Avast One: Free to Start. Yours to Build. Only What You Choose.
Rhea-AI Summary
Gen (NASDAQ: GEN) launched a reimagined Avast One on May 19, 2026, offering a comprehensive free cybersecurity suite plus optional paid add-ons in one app.
The free tier includes antivirus, real-time threat protection, AI-powered scam protection, AI Agent Protection, a no-log VPN trial, data breach monitoring, and device cleanup across Windows, macOS, Android, and iOS.
Positive
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Negative
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News Market Reaction – GEN
In the May 19 session, GEN declined 0.08%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| May 07 | FY26 earnings, guidance | Positive | +12.3% | Strong FY26 growth and raised FY27 guidance with dividend declaration. |
| May 05 | Product awards | Positive | +0.4% | Cyber Safety brands received 28 independent lab awards, up from 16. |
| May 04 | AI browser launch | Positive | +0.4% | Norton Neo AI-native browser update emphasizing integrated security and privacy. |
| Apr 30 | AI security products | Positive | +0.4% | Launch of VPN for Agents and expanded Norton AI Agent Protection features. |
| Apr 28 | AI partnership | Positive | +1.2% | Partnership with xAI to integrate Grok models into Gen consumer platforms. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Recent positive product, AI, and earnings news has generally coincided with positive price reactions, with earnings producing the strongest move.
Over the past months, Gen has combined strong fundamentals with a steady cadence of product and AI updates. On May 7, 2026, FY26 results showed $5,000 million GAAP revenue and a raised FY27 outlook, driving a 12.33% move. Earlier in May, independent labs granted 28 awards across Gen’s brands, and AI-focused launches like Norton Neo and VPN for Agents highlighted an increasing emphasis on AI-native security. Today’s Avast One revamp extends that strategy within consumer cybersecurity.
Key Terms
no-log vpn technical
data breach monitoring technical
ai agent protection technical
phishing technical
ransomware technical
antivirus technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
The most comprehensive free consumer cybersecurity solution available — then add only what you need and skip what you don't.
Today, Avast, a leader in digital security and privacy and part of Gen (NASDAQ: GEN), is launching a reimagined Avast One that puts you in the driver's seat. Avast One comes with powerful free protection right from the start. Then, if your situation changes, add only the protections you want, directly inside the same app. Your choices. Your tools. Nothing else.
The free tier of Avast One provides comprehensive protection, not a stripped-down teaser designed to pressure an upgrade. You get free antivirus and real-time threat protection, AI-powered scam detection, a no-log VPN, data breach monitoring, AI Agent Protection, and device cleanup – all fully functional.
"People know what they value and how they want to protect their digital lives," said Travis Witteveen, Head of Products and Portfolios at Gen. "Avast One has been designed to give you greater choice and control making it easy to personalize protection, manage features, and only pay for what you truly need."
What the free tier covers:
- Scam Protection: Built-in AI-powered scam protection that blocks phishing links, fraudulent shopping sites, and banking scams in real-time — while you're browsing, not after credentials are stolen. Includes the Avast AI Assistant for scam and product guidance.
- Antivirus and Real-Time Threat Protection: Detects and blocks malware, viruses, and malicious downloads before they execute. Intercepts dangerous sites before pages load. Stops ransomware before files are encrypted. You know the drill — this one just does it properly.
- AI Agent Protection: AI tools acting on your behalf can be hijacked. Avast One vets plugins before they run, blocks malicious instructions injected into AI workflows, and checks AI-generated files before they reach your system.
- No-Log VPN*: Enhanced, no-log VPN experience with improved privacy protections, protocol options, and a wider selection of server locations.
- Data Breach Monitoring**: Scans breach databases for your personal information, shows exactly where it was exposed, and walks you through containing the damage.
- Device Cleanup: Removes junk files, duplicate photos, redundant browser data, and old contacts to restore device performance.
Add more when you want it:
Avast One is built to flex with how you actually live online. When something changes — a new threat you care about, a device running slower than it should, scam calls that keep getting through — you can unlock more protection without switching apps, re-entering payment details, or rebuilding your setup from scratch.
Want more muscle against scam calls and phishing emails? Unlock Avast Premium Security with Scam Protection Pro. Want automated, intelligent cleanup that keeps your laptop running like it should? Unlock Avast Cleanup Premium. When you need it, add it. You choose the pieces. You decide when.
The specifics:
The new Avast One is available now on Windows, macOS, Android, and iOS. All paid plans cover desktop and mobile under a single subscription. Running the previous Avast One? The new experience is ready when you are. Install it and everything ports overs. No rush – your existing product remains fully supported.
Download the free version at avast.com/avast-one. No credit card required.
*Avast SecureLine VPN is a 60-day trial requiring a payment method at sign-up. Billed at the end of the trial period unless cancelled first.
**BreachGuard is currently only available on desktop.
About Avast
Avast is a leader in digital security and privacy, and part of Gen (NASDAQ: GEN), a global company dedicated to powering Digital Freedom with a family of trusted consumer brands. Avast protects hundreds of millions of users from online threats, for Mobile, PC or Mac, and is top-ranked and certified by VB100, AV-Comparatives, AV-Test, SE Labs and others. Avast is a member of the Coalition Against Stalkerware, No More Ransom and Internet Watch Foundation. Learn more at Avast.com.
Mike Healey | Amandeep Turna |
Gen | Delphi for Gen |
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SOURCE Gen Digital Inc.