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GEN Korean BBQ Expands Texas Presence with New Austin Location

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GEN Restaurant Group (GENK) has expanded its presence in Texas with a new GEN Korean BBQ location in Austin, which opened on March 12, 2025. The restaurant is situated in The Linc Shopping Center at 6406 N Interstate 35 Frontage Road and operates daily from 11:00 a.m. to 11:00 p.m.

This expansion follows the successful opening in Pflugerville in October 2024 and marks GEN's presence in all four major metropolitan areas of Texas. The company strategically chose Austin, recognized as one of America's top foodie destinations, to capitalize on the market's high demand for innovative dining experiences.

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Positive

  • Strategic expansion into all four major Texas metropolitan areas
  • Entry into Austin, a prime foodie destination market

Negative

  • None.

News Market Reaction

+5.00%
1 alert
+5.00% News Effect

On the day this news was published, GENK gained 5.00%, reflecting a notable positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

GEN is Continuing Texas Expansion with Austin Following Success Across the State

CERRITOS, Calif., March 19, 2025 (GLOBE NEWSWIRE) -- GEN Restaurant Group, Inc. (“GEN” or the “Company”) (Nasdaq: GENK), owner of GEN Korean BBQ, a fast-growing casual dining concept with an extensive menu and signature “grill at your table” experience, today announced a new restaurant location in Austin, Texas, which opened on March 12, 2025.

“We are making strong progress in expanding across the state of Texas,” said David Kim, Chief Executive Officer of GEN. “Texas presents tremendous opportunities for growth, and we’re excited to now operate locations in each of the four major metropolitan areas of Texas and capitalize on our previous success in the market.”

Austin is widely regarded as one of America’s top foodie destinations making it an ideal location for a new GEN location. GEN’s expansion into the city—along with its Pflugerville opening in October 2024—underscores its commitment to key markets with high demand for innovative dining experiences.

The new GEN Korean BBQ in Austin, Texas, is located in The Linc Shopping Center, 6406 N Interstate 35 Frontage Road, Austin, TX 78752, and is open daily from 11:00 a.m. to 11:00 p.m.

For more information or to find a GEN Korean BBQ near you, visit: www.genkoreanbbq.com/locations.

About GEN Restaurant Group, Inc.
​​GEN Korean BBQ is one of the largest Asian casual dining restaurant concepts in the United States. Founded in 2011 by two Korean immigrants in Los Angeles, the brand has now grown to over 40 company-owned locations where guests serve as their own chefs, preparing meals on embedded grills in the center of each table. The extensive menu consists of traditional Korean and Korean-American food, including high-quality meats, poultry, seafood and mixed vegetables. With its unique culinary experience alongside its modern décor and lively atmosphere, GEN Korean BBQ delivers an engaging and interactive dining experience that appeals to a vast segment of the population. For more information, visit GenKoreanBBQ.com and follow the brand on Facebook and Instagram.

Investor Relations Contact:
Cody Slach and Cody Cree
Gateway Group, Inc.
1-949-574-3860
GENK@gateway-grp.com

Media Relations Contact:
Zach Kadletz and Jade Bolton
Gateway Group, Inc.
1-949-574-3860
GENK@gateway-grp.com


FAQ

When did GEN Korean BBQ (GENK) open its new Austin location?

GEN Korean BBQ opened its new Austin location on March 12, 2025.

Where is the new GEN Korean BBQ (GENK) restaurant located in Austin?

The new location is in The Linc Shopping Center at 6406 N Interstate 35 Frontage Road, Austin, TX 78752.

What are the operating hours of GEN Korean BBQ's new Austin location?

The restaurant is open daily from 11:00 a.m. to 11:00 p.m.

How is GENK expanding its presence in Texas?

GENK now operates in all four major metropolitan areas of Texas, with recent expansions including Austin and Pflugerville (October 2024).
GEN Restaurant Group

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