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Gartner Says 44% of CEOs Struggle to Demonstrate AI Financial Returns as Technology Becomes Central to Growth

Planned technology investment increases coexist with difficulty demonstrating financial returns from AI.

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CEOs Are Turning to Business Redesign to Unlock Returns From AI

ORLANDO, Fla.--(BUSINESS WIRE)-- Forty-four percent of CEOs struggle to demonstrate AI-driven financial returns to stakeholders, according to Gartner, Inc., a business and technology insights company. Yet CEOs are not retreating from technology investment. Instead, they are looking to AI and technology to help redesign how their organizations operate, compete and grow.

The 2027 Gartner CEO Survey, conducted in April and May 2026 among 203 global CEOs and senior business executives, found that 62% cited revenue/business growth as a top strategic business priority, while 75% plan to increase technology investment.

“The AI value problem will not be solved by simply adding more AI to existing ways of working,” said David Furlonger, Distinguished VP Analyst at Gartner. “CEOs increasingly need technology to create strategic freedom: the ability to enter markets, reshape offerings, reconfigure operations and respond to disruption faster than competitors. For CIOs, that means shifting the conversation from deploying AI to redesigning how the enterprise creates value.”

Gartner analysts presented the survey findings during Gartner IT Symposium/Xpo, taking place here through Thursday.

Technology has Become the Strategy
Technology is increasingly determining which strategic choices are available to enterprises. Eighty percent of CEOs said technology has become strategy, putting technology decisions at the center of conversations about growth, competitiveness and enterprise direction.

At the same time, CEOs are navigating significant disruption. Ninety-three percent said they expect economic volatility to have a high or medium impact on strategic business objectives through 2027, 79% expect that level of impact from persistent conflict, and 77% from AI industrialization. High readiness for these disruptions is considerably lower at 24%, 11% and 20%, respectively.

“The objective is not technology for technology's sake; it is strategic freedom,” said Furlonger. “Technology creates options for the enterprise: to change direction, pursue new sources of growth and respond when market conditions shift. CIOs who remain downstream implementers risk being excluded from the decisions that increasingly define competitive advantage.”

Redesign the Business to Generate AI Returns
CEOs are also signaling that greater AI returns will require more than individual productivity improvements. Sixty-three percent identified radically redesigning the operating model as a top power move to accelerate tangible financial returns from AI through 2027. Fifty-two percent cited aggressively deploying AI agents as employees, while 47% cited unlocking or reallocating capital through significant business restructuring.

“The lesson from earlier technology transformations is that value accelerates when organizations redesign around the new capability rather than simply bolt it onto existing processes,” said Furlonger. “AI needs to be built into how workflows, how decisions get made and how the enterprise competes.”

To help CEOs meet their strategic growth needs, CIOs should:

  • Redesign workflows around intelligence: Prioritize AI investments that change how workflows, decisions are made and value is delivered, rather than simply accelerating existing tasks.
  • Build for strategic freedom: Create modular architectures and reduce rigid dependencies so the organization can pivot, switch providers and scale new capabilities as conditions change.
  • Measure outcomes, not AI activity: Establish clear financial and operational measures including unit economics, decision velocity, speed to market, customer outcomes and business impact, while governing AI, digital labor and workforce redesign as an integrated transformation.

Additional Insights Available
Gartner clients can read more in 2026 Gartner CEO Survey: The Playbook for AI Value Demands a New Operating Model and CIO Agenda and Gartner Business Quarterly: Proven guidance for C-suite action.

Gartner is the World Authority on AI

Gartner is the indispensable partner to C-Level executives and technology providers as they implement AI strategies to achieve their mission-critical priorities. The independence and objectivity of Gartner insights provide clients with the confidence to make informed decisions and unlock the full potential of AI. Clients across the C-Level are using Gartner's proprietary AskGartner AI tool to determine how to leverage AI in their business. With more than 2,500 business and technology experts, 6,000 written insights, as well as more than 4,000 AI use cases and case studies, Gartner is the world authority on AI. More information can be found here.

Gartner IT Symposium/Xpo
Gartner IT Symposium/Xpo is the world's most important gathering for CIOs and other IT executives. CIOs and IT executives rely on these conferences to learn how to become agents of change in their organizations and harness AI for successful digital transformation. Follow news and updates from the conference on X and LinkedIn using #GartnerSYM, and on the Gartner Newsroom.

Upcoming dates and locations for Gartner IT Symposium/Xpo include:
November 4-6, 2026 | Yokohama, Japan
November 9-12, 2026 | Barcelona, Spain
November 16-18, 2026 | Kochi, India

About Gartner for IT Leaders
Gartner for IT Leaders provides actionable, objective insight to CIOs and IT leaders to help them drive their organizations through digital transformation and lead business growth. Additional information is available at www.gartner.com/en/information-technology.

Follow news and updates from Gartner for IT Leaders on X and LinkedIn using #GartnerIT. Visit the IT Newsroom for more information and insights.

About Gartner
Gartner (NYSE: IT) delivers actionable, objective business and technology insights that drive smarter decisions and stronger performance on an organization's mission-critical priorities. To learn more visit gartner.com.

Matt LoDolce
Gartner
matt.lodolce@gartner.com

Kristen Anderson
Gartner
kristen.anderson2@gartner.com

Source: Gartner

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unit economics financial
Unit economics analyzes the profitability of a single product or service by comparing the revenue it generates to the costs involved in producing and delivering it. It helps determine whether each sale contributes to overall profit, much like assessing if selling one item covers its production costs and leaves money left over. Investors use this to judge if a business model is sustainable and capable of growth.

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