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Humana and DUOS Launch Groundbreaking Initiative Enhancing Care for U.S. Veteran Seniors

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Humana Inc. and DUOS partner to enhance healthcare experience for Louisiana Veteran members with chronic conditions. The program aims to improve health outcomes by connecting Veterans to personalized resources and benefits through a collaborative effort.
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The collaboration between Humana Inc. and DUOS to provide enhanced healthcare services to Louisiana Veteran members with chronic conditions represents a significant step in addressing healthcare disparities within the veteran community. This initiative is reflective of a broader trend in the healthcare industry towards personalized care and the integration of technology to improve patient outcomes.

From a policy standpoint, such programs are aligned with the objectives of the Affordable Care Act, which emphasizes improved care coordination and management of chronic diseases. Furthermore, they could potentially reduce overall healthcare costs by preventing hospital readmissions and promoting better health management at home. The focus on veterans is particularly pertinent, given the unique health challenges faced by this population, including higher rates of PTSD and other service-related disabilities.

However, the success of this program hinges on its execution and the ability to effectively integrate with existing Medicare Advantage plans and Veterans’ benefits. Ensuring that the services provided by DUOS are seamlessly incorporated into the veterans' current healthcare framework is important for the program's acceptance and effectiveness.

The strategic partnership between Humana and DUOS could have implications for Humana's market positioning and customer satisfaction. By targeting a specific demographic, Louisiana Veterans with chronic conditions, Humana may enhance its brand loyalty and reputation within the veteran community, which is known for its strong internal networks.

Moreover, this program could serve as a pilot for future expansions into other states or demographics, providing Humana with valuable data on the efficacy of such collaborations. The potential for scalability is significant, given the aging population and the increasing prevalence of chronic conditions.

It is also important to consider the competitive landscape. As other healthcare providers observe the outcomes of this initiative, they may adopt similar strategies, leading to an industry-wide shift towards more specialized and collaborative care solutions. This could result in a ripple effect, influencing stock market perceptions and investor confidence in companies that are perceived as innovators in personalized healthcare.

The partnership between Humana and DUOS is a commendable effort to address the specific needs of veterans with chronic conditions. Veterans often face unique barriers to accessing healthcare, including cultural stigmas and lack of understanding from healthcare providers about military-related health issues.

The program's emphasis on cultural sensitivity and understanding of the veteran experience is particularly noteworthy. By fostering an environment where veterans feel acknowledged and supported, there is a higher likelihood of improved health outcomes and adherence to treatment plans.

However, it is essential that the program's implementation is closely monitored for effectiveness and that feedback from the veteran participants is taken into account for continuous improvement. Additionally, the long-term sustainability of such programs beyond the initial phase is a critical factor that will determine their impact on the veteran community's health outcomes.

LOUISVILLE, Ky.--(BUSINESS WIRE)-- Humana Inc. (NYSE: HUM) and DUOS, a technology-enabled service provider announces a new collaborative program to enhance the healthcare experience and improve health outcomes for Louisiana Veteran members with chronic conditions.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240320863840/en/

Humana strives to understand barriers to good health faced by Veterans and their families. We have long standing relationships with Veteran service organizations, and we actively work to address the needs of Veteran communities. (Photo: Business Wire)

Humana strives to understand barriers to good health faced by Veterans and their families. We have long standing relationships with Veteran service organizations, and we actively work to address the needs of Veteran communities. (Photo: Business Wire)

“When healthcare professionals and systems are responsive to their patients' cultural backgrounds – which includes Veteran status – patients are more likely to receive appropriate care, show up to appointments, follow through with treatment plans, and be more transparent in disclosing their health-related needs," said Stephanie Muckey, a Marine Corps spouse, caregiver, and leader of Humana's Veteran Health Equity & Social Impact strategy.

The new program connects Veterans with chronic conditions to DUOS where participating members will complete an assessment of health-related needs and goals. The participants are then matched with benefits and resources available through their Medicare Advantage plan and/or Veterans’ benefits. It is available to individuals with Humana Medicare Advantage plans in Louisiana who are Veterans and have a chronic condition. The program launched in March and will run until the end of the year.

Humana currently administers health benefits for nearly 6 million active-duty military and retirees nationwide. These members may experience unique physical and mental health challenges, and the company is committed to ensuring they receive the comprehensive, personalized support they need.

“We place a high value on supporting our Veterans, and this requires collaboration across multiple teams,” said Emily McGrath, Director of Health Equity Strategy, who leads the initiative for Humana.

DUOS centers its offerings around connecting older adults to tailored services that address their unique aging needs. "This initiative is about breaking down barriers and unifying care,” said Karl Ulfers, DUOS CEO and Co-Founder. “Veterans make countless sacrifices for our nation, and now it is our turn to demonstrate our gratitude by providing them with the highest quality of care.”

Humana partner USAA provided training to DUOS personal assistants ahead of the program’s launch to ensure a comprehensive understanding of military and Veteran culture. "The collaboration between USAA and Humana underlines our ongoing efforts to bring together different facets of care and support to positively impact the lives of our Veterans, and Humana’s DUOS partnership is no different," said Mary Forey, AVP of Product Management at USAA.

The program is a testament to Humana’s ongoing commitment to better health and well-being for Veteran communities and the power of collaborative efforts in achieving this goal. To learn more about how Humana supports its Veterans, military members and their families, read Humana’s Impact Report.

About Humana

Humana Inc. is committed to putting health first – for our teammates, our customers, and our company. Through our Humana insurance services, and our CenterWell health care services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.

About DUOS

DUOS is a digital health company focused on helping older adults stay connected and age independently. Founded in 2020, DUOS connects Medicare beneficiaries and their caregivers to the resources needed to attain the highest level of health. DUOS’ SaaS platform and activation programs improve plan performance, enhance the continuum of care, and improve well-being and satisfaction through highly contextualized, personalized and timely campaigns. For more information follow us on Facebook, Instagram and LinkedIn, and visit us at getduos.com.

About USAA

Founded in 1922 by a group of military officers, USAA is among the leading providers of insurance, banking, and investment and retirement solutions to more than 13 million members of the U.S. military, Veterans who have honorably served and their families. Headquartered in San Antonio, USAA has offices in eight U.S. cities and three overseas locations and employs more than 37,000 people worldwide. Each year, the company contributes to national and local nonprofits in support of military families and communities where employees live and work. For more information about USAA, follow us on Facebook, X (@USAA), or visit usaa.com.

Jasmine Weatherby

Humana Corporate Communications

Email: jweatherby@humana.com

Source: Humana Inc.

Humana Inc. and DUOS have announced a new collaborative program aimed at enhancing the healthcare experience and improving health outcomes for Louisiana Veteran members with chronic conditions.

Emily McGrath, Director of Health Equity Strategy, leads the initiative for Humana in the new collaborative program with DUOS.

The main goal of the program is to connect Veterans with chronic conditions to DUOS for an assessment of health-related needs and goals, matching them with benefits and resources available through their Medicare Advantage plan and/or Veterans’ benefits.

The program is available to individuals with Humana Medicare Advantage plans in Louisiana who are Veterans and have a chronic condition.

The program launched in March and will run until the end of the year.
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at humana, our cultural foundation is aligned to helping members achieve their best health by delivering personalized, simplified, whole-person healthcare experiences. recognizing healthcare needs continue to evolve for each person, for each family and for each community, humana continuously creates innovative solutions and resources that help people live their healthiest lives on their terms –when and where they need it. our employees are at the heart of making this happen and that’s why we are dedicated to building an organization of dynamic talent whose experience and passion center on putting the customer first.