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AU10TIX Appoints Yair Tal as CEO to Propel Expansion and Technological Innovation

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AU10TIX, a global leader in identity verification and management, has appointed Yair Tal as its new CEO. Tal brings over 20 years of leadership experience in payments, fintech, and localization services, succeeding former CEO Dan Yerushalmi.

Prior to this appointment in April 2025, Tal served as CEO of BLEND and held a significant 13-year tenure at Payoneer as Senior Vice President and Head of Enterprise, where he helped transform the company into a leading e-payment solution provider.

In his new role, Tal will focus on advancing AU10TIX's machine learning capabilities and driving global growth through regional approaches. The company's AI-powered solutions serve multiple sectors, including automotive, banking, crypto, fintech, gaming, and social media, providing automated identity verification, deepfake detection, and fraud prevention services.

AU10TIX, leader mondiale nella verifica e gestione dell'identità, ha nominato Yair Tal come nuovo CEO. Tal vanta oltre 20 anni di esperienza dirigenziale nei settori dei pagamenti, fintech e servizi di localizzazione, succedendo all'ex CEO Dan Yerushalmi.

Prima di questa nomina nell'aprile 2025, Tal è stato CEO di BLEND e ha trascorso 13 anni di rilievo in Payoneer come Senior Vice President e Head of Enterprise, contribuendo a trasformare l'azienda in uno dei principali fornitori di soluzioni di pagamento elettronico.

Nel suo nuovo ruolo, Tal si concentrerà sullo sviluppo delle capacità di machine learning di AU10TIX e sulla crescita globale attraverso strategie regionali. Le soluzioni basate su AI dell'azienda servono vari settori, tra cui automotive, banking, crypto, fintech, gaming e social media, offrendo servizi automatizzati di verifica dell'identità, rilevamento di deepfake e prevenzione delle frodi.

AU10TIX, líder mundial en verificación y gestión de identidad, ha nombrado a Yair Tal como su nuevo CEO. Tal aporta más de 20 años de experiencia en liderazgo en pagos, fintech y servicios de localización, sucediendo al anterior CEO Dan Yerushalmi.

Antes de este nombramiento en abril de 2025, Tal fue CEO de BLEND y tuvo una destacada trayectoria de 13 años en Payoneer como Vicepresidente Senior y Jefe de Enterprise, donde ayudó a transformar la empresa en un proveedor líder de soluciones de pago electrónico.

En su nuevo cargo, Tal se enfocará en potenciar las capacidades de aprendizaje automático de AU10TIX y en impulsar el crecimiento global mediante enfoques regionales. Las soluciones impulsadas por IA de la compañía atienden a diversos sectores, incluyendo automotriz, banca, cripto, fintech, gaming y redes sociales, ofreciendo servicios automatizados de verificación de identidad, detección de deepfakes y prevención de fraudes.

AU10TIX는 신원 확인 및 관리 분야의 글로벌 리더로서 야이르 탈을 새로운 CEO로 임명했습니다. 탈은 결제, 핀테크, 현지화 서비스 분야에서 20년 이상의 리더십 경험을 보유하고 있으며, 전 CEO 단 예루살미의 뒤를 잇습니다.

2025년 4월 임명되기 전, 탈은 BLEND의 CEO를 역임했으며, 페이오니어에서 13년간 시니어 부사장 겸 엔터프라이즈 책임자로 근무하며 회사를 선도적인 전자 결제 솔루션 제공업체로 변화시키는 데 기여했습니다.

새로운 역할에서 탈은 AU10TIX의 기계 학습 역량을 강화하고 지역별 전략을 통한 글로벌 성장을 추진할 예정입니다. 회사의 AI 기반 솔루션은 자동차, 은행, 암호화폐, 핀테크, 게임, 소셜 미디어 등 다양한 분야에 자동화된 신원 확인, 딥페이크 탐지 및 사기 방지 서비스를 제공합니다.

AU10TIX, leader mondial de la vérification et de la gestion d'identité, a nommé Yair Tal comme nouveau PDG. Tal apporte plus de 20 ans d'expérience en leadership dans les paiements, la fintech et les services de localisation, succédant à l'ancien PDG Dan Yerushalmi.

Avant cette nomination en avril 2025, Tal était PDG de BLEND et a occupé un poste important chez Payoneer pendant 13 ans en tant que Vice-Président Senior et Responsable Enterprise, où il a contribué à transformer l'entreprise en un fournisseur majeur de solutions de paiement électronique.

Dans ses nouvelles fonctions, Tal se concentrera sur le développement des capacités d'apprentissage automatique d'AU10TIX et sur la croissance mondiale via des approches régionales. Les solutions alimentées par l'IA de la société desservent plusieurs secteurs, notamment l'automobile, la banque, la crypto, la fintech, le gaming et les réseaux sociaux, offrant des services automatisés de vérification d'identité, de détection de deepfake et de prévention de la fraude.

AU10TIX, ein weltweit führendes Unternehmen im Bereich Identitätsprüfung und -management, hat Yair Tal als neuen CEO ernannt. Tal bringt über 20 Jahre Führungserfahrung in den Bereichen Zahlungsverkehr, Fintech und Lokalisierungsdienste mit und folgt auf den ehemaligen CEO Dan Yerushalmi.

Vor seiner Ernennung im April 2025 war Tal CEO von BLEND und hatte eine bedeutende 13-jährige Laufbahn bei Payoneer als Senior Vice President und Leiter des Enterprise-Bereichs, wo er dazu beitrug, das Unternehmen zu einem führenden Anbieter von E-Payment-Lösungen zu machen.

In seiner neuen Rolle wird Tal sich darauf konzentrieren, die Machine-Learning-Fähigkeiten von AU10TIX weiterzuentwickeln und das globale Wachstum durch regionale Ansätze voranzutreiben. Die KI-gestützten Lösungen des Unternehmens bedienen verschiedene Branchen, darunter Automobil, Banken, Krypto, Fintech, Gaming und soziale Medien, und bieten automatisierte Identitätsprüfung, Deepfake-Erkennung und Betrugsprävention.

Positive
  • Appointment of experienced CEO with 20+ years leadership in fintech and payments
  • Strong track record of scaling companies (13 years at Payoneer's growth)
  • Strategic focus on expanding global presence and regional approach
  • Enhanced focus on machine learning and AI capabilities development
Negative
  • Unexpected CEO transition might cause temporary leadership adjustment period
  • Potential strategic direction changes during leadership transition

Payoneer Veteran Brings Extensive Expertise and Global Vision to
Leading ID Verification and Management Provider

TEL AVIV, Israel and NEW YORK, April 15, 2025 /PRNewswire/ -- AU10TIX, a global leader in identity verification (IDV) and management, today announced the appointment of Yair Tal as its new CEO. With over 20 years of leadership experience in payments, fintech, and localization services, Tal will focus on advancing AU10TIX's machine learning capabilities and driving global growth through a tailored regional approach. He succeeds former CEO Dan Yerushalmi, who is stepping down to dedicate more time to his family.

Prior to joining AU10TIX in April 2025, Tal served as CEO of BLEND, a global AI localization firm. His earlier tenure as Senior Vice President and Head of Enterprise at Payoneer was marked by significant contributions that steered the company from a startup to one of the world's leading e-payment solution providers over a span of 13 years.

"Amid the rise of escalating deepfake fraud, trust is becoming increasingly elusive," Tal stated. "We find ourselves questioning the integrity of everything, from social media content to global political events. Our mission is to protect individuals and businesses against fraud, so they can concentrate on what truly matters: accelerating growth, expanding operations, nurturing customer relationships, and leveraging industry trends. Together with the team, we are committed to driving innovation through machine learning and outpacing even the most sophisticated fraud schemes. I look forward to elevating AU10TIX to new heights, expanding our reach into additional regions, and enabling organizations worldwide to achieve their goals securely."

AU10TIX stands at the forefront of identity verification and ID management automation. The company's advanced technology empowers businesses across multiple sectors -- including automotive, banking, crypto, fintech, gaming, payments, social media, telecommunications, eCommerce, enterprise workforce, and age-restricted services -- to verify customer identities swiftly and securely. Its AI-powered solutions for automated identity verification, deepfake detection, and fraud prevention help organizations efficiently onboard legitimate users while thwarting malicious actors.

About AU10TIX

Founded in 2002, AU10TIX is a global leader in identity verification and management, dedicated to building and securing trust between people. organizations, and digital systems. The company's advanced, AI-powered solutions safeguard the world's largest brands against sophisticated fraud. AU10TIX's future-proof product portfolio enables seamless customer onboarding and verification in as little as 4-8 seconds -- while proactively adapting to emerging threats and regulatory demands. AU10TIX offers the industry's only 100% automated global identity management system and can detect organized mass fraud attacks by analyzing traffic patterns and cross-referencing data across a consortium of over 60 leading companies. With deep roots in airport security, AU10TIX has authenticated billions of identities and prevented over $24 billion in identity fraud. AU10TIX is a subsidiary of ICTS International N.V. (OTCQB: ICTSF). Connect with AU10TIX on LinkedIn and on X at @AU10TIXLimited. For more information, visit AU10TIX.com.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/au10tix-appoints-yair-tal-as-ceo-to-propel-expansion-and-technological-innovation-302428631.html

SOURCE AU10TIX

FAQ

Who is the new CEO of AU10TIX and when does he start?

Yair Tal is appointed as AU10TIX's new CEO, starting in April 2025. He succeeds former CEO Dan Yerushalmi.

What is Yair Tal's previous experience before joining AU10TIX?

Tal was CEO of BLEND and spent 13 years at Payoneer as Senior Vice President and Head of Enterprise, with over 20 years of leadership experience in payments, fintech, and localization services.

What are the main focus areas for AU10TIX under the new CEO?

Under Tal's leadership, AU10TIX will focus on advancing machine learning capabilities, driving global growth through regional approaches, and enhancing identity verification and fraud prevention solutions.

Which industries does AU10TIX serve with its identity verification solutions?

AU10TIX serves multiple sectors including automotive, banking, crypto, fintech, gaming, payments, social media, telecommunications, eCommerce, enterprise workforce, and age-restricted services.
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