Haider Ackermann Presents Axis of Endurance, a Study in Strength and Form for Snow Goose by Canada Goose Fall/Winter 2026

Canada Goose (GOOS) unveils Axis of Endurance, its Fall/Winter 2026 Snow Goose collection designed by Creative Director Haider Ackermann.

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10/08/2026 - 07:15 AM

Experimental in proportion, texture and colour, the collection introduces leather and footwear to Snow Goose by Canada Goose for the first time

TORONTO--(BUSINESS WIRE)-- Today, Canada Goose unveils Axis of Endurance, the Fall/Winter 2026 Snow Goose by Canada Goose collection from Creative Director, Haider Ackermann. The collection launches with a global campaign shot by Julie Joubert, featuring Mariane Godoy, Samvel Tadevossian, Simon Franck, Marin Fournier, Eliot Cassignat and Cesar Salmon.

Snow Goose by Canada Goose Fall/Winter 2026

For this season, Ackermann considers endurance as both physical and internal: the quiet tension of staying with something longer than comfort allows, until instinct takes over. The performance heritage of Canada Goose is pushed into a more experimental expression, with outerwear conceived as a protective environment around the body, designed not simply to overcome winter, but to become fluent within it.

“There is a silence and a stillness to the campaign this season,” says Ackermann. “I didn’t want to illustrate endurance. Some things become less powerful when you name them. When you explain it too much, perhaps you lose it. The images evoke a feeling, something almost unspoken.”

Matte and high-shine nylons meet virgin wool fleece and textured cottons, while a grounded, earthy palette is cut with unexpected flashes of Acid Orange, Flaming Rose and Goldenrod. The season’s “UNKNOWN” graphic speaks to the curiosity and sense of discovery at the heart of the brand. The collection also marks a season of firsts for Snow Goose by Canada Goose: leather, through a reimagining of the iconic Chilliwack Bomber, and the label’s first footwear, the Rainboot.

Canada Goose remains fur-free. Select Snow Goose by Canada Goose Fall/Winter 2026 styles, including the Ferron, Vega, and Zion Trapper Hat, feature faux fur trims that offer the look and feel of fur without animal-derived materials, reflecting the brand’s ongoing commitment to innovative, thoughtful design.

The collection will be available online exclusively beginning October 8, before launching more broadly at Canada Goose stores and select retailers.

About Canada Goose

Canada Goose is dedicated to empowering discovery and pushing boundaries in design, functionality, and style. Inspired by our Canadian heritage, we craft high-performance outerwear, apparel, footwear, and accessories that elevate craftsmanship and embrace individuality. Rooted in resilience and driven by a pioneering spirit, we embolden explorers to thrive in all environments while preserving the planet they roam. For more information, visit www.canadagoose.com.