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Jeffs’ Brands: Fort Products Was Selected by Amazon UK as Key Account, and Now Eligible for the Top Seller Program

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Jeffs' Brands (Nasdaq: JFBR, JFBRW), an e-commerce company operating on Amazon Marketplace, announced that its subsidiary, Fort Products, has been classified as a Key Account by Amazon UK. This classification grants Fort Products eligibility for the prestigious Amazon Top Seller Program.

The recognition, announced on September 23, 2024, is based on Fort Products' robust sales performance and organic visibility score. Jeffs' Brands aims to capitalize on potential sales uplift opportunities by optimizing product listings and enhancing marketing efforts.

Viki Hakmon, CEO of Jeffs' Brands, expressed pride in this milestone, viewing it as a testament to their strategic approach in scaling brands. The company plans to leverage the tools and support available through the Top Seller Program to accelerate growth and expand market presence on Amazon's platform.

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Positive

  • Fort Products classified as Key Account by Amazon UK
  • Eligibility for Amazon Top Seller Program
  • Recognition based on robust sales performance and organic visibility score
  • Potential for sales uplift through optimization and enhanced marketing
  • Access to dedicated support team from Amazon for further growth

Negative

  • None.

News Market Reaction 1 Alert

+11.63% News Effect

On the day this news was published, JFBR gained 11.63%, reflecting a significant positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Tel Aviv, Israel, Sept. 27, 2024 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd (“Jeffs’ Brands” or the “Company”) (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace, announced that its subsidiary, Fort Products (“Fort”), has been classified as a Key Account, granting eligibility for the prestigious Amazon Top Seller Program (the “Top Seller Program”). This accomplishment, announced on September 23, 2024, emphasizes Fort Products’ solid performance and growth potential within Amazon's marketplace.

The recognition is based on Fort Products' robust sales performance and its organic visibility score. By optimizing product listings and enhancing marketing efforts, the Company expects to capitalize on the potential sales uplift opportunities identified across different business areas.

"Our team at Jeffs' Brands is incredibly proud of this milestone," said Viki Hakmon, CEO of Jeffs' Brands. "Fort Products' success on Amazon is a testament to our strategic approach to scaling brands, and we hope that the recognition as a Key Account will allow us to further accelerate our growth through Amazon’s powerful sales platform. We look forward to leveraging the tools and support available through the Top Seller Program to take Fort Products to new heights."

Jeffs' Brands is committed to taking full advantage of these growth opportunities and expects Fort Products to achieve even greater success through enhanced visibility, sales acceleration strategies, and performance-driven tactics.

The Company plans to engage closely with Amazon’s dedicated support team to explore areas for further optimization, including maximizing visibility and improving product rankings. This effort aligns with Jeffs' Brands’ long-term goal of expanding its market presence and continuing to deliver value for shareholders.

About Jeffs’ Brands Ltd

Jeffs' Brands aims to transform the world of e-commerce by creating and acquiring products and turning them into market leaders, tapping into vast, unrealized growth potential. Through the Company’s management team’s insight into the FBA Amazon business model, it aims to use both human capability and advanced technology to take products to the next level. For more information on Jeffs’ Brands Ltd visit https://jeffsbrands.com.

Forward-Looking Statement Disclaimer

This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be covered by the “safe harbor” created by those sections. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “believe,” “expect,” “may,” “should,” “could,” “seek,” “intend,” “plan,” “goal,” “estimate,” “anticipate” or other comparable terms. For example, we are using forward-looking statements when discussing our potential and future growth by being eligible for the Top Seller Program.  Forward-looking statements are neither historical facts nor assurances of future performance. Instead, they are based only on our current beliefs, expectations and assumptions regarding the future of our business, future plans and strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Our actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause our actual results and financial condition to differ materially from those indicated in the forward-looking statements include, among others, the following: our ability to adapt to significant future alterations in Amazon’s policies; our ability to sell our existing products and grow our brands and product offerings, including by acquiring new brands; our ability to meet our expectations regarding the revenue growth and the demand for e-commerce; the overall global economic environment; the impact of competition and new e-commerce technologies; general market, political and economic conditions in the countries in which we operate; projected capital expenditures and liquidity; the impact of possible changes in Amazon’s policies and terms of use; the impact of the conditions in Israel, including the recent attacks by Hamas, Iran, and other terrorist organizations; and the other risks and uncertainties described in the Company’s Annual Report on Form 20-F for the year ended December 31, 2023, filed with the U.S. Securities and Exchange Commission (“SEC”), on April 1, 2024 and our other filings with the SEC. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

Investor Relations Contact:

Michal Efraty
Adi and Michal PR- IR
Investor Relations, Israel
michal@efraty.com


FAQ

What is the significance of Fort Products being selected as a Key Account by Amazon UK?

Being selected as a Key Account by Amazon UK grants Fort Products, a subsidiary of Jeffs' Brands (JFBR), eligibility for the prestigious Amazon Top Seller Program. This recognition is based on robust sales performance and organic visibility score, potentially leading to enhanced growth opportunities and support from Amazon.

How does Jeffs' Brands (JFBR) plan to capitalize on Fort Products' Key Account status?

Jeffs' Brands plans to capitalize on Fort Products' Key Account status by optimizing product listings, enhancing marketing efforts, and leveraging the tools and support available through the Amazon Top Seller Program. The company aims to maximize visibility, improve product rankings, and accelerate sales growth on the Amazon platform.

When was Fort Products recognized as a Key Account by Amazon UK?

Fort Products, a subsidiary of Jeffs' Brands (JFBR), was recognized as a Key Account by Amazon UK on September 23, 2024.

What are the potential benefits for Jeffs' Brands (JFBR) from Fort Products' inclusion in the Amazon Top Seller Program?

Potential benefits for Jeffs' Brands from Fort Products' inclusion in the Amazon Top Seller Program include increased visibility, sales acceleration opportunities, access to Amazon's dedicated support team, and tools for further optimization. This aligns with the company's long-term goal of expanding market presence and delivering value for shareholders.
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