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Hasbro Inc Stock Price, News & Analysis

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Welcome to our dedicated page for Hasbro news (Ticker: HAS), a resource for investors and traders seeking the latest updates and insights on Hasbro stock.

Hasbro, Inc. (NASDAQ: HAS) is a games, IP and toy company whose news flow reflects activity across toys, tabletop games, digital gaming, licensing and entertainment. Investors and fans following HAS news will see updates on financial performance, brand initiatives, corporate strategy and partnerships that shape the company’s role in the global play and entertainment landscape.

Recent news highlights the momentum of Wizards of the Coast and Digital Gaming, including segment performance updates and announcements tied to franchises such as MAGIC: THE GATHERING and DUNGEONS & DRAGONS. Press releases cover new video game projects like WARLOCK: DUNGEONS & DRAGONS, an action-adventure game set in a dark fantasy world, and EXODUS, a sci-fi roleplaying game franchise in development at Archetype Entertainment. These stories show how Hasbro extends its tabletop and story-driven brands into digital formats.

News for HAS also includes quarterly earnings releases and outlook updates, where the company discusses revenue trends, segment performance and capital allocation priorities such as investment in the core business and dividends. These items are often accompanied by conference call details for analysts and shareholders.

Beyond financials and gaming, Hasbro’s news feed features licensing and brand collaborations, such as the LITTLEST PET SHOP partnership with Basic Fun!, the SORRY! WORLD mobile app with Gameberry Labs, and MAGIC: THE GATHERING accessories with Dragon Shield. Corporate and community initiatives, including the Women Innovators of Play program and the company’s planned relocation of its Rhode Island operations to Boston, Massachusetts, also appear in recent announcements.

For anyone researching HAS news, this page offers a way to monitor earnings reports, brand launches, licensing deals, corporate moves and program updates that reflect how Hasbro manages its portfolio of toys, games and entertainment IP over time.

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Hasbro (NASDAQ: HAS) priced an underwritten offering of $400,000,000 aggregate principal amount of 4.650% Notes due 2031, with interest accruing from March 12, 2026 and semi-annual payments starting September 12, 2026. Settlement is expected on or about March 12, 2026.

The net proceeds are expected to be approximately $397 million after underwriting discount. Hasbro intends to use proceeds for general corporate purposes, including redeeming or repaying outstanding indebtedness. Joint book-running managers include BofA Securities, J.P. Morgan, Citigroup and Scotia Capital. The offering is made under an effective shelf registration statement and a prospectus supplement will be filed with the SEC.

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Hasbro (NASDAQ: HAS) returns to Toy Fair Feb 14-17, 2026 at Javits Center, Booth #403, unveiling new products, partner licenses and entertainment tie-ins. Highlights include PEPPA PIG toy featuring George with a hearing aid, BEYBLADE X sets, FURBY Vibes, MONOPOLY Deal No Mercy, new PLAY-DOH sets and franchise collaborations including Harry Potter, Street Fighter and Voltron.

The company emphasizes storytelling-driven play and announced licensing momentum with Warner Bros. Discovery, Legendary and Amazon MGM Studios, plus Wizards of the Coast product updates.

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Basic Fun! (NASDAQ: HAS) announced a worldwide licensing agreement with Hasbro's Wizards of the Coast to launch DUNGEONS & DRAGONS Questers, a collectible action‑figure toy line designed for kids ages 5–8. The line debuts at major retailers beginning July 2026.

Questers features three collectible scales (Creatures, Adventurers, Monsters), blind‑packed, fully buildable figures with interchangeable parts, a D20 die and a storystarter to encourage imaginative play and parent‑child engagement. Basic Fun! distributes products in 50,000+ locations and 60+ countries.

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Hasbro (NYSE:HAS) announced a multi-year global licensing partnership with Warner Bros. Discovery Global Consumer Products to become the primary global toy licensee for the Harry Potter franchise and the upcoming HBO Original HARRY POTTER series, beginning in 2027.

Products will include dolls, role play, action figures, collectibles, interactive plush, board games and more, with additional details revealed later in 2026.

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Hasbro (NASDAQ: HAS) reported full year 2025 results showing revenue up 14% and adjusted operating profit of $1,140 million (+36% vs. prior year). Wizards of the Coast and Digital Gaming grew 45% with MAGIC revenue +59%. The board authorized a $1.0 billion share repurchase and declared a $0.70 quarterly dividend payable March 4, 2026.

GAAP reported net loss was $2.30 per share; adjusted net earnings were $5.54 per diluted share. 2026 guidance targets revenue +3%–5% (constant currency) and adjusted EBITDA of $1.40B–$1.45B.

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Hasbro (NASDAQ:HAS) announced a licensing collaboration with Amazon MGM Studios to produce action figures, toys and roleplay tied to the upcoming live-action Voltron movie.

The partnership aims to leverage Hasbro’s legacy-franchise experience to create merchandise inspired by the film, which features director Rawson Marshall Thurber and a cast including Henry Cavill and Sterling K. Brown.

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Hasbro (NYSE: HAS) announced a licensing partnership with Legendary Entertainment to produce a line of Street Fighter action figures, toys, and collectibles timed to the live-action film arriving in theaters October 16, 2026. The collaboration revives Hasbro’s legacy with the franchise dating to Street Fighter II.

The announcement highlights a global consumer-products push tied to the film’s star-studded cast and says Hasbro will share product details in coming months.

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Hasbro (NASDAQ: HAS) will release its fourth quarter and full year 2025 financial results before market open on Tuesday, February 10, 2026. The company will host a live webcast of its earnings conference call at 8:30 a.m. Eastern Time, with accompanying presentation slides and Regulation G financial/statistical information available on Hasbro’s Investor Relations website.

A replay will be posted about two hours after the call and will remain available for 12 months on the investor site. Contact details for investor and media inquiries are provided on the company’s investor relations page.

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Hasbro (NASDAQ: HAS) announced on January 20, 2026 that Doug Bowser and Carla Vernón have been appointed to its Board of Directors. Bowser is the recently retired President and COO of Nintendo of America, credited with leadership during the Nintendo Switch era and the Americas launch of Nintendo Switch 2. Vernón is CEO of The Honest Company since January 2023 and formerly held senior roles at Amazon and General Mills, with prior P&L and brand responsibilities. Hasbro said their consumer-brand, franchise and transformation experience will support its Playing To Win strategy and ongoing innovation and growth efforts.

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Wizards of the Coast (NASDAQ: HAS) and Invoke unveiled WARLOCK: DUNGEONS & DRAGONS, an original third-person single-player action-adventure set in a dark fantasy open world.

The game stars Kaatri, a veteran warrior who forms a pact to wield otherworldly magic, with full performance capture by award-winning actor Tricia Helfer. Invoke is developing WARLOCK for PC, PlayStation 5, and Xbox. Additional gameplay details will be revealed in summer 2026, with a planned launch in 2027. Wizards of the Coast said WARLOCK expands its AAA pipeline of original and IP-based games and emphasizes magic-driven exploration and tactical melee-plus-spell combat.

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FAQ

What is the current stock price of Hasbro (HAS)?

The current stock price of Hasbro (HAS) is $93.4 as of March 13, 2026.

What is the market cap of Hasbro (HAS)?

The market cap of Hasbro (HAS) is approximately 13.4B.

HAS Rankings

HAS Stock Data

13.38B
138.99M
Leisure
Games, Toys & Children's Vehicles (no Dolls & Bicycles)
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United States
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