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Getty Images Expands Partnership with Goalhanger to Power Video-first Podcast Storytelling

Getty Images (NYSE:GETY) and Goalhanger, described as the largest independent podcast producer outside the US, have expanded their existing content partnership announced on July 21, 2026.

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Getty Images (NYSE:GETY) and Goalhanger, described as the largest independent podcast producer outside the US, have expanded their existing content partnership announced on July 21, 2026. The agreement gives Goalhanger scalable access to thousands of Getty Images’ editorial, archival and creative visuals to support its growing investment in video-first podcast storytelling.

According to Getty Images, Goalhanger will use this visual content across an expanding slate of video-led programming and multi-platform content spanning streaming, social and digital channels. The collaboration builds on prior work, including use of near live FIFA World Cup imagery for Goalhanger’s Rest is Football brand and a daily Netflix show.

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Argus Jul 21 session 9 alerts
-7.49% close to close 0.5x rel. volume Open Argus
Details

Market reaction after expanded content partnership: GETY -7.49% in the Jul 21 session

-3.7% Trough in 4 hr 18 min
$221.92M Market Cap

In the Jul 21 session, GETY declined 7.49%, reflecting a notable negative market reaction. Argus tracked a trough of -3.7% from its starting point during tracking. Our momentum scanner triggered 9 alerts that day, indicating moderate trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

The stock moved -7.5% in the session following this news. Historical news event 1079994 recorded a -...
Analysis

The stock moved -7.5% in the session following this news. Historical news event 1079994 recorded a -5.07% 24-hour reaction. Against that record, the Goalhanger expansion lacks disclosed financial terms, while current Net Selling insider activity is an additional sourced risk.

Key Figures

Visual content access: thousands of visuals Announcement date: July 21, 2026
Visual content access
thousands of visuals
Expanded Goalhanger partnership
Announcement date
July 21, 2026
Partnership announcement

Previous Partnership Reports

5 past events · Latest: Jun 11
Same Type 5 events
  1. Jun 11

    sports partnership renewal

    24h Move
    +6.5%

    Renewed official photography agreement continued coverage ahead of FIFA World Cup 2026.

  2. Jan 12

    motorsport partnership renewal

    24h Move
    +0.0%

    Renewed Formula 1 partnership extended specialist motorsport coverage and near-real-time distribution.

  3. Dec 02

    campaign partnership launch

    24h Move
    +0.7%

    Culture@ campaign combined Getty Images and Canon photography around sustainability and cultural identity.

  4. Apr 28

    archive preservation partnership

    24h Move
    +2.0%

    Ancestry collaboration digitized historical HBCU documents and photographs for searchable preservation.

  5. Mar 10

    sports league partnership

    24h Move
    +0.0%

    NWSL agreement granted exclusive commercial photography and imagery licensing rights across league events.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Partnership gives Goalhanger scaled access to thousands of Getty Images' editorial, archival and creative visuals as it continues to expand video output across its portfolio of hit shows

Goalhanger Partnership: Goalhanger Partnership

A Media Snippet accompanying this announcement is available by clicking on this link.

NEW YORK, July 21, 2026 (GLOBE NEWSWIRE) -- Getty Images, a preeminent global visual content creator and marketplace, and Goalhanger, the largest independent podcast producer outside the US, today announced an expanded content partnership to support Goalhanger’s growing investment in video-first storytelling across its portfolio of hit shows.

As audiences increasingly choose to watch as well as listen, podcast creators are transforming audio programmes into multi-platform content experiences spanning streaming, social and digital channels. Through the partnership, Goalhanger will gain scalable access to Getty Images' editorial, archival and creative collections, enabling the integration of trusted visual content across its expanding slate of video-led programming.

The partnership builds on Getty Images’ and Goalhanger’s existing relationship, which has already seen Getty Images’ content used across the Rest is Football, Goalhanger’s multi-platform media brand, including near live imagery from the FIFA World Cup for the daily Netflix show.

“We're thrilled to be extending our partnership with Goalhanger at a time when video is accelerating podcast growth,” said Paul Davis, Vice President Media EMEA at Getty Images. “Audiences increasingly expect stories to be experienced visually as well as heard. By combining trusted voices with trusted visuals, creators can build richer, more engaging experiences across platforms and reach audiences wherever they choose to consume content.”

"As more people choose to watch our shows as well as listen to them, visuals are becoming an increasingly important part of the storytelling experience," said Sam Oakley, Chief Digital Officer from Goalhanger. "Working with Getty Images gives us access to an extraordinary breadth of content that helps us bring stories to life and create deeper engagement with audiences across platforms."

Media contact:
Julia Holmes
julia.holmes@gettyimages.com


FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What is the new partnership between Getty Images (GETY) and Goalhanger in July 2026?

Getty Images and Goalhanger announced an expanded content partnership on July 21, 2026, giving Goalhanger scalable access to Getty Images’ editorial, archival and creative visuals. According to Getty Images, this supports Goalhanger’s growing focus on video-first storytelling across its portfolio of podcast shows.

How will Goalhanger use Getty Images content under the expanded GETY partnership?

Goalhanger will use Getty Images’ editorial, archival and creative collections to integrate trusted visuals into its video-led podcast programming. According to Getty Images, this content will support multi-platform experiences across streaming, social and digital channels as more audiences choose to watch as well as listen.

How does the Getty Images (GETY) and Goalhanger deal support video-first podcast storytelling?

The partnership supports video-first storytelling by providing Goalhanger with scalable access to thousands of Getty Images visuals. According to Getty Images, combining trusted voices with trusted visuals allows creators to build richer, more engaging podcast experiences that meet rising audience expectations for visual storytelling across platforms.

What previous collaboration exists between Getty Images and Goalhanger before the 2026 expansion?

Before the 2026 expansion, Getty Images content was already used across Goalhanger’s Rest is Football multi-platform brand. According to Getty Images, this included near live imagery from the FIFA World Cup that supported a daily Netflix show, demonstrating how visuals enhance Goalhanger’s sports storytelling.

Why is Getty Images expanding its partnership with podcast producer Goalhanger?

Getty Images is expanding the partnership to align with Goalhanger’s growing investment in video-first storytelling for its hit podcast shows. According to Getty Images, audiences increasingly expect stories to be experienced visually as well as heard, creating demand for high-quality visual content across platforms.

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