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Jeffs Brands Stock Price, News & Analysis

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Welcome to our dedicated page for Jeffs Brands news (Ticker: JFBRW), a resource for investors and traders seeking the latest updates and insights on Jeffs Brands stock.

Jeffs' Brands Ltd (Nasdaq: JFBR, JFBRW) generates news that reflects both its legacy as a data-driven e-commerce company on the Amazon Marketplace and its strategic pivot into the global homeland security and advanced technologies sector. Recent announcements highlight the company’s efforts to build AI-enhanced security ecosystems through its wholly owned subsidiary, KeepZone AI Inc.

News coverage frequently focuses on KeepZone’s partnerships and agreements. These include a definitive distribution agreement with Scanary Ltd. for AI-powered radar and 3D imaging threat-detection systems, an exclusive distribution agreement with Zorronet Ltd. for an AI-based autonomous Security Operations Center platform, and a representation agreement with RT LTA Systems Ltd. for SkyStar aerostat surveillance systems. Updates describe how these technologies are integrated into multi-layered security solutions for high-traffic venues and critical infrastructure.

Another recurring news theme is operational pilots and validations, such as the live pilot at Pais Arena Jerusalem, where KeepZone deployed Scanary’s concealed weapon detection system combined with Zorronet’s video analytics under real-world, high-traffic conditions. Releases describe performance metrics like detection of prohibited items and the ability to maintain continuous visitor flow.

Investors can also find corporate and capital markets news, including Jeffs' Brands’ majority stake and transactions involving Fort Technology Inc., plans to apply for a Frankfurt Stock Exchange listing, warrant adjustments, and asset divestments linked to the strategic shift toward homeland security and advanced technologies. Corporate rebranding plans, including a proposed name change to Nexera Technologies Ltd, are also covered.

This news page is a resource for tracking Jeffs' Brands’ evolving strategy, partnership developments, pilots, and regulatory disclosures as it transitions from an e-commerce-focused company toward AI-driven homeland security technology.

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Jeffs' Brands (Nasdaq: JFBR, JFBRW) announced that its subsidiary, Fort Products, has been classified as a Key Account by Amazon UK, making it eligible for the prestigious Amazon Top Seller Program. This recognition is based on Fort Products' strong sales performance and organic visibility score on the Amazon Marketplace.

The company expects to capitalize on potential sales uplift opportunities across different business areas by optimizing product listings and enhancing marketing efforts. Viki Hakmon, CEO of Jeffs' Brands, expressed pride in this milestone and anticipates accelerated growth through Amazon's platform.

Jeffs' Brands plans to leverage the tools and support available through the Top Seller Program to further enhance Fort Products' visibility, sales strategies, and performance. The company will work closely with Amazon's dedicated support team to explore areas for optimization, aiming to expand its market presence and deliver value for shareholders.

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Jeffs' Brands (Nasdaq: JFBR), an e-commerce company operating on Amazon Marketplace, has announced that its subsidiary Fort Product has leased a new warehouse in Newhaven, England. The 10,638 square feet facility will primarily be used for storage and distribution of Fort's pest control products. This strategic move aims to support Fort's growth and manage increased inventory following the transfer of production to China.

The annual rent for the warehouse is £52,000. CEO Viki Hakmon stated that this expansion will enable the company to better serve their growing customer base in the UK and Europe while reducing reliance on external logistic warehouses and cutting costs. The new property is expected to help streamline logistics to meet increasing demand efficiently.

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Jeffs' Brands, a data-driven e-commerce company on the Amazon Marketplace, announced preliminary unaudited results for its subsidiary, Fort Products, for the first half of 2024. Fort's Amazon revenues reached $4.47 million, a 62% increase from $2.75 million in the same period of 2023. The estimated profit from these sales rose by 114% to $676,000, compared to $316,000 in the first half of 2023. CEO Victor Hakmon attributed this growth to investments in new markets, products, and marketing improvements, emphasizing the company's commitment to expanding Fort's global reach.

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Jeffs' Brands, a data-driven e-commerce company on the Amazon Marketplace, announced that its subsidiary, Fort Product , has signed a non-binding Letter of Intent (LOI) with a company in Oman. This LOI aims to negotiate a commercial agreement to grant exclusive rights to the Omani partner for marketing, reselling, and distributing Fort’s pest control products in the Gulf States, including the UAE. This agreement excludes sales on any Amazon marketplace globally. The LOI is a strategic move to leverage the growing demand for pest control solutions in the Middle East, which represents a market with significant growth potential. Viki Hakmon, CEO of Jeffs' Brands, emphasized the partnership's potential to expand their product reach and enhance household and business environments in the region.

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Jeffs' Brands (Nasdaq: JFBR) announced that their pest control division, Fort, has received the final regulatory approval to market its products in Germany. This follows recent launches in France, the Netherlands, and Spain, building on its success in the UK. The company uses a data-driven approach to identify and meet demand in new markets. Fort's products are expected to be available in Germany within weeks, contributing to the company's broader strategy of expanding its e-commerce footprint through market-specific product offerings and innovation.

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Jeffs' Brands (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company on the Amazon Marketplace, has signed a memorandum of understanding (MOU) to acquire a company operating a 100,000 sq ft logistics center in New Jersey. This facility, with 20 loading docks, is strategically located near the second largest U.S. port and close to Newark and JFK Airports. The acquisition is expected to enhance Jeffs' Brands' supply chain efficiency, improve inventory management, and support company growth. The logistics center's prime location is poised to facilitate efficient transport and quick turnaround times for shipments.

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Jeffs' Brands (Nasdaq: JFBR, JFBRW), an e-commerce company operating on Amazon, reported a 55% increase in revenues for its subsidiary, Fort Products, in Q1 2024. Fort's Amazon sales reached $2.125 million, up from $1.375 million in Q1 2023. Profit attributed to these sales rose by 106.6%, amounting to $266,000 compared to $129,000 in the previous year. CEO Victor Hakmon attributes the success to their acquisition of Fort and their focused online sales strategy in the pest control market.

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Jeffs’ Brands , operating on the Amazon Marketplace, received a notice from Nasdaq due to non-compliance with the minimum bid price requirement of $1.00 per share. The company has a 180-day grace period to meet the requirement or face potential delisting.

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FAQ

What is the current stock price of Jeffs Brands (JFBRW)?

The current stock price of Jeffs Brands (JFBRW) is $0.0181 as of February 20, 2026.

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