Mahindra Selects Mobileye's SuperVision™ and Surround ADAS for Next-Gen Models
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adastechnical
Advanced Driver Assistance Systems (ADAS) are electronic systems in vehicles that assist the driver with safety tasks. Examples include automatic emergency braking, lane keeping assist, and adaptive cruise control. These systems use sensors and cameras to improve vehicle safety.
advanced driving assistance systemstechnical
Advanced driving assistance systems are electronic features in vehicles that help the driver with tasks such as steering, braking, accelerating and detecting obstacles by using cameras, radar and software. Investors watch them because they can lower accident rates, change vehicle prices and manufacturing costs, create regulatory and liability impacts, and open sales and recurring-revenue opportunities for sensors and software—much like adding a helpful smart assistant increases a product’s appeal and service potential.
system-on-chiptechnical
A system-on-chip (SoC) is a single silicon chip that combines the main computing processor, memory, and key interfaces (like graphics, wireless radios or input/output controllers) that a device needs to run. Think of it as a compact, all-in-one engine that replaces many separate parts, saving space, power and cost. For investors, SoC design and production influence product performance, margins and supply risk, and can be a major competitive advantage in electronics markets.
road experience managementtechnical
Road experience management is the continual collection and analysis of data from vehicles and roadside sensors to monitor real-world road conditions, signage, lane markings, and performance of driver-assist systems. Think of it as a live weather report for roads that helps manufacturers and service providers spot safety issues, improve vehicle software, and create new paid services; for investors, it signals a company’s ability to reduce crashes and costly fixes, comply with regulations, and unlock recurring revenue.
ecutechnical
A European Currency Unit (ECU) was a unit of account made by combining several national European currencies into a single value, like a weighted shopping basket that tracked the collective worth of those currencies. Investors care because financial contracts, historical prices, and long-standing liabilities may be denominated or referenced in ECUs, so understanding it helps compare past values, convert legacy figures into current currency terms, and assess contractual obligations tied to that unit.
driver monitoring systemtechnical
A driver monitoring system is in-vehicle technology—usually cameras and sensors plus software—that watches the driver for signs of distraction, drowsiness or impairment and alerts them or the vehicle to take corrective action. Think of it as a digital co‑pilot that helps prevent accidents by noticing when a driver’s attention slips. Investors care because it affects safety ratings, regulatory compliance, liability exposure, insurance costs and the competitiveness of vehicles with semi-autonomous features.
bharat ncapregulatory
Bharat NCAP is India’s official car safety testing and rating program that evaluates how well new passenger vehicles protect occupants and pedestrians in crash scenarios, producing a simple star-based ‘safety report card’. Investors care because those ratings influence buyer preferences, regulatory compliance costs and a vehicle maker’s reputation—similar to how a restaurant’s health grade affects customer traffic—so scores can affect sales, pricing power and long-term returns.
Program includes EyeQTM6 High-based systems covering multiple models planned to launch in 2027 and beyond
JERUSALEM--(BUSINESS WIRE)--
Mobileye Global Inc. (Nasdaq: MBLY) today announced that its SuperVision and Surround ADAS hands-free, eyes-on advanced driving assistance systems have been selected by Mahindra & Mahindra Ltd. for at least six upcoming models, with production expected to begin in 2027.
Mobileye to supply SuperVision and Surround ADAS technology to Mahindra vehicles.
Both solutions will be powered by Mobileye's EyeQ6 High system-on-chip, with perception, Road Experience ManagementTM (REM) intelligence, driving functions, driver/occupant monitoring systems, and advanced parking integrated on a single ECU designed by Mobileye, supporting Mahindra’s architecture-efficiency goals. Mobileye will serve as the Tier 1 supplier across programs.
The SuperVision system, fed by 11 cameras, optional radars and powered by two EyeQ6H SoCs, is designed to enable, in designated areas and conditions, point-to-point navigate-on-pilot (NOP) capabilities, advanced parking features and Driving Monitoring System functionalities. The Surround ADAS system, fed by 5 cameras and multiple radars, and powered by a single EyeQ6H, is designed to enable hands-off, eyes-on driving on highways in specified conditions, along with advanced parking features and DMS. Both platforms are designed to enable world-leading safety features as well. These AI-driven solutions will provide an integrated ADAS experience designed to enhance safety, driving comfort, and economic scalability, while consolidating multiple ECUs.
India, the world's third-largest automotive market by sales, has seen growing ADAS adoption, driven by consumer demand for enhanced safety and driving comfort, along with new regulatory standards, such as the Bharat New Car Assessment Program (Bharat NCAP). These trends are expected to increase ADAS adoption rates to levels aligned with developed markets towards the end of the decade.
Mahindra & Mahindra’s collaboration with Mobileye started a few years ago with EyeQ4M & EyeQ6L launches, with products which achieved highly rated safety performance in India. This nomination signals a new chapter in the Indian automotive market, where autonomous driving solutions which are localized in India see quick adoption and designed to address both domestic market requirements and future export opportunities.
“This nomination demonstrates Mahindra’s commitment to advanced safety technologies and strengthens Mobileye’s long-term investment in India as a strategic hub for ADAS localization and production,” said Prof. Amnon Shashua, President and CEO of Mobileye. “We see India as a key growth market for ADAS technologies, and this program sets the foundation, now for advanced solutions as well.”
Mobileye (Nasdaq: MBLY) leads the mobility revolution with our autonomous driving and driver-assistance technologies, harnessing world-renowned expertise in artificial intelligence, computer vision and integrated software and hardware. Since our founding in 1999, Mobileye has enabled the global adoption of advanced driver-assistance systems that save countless lives and reduce crashes, while pioneering groundbreaking technologies such as REM™ crowdsourced road intelligence, Imaging Radar and Compound AI. These technologies drive the ADAS and AV fields towards the future of mobility – enabling self-driving vehicles and mobility solutions at scale, and powering industry-leading ADAS products. Through 2025, about 230 million vehicles worldwide have been built with Mobileye’s EyeQ technology inside, and in 2026 Mobileye acquired Mentee Robotics to pursue the future of physical AI and humanoid robots. Since 2022, Mobileye has been listed independently from Intel (Nasdaq: INTC), which retains majority ownership. For more information, visit https://www.mobileye.com
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