Greenbriar Announces the Appointment of Brian Conlan as a Member of the Board of Directors and Chairman of its Aviation Housing Committee
Rhea-AI Summary
Greenbriar (OTC Pink: GEBRF) appointed Brian Conlan to its board and named him Chairman of a new Aviation and Military Housing Committee effective December 4, 2025.
Conlan is founder of AHP Strategies and ASNF Holdings, brings 20 years of Department of Defense service (retired Commander), Navy aviation and unmanned systems leadership, and experience managing a USD $13 billion capital program. He will oversee the launch of Greenbriar Financial Services, led by Tommy Sullivan, which expects to provide 70+ ancillary services to Sage Ranch.
Sage Ranch is described as a 995-home community near major aviation and materials installations, within a USDA 502D overlay (stated 100% US government funding availability), and Greenbriar also cites a planned 4,501-home attainable subdivision in Cedar City, Utah.
Positive
- Appointed Brian Conlan with 20 years DoD service and Navy leadership
- Conlan managed a USD $13 billion capital program
- Plans to launch Greenbriar Financial Services to provide 70+ services
- Sage Ranch shows availability of 995 homes for target professionals
- USDA 502D overlay stated to allow 100% US government funding
- Planned 4,501-home attainable subdivision in Cedar City, Utah
Negative
- None.
News Market Reaction
On the day this news was published, GEBRF declined 9.74%, reflecting a notable negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
GEBRF is up 48% while key peers are mostly flat to mixed: HLGN up 0.59%, REVVF, AWSL, RROYF unchanged, and ADHI down 12.17%, indicating a stock-specific move rather than a sector-wide shift.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 04 | Board appointment | Positive | -9.7% | Appointment of Brian Conlan and creation of Aviation and Military Housing Committee. |
| Dec 02 | Financing update | Positive | +11.4% | Commencement of closing process for USD $40M Sage Ranch construction facility. |
| Jul 02 | Water rights deal | Positive | +15.5% | Arrangement securing required water rights for 995-home Sage Ranch development. |
| Jun 24 | Water rights progress | Positive | +7.1% | Update on water rights acquisition and Tehachapi water market conditions for Sage Ranch. |
Recent project and water-rights milestones often saw positive price reactions, while this same management appointment previously coincided with a negative move, indicating mixed reactions to governance news versus project de-risking.
Over the last six months, Greenbriar has focused on de-risking its 995-home Sage Ranch project and related financing. Updates in June–July 2025 on water rights and Tehachapi’s surplus water, as well as water demand mitigation, were followed by positive price reactions. On December 2, 2025, the company reported commencing closing on a USD $40 million Sage Ranch construction loan, also with a positive move. By contrast, the December 4, 2025 management appointment news saw a negative reaction, highlighting more reliable support from tangible project milestones than from board changes.
Market Pulse Summary
The stock moved -9.7% in the session following this news. A negative reaction despite the appointment of an experienced defense and real estate executive would have fit prior patterns where this specific management news previously coincided with a −9.74% move. Recent history showed more consistent support for concrete project catalysts like water-rights agreements and the USD $40 million Sage Ranch construction facility. In a thinly traded stock with volume around 8,304 shares versus a higher average, governance headlines alone might not offset concerns around execution or liquidity.
Key Terms
USDA 502D overlay regulatory
AI-generated analysis. Not financial advice.
Scottsdale, Arizona--(Newsfile Corp. - December 4, 2025) - Greenbriar Sustainable Living Inc. (TSXV: GRB) (OTC Pink: GEBRF) ("Greenbriar" or the "Company") welcomes Brian Conlan as a full Board Director and Chairman of the newly-formed Aviation and Military Housing Committee.
Mr. Conlan is the President and co-founder of AHP Strategies, a US government contractor specializing in aerospace and maritime environments, as well as the co-founder and partner of ASNF Holdings, LLC, a leading investment firm in both residential and commercial real estate. Brian understands the vast and deep opportunities Sage Ranch brings to the US epicenter of high-tech aviation and materials businesses located a mere 20-to-60-minute drive from Sage Ranch. Some of the iconic businesses and installations located 20-to-60 minutes from Sage Ranch are:
- The legendary Edwards AFB, (301,000 acres) and home to the US Air Force Test Center and Air Force Test Pilots School;
- Northrop Plant 42 (Builder of the fully funded
$80 billion B-21 Bomber); - Space X
- Mojave Air and Spaceport
- Pacific Steel Group;
- China Lake Naval Weapons Center: China Lake is The United States Navy's largest single landholding, representing
85% of the Navy's land for weapons and armaments research, development, acquisition, testing, and evaluation (RDAT&E) and using38% of the Navy's land holdings worldwide. In total, its two ranges and main site cover more than 1,100,000 acres (4,500 km2), an area larger than the state of Rhode Island. As of 2010, at least95% of that land is undeveloped. The roughly$3 billion infrastructure of the installation consists of 2,132 buildings and facilities, 329 miles (529 km) of paved roads, and 1,801 miles (2,898 km) of unpaved roads. The 19,600 square miles (51,000 km2) of restricted and controlled airspace at China Lake makes up12% of California's total airspace; - Additionally for materials the famous Rio Tinto Boron Mine is California's largest open pit mine in California and the largest borax mine in the world, producing nearly half the world's borates. In production for over 100 years, ore reserves are sufficient for current economic production through early 2040's. It is operated by the Borax division of the Rio Tinto Group.
As a bonus to the 995 homes available for these aviation and materials professionals, Sage Ranch is located within the USDA 502D overlay, whereby
In addition to his businesses, Mr. Conlan served in a variety of roles in the United States Department of Defense and the US State Department, respectively, retiring as a Commander after 20 years of full-time service. Beginning his career as a Navy Pilot, Brian served as an Aide-de-camp, Nuclear Aircraft Carrier Navigator, and subsequently as Acting Executive Officer of the nuclear aircraft carrier, USS John C. Stennis. Later in his career, he transitioned into unmanned systems and served as the Commanding Officer of VUP-19, the US Navy's first Unmanned Aircraft squadron where he commanded operations for a USD
Brian will oversee the launch of Greenbriar Financial Services, a subsidiary of the Company, headed by Mr. Tommy Sullivan, which expects to provide the 70+ ancillary services to Sage Ranch.
Jeff Ciachurski states: "We are delighted to have someone of Brian Conlan's calibre; a seasoned business executive and large-scale complex organizational executive to advise and mentor Greenbriar into the future. Brian is the true definition of a servant-leader, and has led highly technical inter-disciplined professionals, and execution-oriented leaders in taking ideas and plans into rewarding and successful outcomes. Brian will guide Greenbriar towards its full potential in building sustainable and attainable housing for military veterans, active military members (both uniformed and civilian), aviation professionals and building a continuation of success into our 4,501-home attainable and sustainable subdivision in Cedar City, Utah."
About Greenbriar Sustainable Living Inc.
Greenbriar is a leading developer of sustainable real estate and renewable energy. With long-term, high impact projects and led by a successful industry-recognized operating and development team, Greenbriar targets deep valued assets directed at accretive shareholder value.
ON BEHALF OF THE BOARD OF DIRECTORS
"Jeff Ciachurski"
Jeffrey J. Ciachurski
Chief Executive Officer and Director
Phone: 949.903.5906
The TSX Venture Exchange has not reviewed and does not accept responsibility for the accuracy or adequacy of this release. Neither the TSX Venture Exchange nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
This news release includes "forward-looking statements" and "forward-looking information" within the meaning of Canadian securities laws and United States securities laws (together, "forward-looking statements"). All statements included in this news release, other than statements of historical fact, are forward-looking statements including, without limitation, statements with respect to the closing of the Private Placement, the issuance of Common Shares and Warrants, and the approval of the Private Placement by the TSX Venture Exchange. Forward-looking statements include predictions, projections and forecasts and are often, but not always, identified by the use of words such as "anticipate", "believe", "plan", "estimate", "expect", "potential", "target", "budget", "propose" and "intend" and statements that an event or result "may", "will", "should", "could" or "might" occur or be achieved and other similar expressions and includes the negatives thereof.
Forward-looking statements are based on a number of assumptions and estimates that, while considered reasonable by management based on the business and markets in which the Company operates, are inherently subject to significant operational, economic, and competitive uncertainties, risks and contingencies. These include assumptions regarding, among other things: general business and economic conditions. There can be no assurance that forward-looking statements will prove to be accurate and actual results, and future events could differ materially from those anticipated in such statements. Important factors that could cause actual results to differ materially from the Company's expectations include those described under the heading "Risks and Uncertainties" in the Company's most recently filed MD&A (a copy of which is available under the Company's SEDAR+ profile at www.sedarplus.ca). The Company does not undertake to update or revise any forward-looking statements, except in accordance with applicable law.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/276865
FAQ
Who is Brian Conlan and why did Greenbriar (GEBRF) appoint him to the board?
What role will Brian Conlan hold at Greenbriar (GEBRF)?
What is Greenbriar Financial Services and when will it launch for GEBRF?
How many homes does Sage Ranch offer and who are they intended for?
What funding support is available for Sage Ranch homebuyers mentioned by Greenbriar (GEBRF)?
What other Greenbriar housing development is referenced alongside Sage Ranch?
