KB HOME DEBUTS NEW DESIGN STUDIO IN TUCSON

Rhea-AI Summary

KB Home (NYSE: KBH) opened a new Tucson Design Studio on February 27, 2026, at 1650 East River Road, Suite 105. The retail-style showroom gives buyers access to personal design consultants, immersive displays, brand-name finishes and energy- and water-efficient options for customizable new homes.

The studio is open for public preview events Tuesdays 3–6 PM, with daily private and live-video appointments available.

Market Reality Check

Price: $63.47 Vol: Volume 549,384 is below t...

low vol

$63.47 Last Close

Volume Volume 549,384 is below the 20-day average of 1,006,805 (relative volume 0.55x). low

Technical Price at $63.47 is trading above the 200-day MA at $59.62, indicating a pre-existing uptrend.

Peers on Argus

KBH was up 0.65% while key peers like CVCO, MHO, SKY, MTH and TMHC all showed ne...

KBH was up 0.65% while key peers like CVCO, MHO, SKY, MTH and TMHC all showed negative moves, suggesting today’s action was more stock-specific than sector-driven.

Historical Context

5 past events · Latest: Feb 23 (Positive)

Pattern 5 events

Date	Event	Sentiment	Move	Catalyst
Feb 23	Community opening	Positive	-1.4%	Grand opening of Equinox townhome community in Ontario, California.
Feb 20	Community opening	Positive	+0.8%	Launch of Sweetgrass Village community in Crosby, Texas with amenities.
Feb 20	Community opening	Positive	+0.8%	Opening of Park Forest single-family community in Marysville, Washington.
Feb 20	Community opening	Positive	+0.8%	Ventana gated townhome community launch in Pico Rivera, California.
Feb 10	Community opening	Positive	+5.0%	Grand opening of Bella Sol gated community in Riverside, California.

Pattern Detected

Recent location-specific growth and community-launch news has generally coincided with modestly positive price reactions, with one notable negative divergence.

Recent Company History

Over the past month, KB Home has repeatedly highlighted expansion through new communities in California, Texas and Washington, with pricing details and amenity packages aimed at diverse buyers. These announcements on Feb 10, Feb 20 and Feb 23 mostly saw small positive moves, except for one decline. Today’s Tucson Design Studio debut continues this theme of enhancing the customer experience and supporting sales across multiple markets.

Market Pulse Summary

This announcement highlights KB Home’s focus on the buying experience through its new Tucson Design ...

Analysis

This announcement highlights KB Home’s focus on the buying experience through its new Tucson Design Studio, giving customers guided personalization of finishes and technologies. It extends a pattern of recent community launches across several states, signaling continued emphasis on product offering and customer satisfaction. Investors may watch how this and similar initiatives support traffic, option uptake and pricing power, alongside the ongoing leadership transition disclosed in recent regulatory filings.

Key Terms

home automation technologies

1 terms

home automation technologies technical

"as well as energy- and water-efficient products, healthy home selections and home automation technologies."

Home automation technologies are systems of connected devices, software and sensors that let homeowners monitor and control lights, heating, locks, cameras and appliances remotely or automatically — like giving a house a programmable remote control or simple brain. Investors watch this space because it shapes consumer spending, recurring service or subscription revenue, product replacement cycles and data-driven services, all of which affect a company’s growth potential and risk exposure.

AI-generated analysis. Not financial advice.

Homebuilder's new Tucson Design Studio offers convenient access to a one-of-a-kind experience where customers can get both expert advice and the opportunity to personalize their new home.

TUCSON, Ariz., Feb. 27, 2026 /PRNewswire/ -- KB Home (NYSE: KBH), one of the largest and most trusted homebuilders in the U.S., today announced the grand opening of its new Tucson Design Studio, a retail-like showroom offering a unique experience where homebuyers can get both expert advice and the opportunity to select from a wide range of design choices to personalize their new home. At the new KB Home Design Studio, buyers can explore a variety of available flooring, countertops, cabinetry, lighting and appliances as well as energy- and water-efficient products, healthy home selections and home automation technologies. They will also learn about the many no-cost design features that are included in every new KB home from trusted brands like Whirlpool^®, Kohler^®, Moen^®, Shaw^®, Visual Comfort & Co., Sherwin-Williams^® and Daltile^®.

At the KB Home Design Studio, every homebuyer is assigned a personal design consultant, who will expertly guide them through the entire design experience and help them make decisions that fit their style and budget. KB homebuyers will discover new ways to get inspired through immersive interactive displays and have the opportunity to see and feel their selections firsthand. Additionally, they can access the Online Design Studio, where they can discover trusted brand-name products and start personalizing their new KB home.

"Our new KB Home Design Studio combines a convenient location, expansive selection of design choices and dynamic interactive features to create an even more engaging and enjoyable homebuying experience," said Amy McReynolds, President of KB Home's Tucson division. "With the support of our dedicated design team, homebuyers are guided every step of the way to personalize their home so that it reflects their unique style and creative vision."

What sets KB Home apart is the company's focus on building strong, personal relationships with every customer, so they have a real partner in the homebuying process. Every KB home is uniquely built for each customer, so no two KB homes are the same. Homebuyers have the ability to personalize their new home, from floor plans and exterior styles to interior design features and where they live in the community. Reflecting the company's commitment to creating an exceptional homebuying experience, KB Home is the #1 customer-ranked national homebuilder in Tucson based on homebuyer satisfaction surveys from a leading third-party review site.

KB Home's new Design Studio is situated at 1650 East River Road, Suite 105 in Tucson. The Design Studio is open to the public every Tuesday from 3 to 6 p.m. for preview events, and live video and private in-person appointments with a personal design consultant are available daily.

For more information about KB Home's Tucson-area new-home communities and Design Studio, call 888-KB-HOMES or visit kbhome.com.

About KB Home

KB Home is one of the largest and most trusted homebuilders in the United States. We operate in 49 markets, have built over 700,000 quality homes in our nearly 70-year history, and are honored to be the #1 customer-ranked national homebuilder based on third-party buyer surveys. What sets KB Home apart is building strong, personal relationships with every customer and creating an exceptional experience that offers our homebuyers the ability to personalize their home based on what they value at a price they can afford. As the industry leader in sustainability, KB Home has achieved one of the highest residential energy-efficiency ratings and delivered more ENERGY STAR^® certified homes than any other builder, helping to lower the total cost of homeownership. For more information, visit kbhome.com.

For Further Information:
Craig LeMessurier, KB Home
925-580-1583
clemessurier@kbhome.com

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/kb-home-debuts-new-design-studio-in-tucson-302699365.html

SOURCE KB Home

FAQ

When did KB Home (KBH) open the Tucson Design Studio and where is it located?

KB Home opened the Tucson Design Studio on February 27, 2026, at 1650 East River Road, Suite 105. According to KB Home, the location serves as a retail-style showroom for design selections and appointments for Tucson-area homebuyers.

What services and features does the KB Home Tucson Design Studio (KBH) provide to buyers?

The studio offers personal design consultants, immersive interactive displays, and hands-on samples for flooring, countertops, cabinetry, lighting and appliances. According to KB Home, it also showcases energy- and water-efficient products and home automation options to personalize new homes.

What are the KB Home Tucson Design Studio (KBH) public hours and appointment options?

The Design Studio is open for public preview events every Tuesday from 3:00 to 6:00 PM, with daily private in-person and live‑video appointments available. According to KB Home, buyers can schedule one-on-one sessions with a personal design consultant.

Which brand-name products are available at the KB Home Tucson Design Studio (KBH)?

Buyers can preview products from trusted brands including Whirlpool, Kohler, Moen, Shaw, Visual Comfort & Co., Sherwin-Williams and Daltile. According to KB Home, these brand-name selections are offered as part of the studio experience and included design options.

How does the KB Home Tucson Design Studio (KBH) support home personalization and budgeting?

Each homebuyer is assigned a personal design consultant who guides choices to match style and budget while showing no-cost included features. According to KB Home, consultants help balance design preferences with available included products and upgrade options.

How can Tucson-area buyers contact KB Home (KBH) for Design Studio appointments or community information?

Buyers can call 888-KB-HOMES or visit kbhome.com for Tucson community details and to schedule appointments. According to KB Home, the website and phone line provide information on studio hours, preview events and live-video appointment options.