Welcome to our dedicated page for Heineken Holding news (Ticker: HKHHY), a resource for investors and traders seeking the latest updates and insights on Heineken Holding stock.
News for Heineken Holding N.V. (HKHHY) centers on its role as the holding company for Heineken N.V. and on the broader activities of the HEINEKEN group. Company announcements highlight capital markets actions such as the current share buyback programme, where Heineken Holding N.V. reports weekly on the number of shares repurchased on exchange and the total consideration paid under a programme of up to approximately €750 million.
Investors following HKHHY news can expect regular updates on this buyback activity, including tranche details and the progress of repurchases over defined periods. These disclosures provide insight into how the holding company manages its capital structure while maintaining its participating interest in Heineken N.V.
News related to the HEINEKEN group, to which Heineken Holding N.V. is linked through its participating interest, also features prominently. Recent communications describe brand and marketing initiatives under the Heineken® and Heineken® 0.0 labels, such as a WhatsApp-based technology pilot that encourages users to swap long voice notes for real-life conversations over a beer, and a collaboration with a padel racket brand to create a special edition racket and padel balls. These stories illustrate how HEINEKEN connects its beer and cider portfolio with themes of social interaction, moderation and sports.
Other news items include research commissioned by Heineken® 0.0 on changing attitudes toward alcohol and the growing acceptance of low and no-alcohol options at festive events. Together, these updates give readers a view of both the financial actions of Heineken Holding N.V. and the consumer-facing campaigns and initiatives of the HEINEKEN group. For ongoing context on HKHHY, this page aggregates such announcements in one place.
HEINEKEN (OTCQX: HEINY) reports a global study showing 2025 as the first festive season where refusing alcohol is widely accepted. The survey of 10,001 adults across the UK, USA, Spain, Japan and Brazil (collected 03.10.2025–09.10.2025) found 72% feel confident skipping alcohol without judgment, 81% say saying “no” needs no explanation, and 66%–86% feel comfortable choosing low/no‑alcohol at events. Consumption plans: 37% will moderate, 27% will abstain, and 20%+ will choose 0.0 beer; Gen Z notably plans to alternate alcoholic and non‑alcoholic drinks. Heineken positions 0.0 as an inclusive option and ties the findings to its moderation campaigns and Formula 1 sponsorship.
Heineken Holding (OTCQX:HKHHY) reported transactions under its share buyback programme on 1 December 2025. The company said the programme is up to circa €750 million with a first tranche of up to circa €375 million announced 12 February 2025. From 24 November to 28 November 2025 a total of 179,389 shares were repurchased at an average price of €61.25. Up to and including 28 November 2025, 4,258,508 shares were repurchased for a total consideration of €266,158,835. The company publishes weekly buyback progress updates on its investor website.
Heineken Holding (OTCQX: HKHHY) reports transactions under its share buyback programme for the period 17 November 2025 to 21 November 2025. The company repurchased 180,203 shares on exchange in that week at an average price of €60.64.
Up to and including 21 November 2025, a total of 4,079,119 shares have been repurchased under the programme for a total consideration of €255,172,105. The buyback is the first tranche of up to circa €375 million within a programme of up to circa €750 million. Progress updates are published weekly every Monday on the company website.
Heineken (HEINY) announced a multi-year partnership with Playtomic to expand Heineken 0.0 sponsorship across padel at grassroots to professional levels.
The deal gives Heineken 0.0 a direct connection to Playtomic’s community in 66 countries and includes the launch of Open Matches by Heineken 0.0, debuting in December with a public pop-up court at Moll de Barcelona. The activation will offer surprise on-court elements and free Heineken or Heineken 0.0 to participants and aims to enhance social moments for players, noting 73% of padel players cite socialising as a core reason for playing.
Heineken Holding (OTCQX: HKHHY) reports transactions under its share buyback programme. The company said the first tranche is up to circa €375 million as part of a total programme of up to circa €750 million announced 12 February 2025.
From 10 November 2025 to 14 November 2025, Heineken Holding repurchased 111,822 shares on exchange at an average price of €61.83. Up to and including 14 November 2025, the programme has repurchased a total of 3,898,916 shares for a total consideration of €244,243,734. The company publishes weekly updates each Monday on its investor website.
Heineken Holding N.V. (OTCQX: HKHHY) reports transactions under its share buyback programme for the first tranche announced 12 February 2025. From 3 November–7 November 2025 the company repurchased 97,519 shares on exchange at an average price of €59.80. Up to and including 7 November 2025, the programme has repurchased 3,787,094 shares for a total consideration of €237,329,612. The buyback is part of a programme of up to circa €750 million, with a first tranche of up to circa €375 million. Weekly progress updates are published every Monday on the company website.
Heineken (HEINY) renewed its multi-year partnership with F1 and launched the sport’s first-ever season ticket, a carbon-fibre pass granting the holder and a plus one access to all races in the 2026 calendar with travel and accommodation included. The pass covers 24 Grand Prix across 24 cities and will be awarded to superfans (first recipient: Brandon Burgess). The agreement expands Heineken’s rights, adding Title Partnerships in Brazil, Madrid and Silverstone and extending partnerships in China and Las Vegas, while promoting Heineken 0.0 and fan activations worldwide.
Heineken Holding (OTCQX: HKHHY) reported transactions under its ongoing share buyback programme on 3 November 2025. From 27 October to 31 October 2025, 123,701 shares were repurchased on exchange at an average price of €59.48. Up to and including 31 October 2025, a total of 3,689,575 shares were repurchased for a total consideration of €231,497,957.
The buyback is the first tranche of up to circa €375 million within a programme of up to circa €750 million. The company publishes weekly progress updates every Monday on its investor website.
Heineken Holding (OTCQX: HKHHY) reported transactions under its ongoing share buyback programme on 27 October 2025. The company is executing a first tranche of up to circa €375 million within a total programme of up to circa €750 million announced 12 February 2025.
From 20 October 2025 through 24 October 2025 Heineken Holding repurchased 96,017 shares on exchange at an average price of €61.14. Up to and including 24 October 2025, the programme repurchased 3,565,874 shares for a total consideration of €224,139,789. The company publishes weekly progress updates every Monday on its investor website.
Heineken (NASDAQ:HEINY) announced that Heineken® 0.0 will become the Global Beer Partner of Premier Padel, effective for activations starting in 2026.
The partnership links Heineken® 0.0’s nonalcoholic positioning to padel’s social culture; Premier Padel staged 24 tournaments in 16 countries in 2025, featured its first US event, and had over 600 players from 29 countries. Premier Padel plans expansion into Asia in 2026. Heineken® 0.0 is available in over 190 countries.
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