HARMAN Recognized as 2024 Supplier of the Year by General Motors
HARMAN, a Samsung Electronics subsidiary and automotive technology leader, has been awarded the 2024 Supplier of the Year by General Motors (GM) at their 33rd annual event in Phoenix, Arizona.
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“We’re honored to once again be named a Supplier of the Year by General Motors,” said Christian Sobottka, President and Chief Executive Officer at HARMAN. “This recognition reflects the deep trust GM places in HARMAN and the passion and precision our team brings to every program. It’s a proud moment for all of us and a testament to the strength of our longstanding partnership. We look forward to continuing to drive innovation together.”
GM’s Supplier of the Year awards recognizes global suppliers for their execution across key categories like safety, innovation and resilience. A global cross-functional team makes award selections based not only on an organization’s performance across 2024, but also their alignment to GM’s core values and ambitious goals.
“For more than 30 years, General Motors has recognized the company’s top global suppliers at our annual event, spotlighting their innovation and resiliency through even the most challenging circumstances,” said Jeff Morrison, global chief procurement officer at GM. “Together, we’re helping bring advanced technology and the industry’s broadest portfolio of vehicles to market for GM customers.”
HARMAN has been a trusted GM partner since 2011—delivering next-generation intelligent cockpit control products along with premium in-vehicle audio—and has proudly earned the Supplier of the Year award four times. This latest recognition marks HARMAN’s first Supplier of the Year win in audio since launching the AKG brand in automotive—a milestone made even more significant by the speed with which the team achieved Best-in-Class performance and delivered GM’s highest-scored audio system to date.
This year, 92 suppliers across 12 countries made GM’s 2024 Supplier of the Year list. For more information, visit news.gm.com.
ABOUT HARMAN
HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the
ABOUT GENERAL MOTORS
General Motors (NYSE:GM) is driving the future of transportation, leveraging advanced technology to build safer, smarter, and lower emission cars, trucks, and SUVs. GM’s Buick, Cadillac, Chevrolet, and GMC brands offer a broad portfolio of innovative gasoline-powered vehicles and the industry’s widest range of EVs, as we move to an all-electric future. Learn more at GM.com.
© 2025 HARMAN International Industries, Incorporated. All rights reserved. Harman Kardon, Infinity, JBL, Lexicon and Mark Levinson are trademarks of HARMAN International Industries, Incorporated, registered in
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Jessica Sader
Communications Manager, Automotive
jessica.sader@harman.com
Source: HARMAN