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Jack Morton names Patrick Bennett Global Chief Creative Officer

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Jack Morton, a leading global brand experience agency, has appointed Patrick Bennett as its new Global Chief Creative Officer. Bennett, joining from IPG partner Momentum Worldwide, brings extensive experience from agencies like Ogilvy, R/GA, and Digitas. He will lead the agency's creative vision to 'inspire the world to experience better' and serve on the executive leadership team.

Bennett's career includes work with major brands such as American Express, Walmart, Verizon, Samsung, and Amazon. He is known for his focus on creating memorable human-first connections between consumers and brands. Beyond his professional achievements, Bennett is committed to fostering diversity and inclusion in the advertising industry, as evidenced by his involvement in various initiatives and his appointment to the board of directors of BLAC.

Jack Morton, un'agenzia leader globale nell'esperienza del marchio, ha nominato Patrick Bennett come suo nuovo Chief Creative Officer Globale. Bennett, proveniente dal partner di IPG Momentum Worldwide, porta con sé un'ampia esperienza da agenzie come Ogilvy, R/GA e Digitas. Dirigerà la visione creativa dell'agenzia per 'ispirare il mondo a vivere meglio' e farà parte del team esecutivo di leadership.

La carriera di Bennett include lavori con grandi marchi come American Express, Walmart, Verizon, Samsung e Amazon. È noto per il suo focus su creare connessioni memorabili incentrate sull'essere umano tra i consumatori e i marchi. Oltre ai suoi successi professionali, Bennett è impegnato a promuovere diversità e inclusione nell'industria pubblicitaria, come dimostra il suo coinvolgimento in varie iniziative e la sua nomina nel consiglio di amministrazione di BLAC.

Jack Morton, una agencia global líder en experiencias de marca, ha nombrado a Patrick Bennett como su nuevo Director Creativo Global. Bennett, quien llega de Momentum Worldwide, un socio de IPG, aporta una amplia experiencia de agencias como Ogilvy, R/GA y Digitas. Dirigirá la visión creativa de la agencia para 'inspirar al mundo a vivir mejor' y formará parte del equipo de liderazgo ejecutivo.

La carrera de Bennett incluye trabajos con grandes marcas como American Express, Walmart, Verizon, Samsung y Amazon. Es conocido por su enfoque en crear conexiones memorables centradas en las personas entre los consumidores y las marcas. Más allá de sus logros profesionales, Bennett está comprometido con promover la diversidad y la inclusión en la industria publicitaria, como lo demuestra su participación en varias iniciativas y su nombramiento en la junta directiva de BLAC.

세계적인 브랜드 경험 에이전시인 잭 모튼은 패트릭 베넷을 새로운 글로벌 최고 창작 책임자로 임명했습니다. 베넷은 IPG 파트너인 모멘텀 월드와이드에서 합류하여 오길비, R/GA, 디지타스와 같은 에이전시에서의 풍부한 경험을 가지고 있습니다. 그는 에이전시의 창의적 비전을 이끌며 '세계를 더 나은 경험으로 영감을 주다'라는 목표로 실행 경영진 팀에 합류할 것입니다.

베넷의 경력은 아메리칸 익스프레스, 월마트, 버라이즌, 삼성 및 아마존과 같은 주요 브랜드와의 작업을 포함합니다. 그는 소비자와 브랜드 간의 기억에 남는 인간 중심의 연결을 창출하는 데 집중하고 있는 것으로 알려져 있습니다. 그의 전문적인 성과 외에도, 베넷은 다양한 이니셔티브에 참여하고 BLAC의 이사회에 임명된 것을 통해 광고 산업의 다양성과 포용성을 촉진하기 위해 헌신하고 있습니다.

Jack Morton, une agence de premier plan dans l'expérience de marque à l'échelle mondiale, a nommé Patrick Bennett comme son nouveau Directeur Créatif Global. Bennett, qui rejoint l'agence après avoir travaillé chez Momentum Worldwide, partenaire d'IPG, apporte une vaste expérience d'agences comme Ogilvy, R/GA et Digitas. Il dirigera la vision créative de l'agence pour 'inspirer le monde à vivre mieux' et fera partie de l'équipe de direction exécutive.

La carrière de Bennett comprend des collaborations avec des grandes marques telles qu'American Express, Walmart, Verizon, Samsung et Amazon. Il est reconnu pour son accent mis sur la création de connexions mémorables centrées sur l'humain entre les consommateurs et les marques. Au-delà de ses réalisations professionnelles, Bennett est engagé à promouvoir la diversité et l'inclusion dans l'industrie de la publicité, comme en témoigne son implication dans diverses initiatives et sa nomination au conseil d'administration de BLAC.

Jack Morton, eine führende globale Marken-Erlebnisagentur, hat Patrick Bennett zu ihrem neuen Global Chief Creative Officer ernannt. Bennett, der von dem IPG-Partner Momentum Worldwide kommt, bringt umfassende Erfahrungen aus Agenturen wie Ogilvy, R/GA und Digitas mit. Er wird die kreative Vision der Agentur leiten, um 'die Welt zu inspirieren, besser zu erleben' und wird Teil des exekutiven Führungsteams sein.

Bennetts Karriere umfasst Arbeiten mit großen Marken wie American Express, Walmart, Verizon, Samsung und Amazon. Er ist bekannt für seinen Fokus auf die Schaffung von einprägsamen, menschenzentrierten Verbindungen zwischen Verbrauchern und Marken. Über seine beruflichen Erfolge hinaus engagiert sich Bennett für die Förderung von Vielfalt und Integration in der Werbeindustrie, was sich in seiner Beteiligung an verschiedenen Initiativen und seiner Ernennung in den Vorstand von BLAC zeigt.

Positive
  • Appointment of experienced industry professional Patrick Bennett as Global Chief Creative Officer
  • Bennett's extensive portfolio includes work with major brands like American Express, Walmart, and Verizon
  • Focus on creating memorable human-first connections aligns with current consumer trends
  • Bennett's commitment to diversity and inclusion could enhance company culture and reputation
Negative
  • None.

BOSTON, Aug. 1, 2024 /PRNewswire/ -- Leading global brand experience agency Jack Morton, today announced the appointment of Patrick Bennett as its new Global Chief Creative Officer.

As Global Chief Creative Officer, Bennett will steer the creative aspects of the agency's vision to inspire the world to experience better. He will serve on the agency's executive leadership team and chair Jack Morton's Creative Council of senior creative leaders worldwide.

"Consumers are increasingly looking to brands to stop speaking at them—regardless of how personalized or perfectly timed the message. Instead, they crave marketers putting their tremendous data-rich resources into novel, resonant experiences with a more meaningful value exchange. Experiential marketing creates these memorable connections between consumers and brands that drive culture forward—invariably leading to quantifiable action. And Jack Morton has been doing it longer and better than anyone," says Patrick Bennett. "I'm thrilled to join the Jack team with a laser focus on accelerating growth for brands through memorable human-first connections."

Bennett brings a fresh perspective, a wealth of experience, and a proven track record of creative excellence to Jack Morton. He joins the agency from IPG partner Momentum Worldwide, where he shaped the experiential vision for renowned brands such as American Express, Walmart, Verizon, Corona, and Pacifico as SVP, Executive Creative Director.

His impressive career spans several world-class agencies, including Ogilvy, R/GA, and Digitas, where he led global creative initiatives for major clients like Samsung, Amazon, British Airways, SAP, DIRECTV, Kraft, and Six Flags.

"It was crucial for us to find a leader who not only values creativity but it's connection to strategy, and innovation. Patrick embodies this, and we believe he'll be a powerhouse at Jack," says Craig Millon, Global Co-President, Jack Morton. "He sees the limitless potential for brand experiences to be transformative and is the perfect fit for our agency."

"We are thrilled to have Patrick on board," says Bill Davies, Global Co-President, Jack Morton. "His passion for creativity and inclusivity aligns perfectly with our 'Experience Better' vision. Having seen the impact he made at Momentum. I have no doubt that he will propel Jack to new heights of creative success."

Beyond his professional achievements, Patrick is deeply committed to fostering diversity and inclusion within the advertising industry. He has been a prominent figure in initiatives aimed at amplifying diverse voices and creating an environment where they can thrive. He was featured in the award-winning documentary "Black Madison Avenue," and his recent appointment to the board of directors of BLAC underscores his dedication to building a more inclusive future.

Patrick is based in New York City and will report directly to Craig Millon, Global Co-President.

About Jack Morton
Jack Morton is an award-winning global brand experience agency. We partner with the world's most powerful companies to build stronger relationships between brands and the people who matter most to them. Driven by our mission to "Be extraordinary," we inspire the world to experience better. We do this through integrated marketing campaigns with experience at the core. Our specialized practice brands include Jack HealthViviJack 39Jack X, and Genuine. Our work and agency culture has won some of the world's most prestigious industry awards, including AdWeek's Experiential Agency of the Year, Cannes Lions, Effies, D&AD pencils, Clios, Emmys, EX Awards, and Campaign's Experience Awards, as well as Global Agency of the Year and Best Places to Work. Founded in 1939, Jack Morton is part of the Interpublic Group of Companies (NYSE: IPG). Visit us at www.jackmorton.com or follow us on LinkedInInstagram and YouTube

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SOURCE Jack Morton Worldwide

FAQ

Who is Jack Morton's new Global Chief Creative Officer?

Patrick Bennett has been appointed as Jack Morton's new Global Chief Creative Officer.

What is Patrick Bennett's background before joining Jack Morton?

Before joining Jack Morton, Patrick Bennett was SVP, Executive Creative Director at Momentum Worldwide, and has worked at agencies including Ogilvy, R/GA, and Digitas.

What will be Patrick Bennett's role at Jack Morton?

As Global Chief Creative Officer, Patrick Bennett will steer the creative aspects of Jack Morton's vision, serve on the executive leadership team, and chair the agency's Creative Council of senior creative leaders worldwide.

How does Patrick Bennett's appointment align with Jack Morton's vision?

Bennett's focus on creating memorable human-first connections between consumers and brands aligns with Jack Morton's vision to 'inspire the world to experience better'.

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