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Jeffs’ Brands: KeepZone AI Enters into Exclusive Reseller Agreement for Counter- Unmanned Aerial Systems

Jeffs' Brands (Nasdaq: JFBR) announced that subsidiary KeepZone AI entered a reseller agreement appointing AeroIntegral as an authorized reseller of certain counter‑UAS solutions in Mexico, subject to regulatory approvals.

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Jeffs' Brands (Nasdaq: JFBR) announced that subsidiary KeepZone AI entered a reseller agreement appointing AeroIntegral as an authorized reseller of certain counter‑UAS solutions in Mexico, subject to regulatory approvals.

The appointment supports KeepZone's Latin America expansion, enabling local sales, integration, training, and promotion to government, defense, and critical infrastructure customers.

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Argus Jan 28 session
-3.09% close to close Open Argus
Details

News Market Reaction – JFBR

On Jan 28, the day this news came out, JFBR closed 3.09% below the previous close.

Data tracked by StockTitan Argus for the Jan 28 session.

Market Context

This announcement extended KeepZone AI’s C-UAS footprint by appointing AeroIntegral as an authorized...
Analysis

This announcement extended KeepZone AI’s C-UAS footprint by appointing AeroIntegral as an authorized reseller in Mexico under an existing exclusive framework. It reinforced a broader January 2026 push into AI-driven homeland security, building on prior distribution deals and a first commercial order. The company’s shares traded at $0.6191 with a 52-week range of $0.53–$41.8557, and recent history shows sizable moves around similar AI-tagged news, underscoring execution and financing risks to monitor.

Key Figures

Share price: $0.6191 Price change 24h: -6.13% Trading volume: 670,302 shares +5 more
Share price
$0.6191
Prior close before reseller-agreement news
Price change 24h
-6.13%
Move on day of announcement
Trading volume
670,302 shares
Volume on day of announcement
Avg 20-day volume
13,585,481 shares
Liquidity benchmark vs today
52-week high
$41.8557
52-week trading range
52-week low
$0.53
52-week trading range
Market cap
$3,266,825
Equity value pre-news
Warrant exercise price
$0.65736
Reset price for Series A and note-related warrants (Jan 8, 2026 6-K)

Previous AI Reports

5 past events · Latest: Jan 26
Same Type 5 events
  1. Jan 26

    First C-UAS order

    24h Move
    -17.9%

    First commercial purchase order for net-launching C-UAS in Mexico.

  2. Jan 23

    World Cup targeting

    24h Move
    -3.0%

    Plans to pursue 2026 FIFA World Cup security opportunities with AI solutions.

  3. Jan 22

    STI distribution deal

    24h Move
    +12.6%

    Non-exclusive STI distribution agreement for threat-detection in Canada and Mexico.

  4. Jan 21

    Beesense reseller deal

    24h Move
    -36.6%

    Non-exclusive Beesense ISR reseller agreement across Canada and Mexico.

  5. Jan 20

    Exclusive C-UAS deal

    24h Move
    -10.1%

    Exclusive agreement to distribute advanced C-UAS in Mexico.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

counter-unmanned aerial systems, C-UAS
2 terms
counter-unmanned aerial systems technical
"for AeroIntegral to act as an authorized reseller of certain counter-unmanned aerial systems"
Counter-unmanned aerial systems are tools and services designed to detect, track and disable or divert hostile or unauthorized drones. Think of them as a security system for the sky—using sensors, software and neutralizing measures to stop airborne intruders before they cause damage. Investors care because demand for these systems affects revenue and contracts for defense, security and infrastructure firms and signals regulatory and liability trends that can change market value.
C-UAS technical
"authorized reseller of certain counter-unmanned aerial systems (“C-UAS”) in Mexico"
c‑UAS (counter‑unmanned aircraft system) are integrated tools and procedures used to detect, track, and stop unauthorized drones—like a security system that sees and disables an intruder in the sky. Investors watch c‑UAS because rising drone use and tighter rules create demand for hardware, software, and services, which can drive sales growth and affect regulatory risk for companies in defense, airports, utilities, and event security.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Tel Aviv, Israel, Jan. 28, 2026 (GLOBE NEWSWIRE) -- Jeffs' Brands Ltd (“Jeffs’ Brands” or the “Company”) (Nasdaq: JFBR, JFBRW), a data-driven e-commerce company operating on the Amazon Marketplace expanding into the global homeland security sector through advanced artificial intelligence (“AI”)-driven solutions, today announced that its wholly-owned subsidiary, KeepZone AI Inc. (“KeepZone”), has entered into a reseller agreement with AeroIntegral S.A. DE C.V. (“AeroIntegral”) for AeroIntegral to act as an authorized reseller of certain counter-unmanned aerial systems (“C-UAS”) in Mexico (the “Reseller Appointment”) as permitted under KeepZone’s exclusive reseller agreement with a leading aerospace defense technology developer (the “Aerospace Company”).

Under the Reseller Appointment, AeroIntegral is permitted to market and promote the Aerospace Company’s C-UAS solutions to government, defense, critical infrastructure, and enterprise customers across Mexico under KeepZone’s supervision and guidance, and subject to applicable regulatory approvals. The Reseller Appointment is part of KeepZone’s broader strategy to expand its presence in Latin America and supports the deployment of the Aerospace Company’s counter-drone technologies in regions facing increasing unmanned aerial threats.

“We are pleased to welcome AeroIntegral as an authorized reseller of the Aerospace Company’s advanced C-UAS systems in Mexico,” said Alon Dayan, Chief Executive Officer of KeepZone. “We believe AeroIntegral’s strong local footprint, technical expertise, and established relationships with security and infrastructure stakeholders make them a valuable partner as we continue to expand our operations in the Mexican market.”

AeroIntegral will work closely with KeepZone to provide local sales support, customer engagement, system integration, and training services. The Aerospace Company’s C-UAS solutions are designed to detect, track, and mitigate unauthorized drone activity, offering scalable protection for urban environments, critical infrastructure, border security, and sensitive facilities.

“Mexico is experiencing a clear increase in demand for effective counter-drone protection,” said Jose’ Miguel Martínez Barrera, Chief Executive Officer of AeroIntegral. “We are excited to collaborate with KeepZone to deliver advanced, scalable C-UAS systems to organizations seeking to secure their airspace and critical assets against emerging aerial threats.”

The Reseller Appointment builds on KeepZone’s recent commercial activities and expansion of its reseller network in Mexico.

About Jeffs’ Brands

Jeffs’ Brands is a data-driven company that has recently pivoted into the global homeland security sector through its wholly-owned subsidiary, KeepZone AI Inc. following the entry into the definitive distribution agreement with Scanary Ltd., in December 2025. Jeffs’ Brands aims to deliver comprehensive, multi-layered security ecosystems for critical infrastructure worldwide, capitalizing on the homeland security market’s significant growth potential while leveraging its expertise in data-driven operations.

For more information on Jeffs’ Brands visit https://jeffsbrands.com.

Forward-Looking Statement Disclaimer

This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be covered by the “safe harbor” created by those sections. Forward-looking statements, which are based on certain assumptions and describe the Company’s future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “believe,” “expect,” “may,” “should,” “could,” “seek,” “intend,” “plan,” “goal,” “estimate,” “anticipate” or other comparable terms. For example, the Company is using forward-looking statements when discussing the anticipated benefits of the Reseller Appointment, the expected contribution of AeroIntegral’s local footprint, technical expertise, and relationships to KeepZone’s expansion in the Mexican market and the potential role of the Reseller Appointment in supporting KeepZone’s broader growth strategy in Mexico and Latin America . Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of the Company’s control. The Company’s actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause the Company’s actual results and financial condition to differ materially from those indicated in the forward-looking statements include, among others, the following: the Company’s ability to adapt to significant future alterations in Amazon’s policies; the Company’s ability to sell its existing products and grow the Company’s brands and product offerings; the Company’s ability to meet its expectations regarding the revenue growth and the demand for e-commerce; the overall global economic environment; the impact of competition and new e-commerce technologies; general market, political and economic conditions in the countries in which the Company operates; projected capital expenditures and liquidity; the impact of possible changes in Amazon’s policies and terms of use; the impact of the conditions in Israel; and the other risks and uncertainties described in the Company’s Annual Report on Form 20-F for the year ended December 31, 2024, filed with the U.S. Securities and Exchange Commission (“SEC”), on March 31, 2025, and the Company’s other filings with the SEC. The Company undertakes no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

Investor Relations Contact:

Michal Efraty
Adi and Michal PR- IR
Investor Relations, Israel
michal@efraty.com


FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What did Jeffs' Brands (JFBR) announce on January 28, 2026 about KeepZone AI in Mexico?

KeepZone AI appointed AeroIntegral as an authorized reseller of certain C‑UAS solutions in Mexico. According to the company, AeroIntegral will market, integrate, and train customers while subject to applicable regulatory approvals and KeepZone supervision.

How will the AeroIntegral reseller appointment affect KeepZone AI's presence in Latin America for JFBR?

The appointment expands KeepZone AI's Latin America footprint by adding local sales and integration capability. According to the company, AeroIntegral provides on‑the‑ground customer engagement, system integration, and training to support regional deployments.

Who can AeroIntegral market the Aerospace Company’s C‑UAS solutions to under the JFBR reseller appointment?

AeroIntegral may market to government, defense, critical infrastructure, and enterprise customers across Mexico. According to the company, all marketing and sales are under KeepZone supervision and subject to applicable regulatory approvals.

What services will AeroIntegral provide as KeepZone AI’s authorized reseller in Mexico?

AeroIntegral will provide local sales support, customer engagement, system integration, and training services. According to the company, these services aim to deploy scalable counter‑drone protection for urban and critical facilities.

Does the JFBR reseller agreement require regulatory approvals for C‑UAS sales in Mexico?

Yes; the reseller appointment is subject to applicable regulatory approvals in Mexico. According to the company, AeroIntegral’s marketing and deployment of the Aerospace Company’s C‑UAS solutions must comply with local regulations and oversight by KeepZone.

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