in real estate operations.

"These promotions recognize the deep bench of talent we've developed and the contributions Vanessa, Sarah, Bob, and Porter have made to Federal Realty," said Don Wood, President and Chief Executive Officer. "Each of them has been a respected leader within our organization, and these expanded roles reflect their expertise and the confidence we have in their ability to help shape the future of our company."

About Federal Realty

Federal Realty is a recognized leader in the ownership, operation and redevelopment of high-quality retail-based properties located primarily in major coastal markets from Washington, D.C. to Boston as well as Northern and Southern California. Founded in 1962, Federal Realty's mission is to deliver long-term, sustainable growth through investing in communities where retail demand exceeds supply. Its expertise includes creating urban, mixed-use neighborhoods like Santana Row in San Jose, California, Pike & Rose in North Bethesda, Maryland and Assembly Row in Somerville, Massachusetts. These unique and vibrant environments that combine shopping, dining, living and working provide a destination experience valued by their respective communities. Federal Realty's 102 properties include approximately 3,500 tenants, in 27 million commercial square feet, and approximately 3,100 residential units.  

Federal Realty has increased its quarterly dividends to its shareholders for 57 consecutive years, the longest record in the REIT industry. Federal Realty is an S&P 500 index member and its shares are traded on the NYSE under the symbol FRT. For additional information about Federal Realty and its properties, visit www.federalrealty.com.

Investor Inquiries: Leah Andress Brady Vice President, Investor Relations      301.998.8265 lbrady@federalrealty.com

Media Inquiries: Brenda Pomar Senior Director, Corporate Communications 301.998.8316 bpomar@federalrealty.com

 

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SOURCE Federal Realty Investment Trust

FAQ

Who are the newly promoted executives at Federal Realty Investment Trust (FRT)?

The newly promoted executives at FRT are Vanessa Mendoza (VP, Regional Leasing), Sarah Forde Rogers (VP, Regional Development), Bob Franz (VP, West Coast Acquisitions), and Porter Bellew (SVP, Chief Information Officer).

What is Federal Realty's (FRT) strategy for West Coast expansion?

FRT has promoted Bob Franz to VP, West Coast Acquisitions to strengthen its West Coast presence and identify high-quality acquisitions that align with the Trust's disciplined investment strategy.

How is Federal Realty (FRT) improving its technological capabilities?

FRT has promoted Porter Bellew to SVP, Chief Information Officer to lead the company's IT vision, modernize digital infrastructure, drive efficiencies, and enhance decision-making capabilities.

What experience does FRT's new VP of Regional Leasing bring to the role?

Vanessa Mendoza brings over 15 years of experience in leasing and merchandising strategies, with a proven track record at premier properties like Bethesda Row and Pike & Rose.