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Kimberly-Clark Professional Introduces WypAll Industrial Cleaning Cloths with More Absorbency and Durability

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Kimberly-Clark Professional has announced significant improvements to its WypAll® X70 and X80 industrial cleaning cloth lines. The enhanced products feature nearly 10% larger sheets in Jumbo Roll and Pop-Up™ Box formats, offering better performance for commercial customers.

The redesigned WypAll X70 Medium Duty Cleaning Cloths now feature performance engineered construction, delivering up to 20% higher oil and water absorbency. Meanwhile, the WypAll X80 Heavy Duty Cleaning Cloths received a new surface texture for improved durability. Internal studies from 2024 show users prefer both new versions over their predecessors for cleaning performance.

These improvements stem from combining material science expertise with customer insights, according to Susan Gambardella, President of Kimberly-Clark Professional. WypAll maintains its position as the leading branded disposable wipes in the U.S. and Canada, based on 2021 market share data.

Kimberly-Clark Professional ha annunciato significativi miglioramenti alle sue linee di panni per la pulizia industriale WypAll® X70 e X80. I prodotti migliorati presentano fogli quasi del 10% più grandi nei formati Jumbo Roll e Pop-Up™ Box, offrendo prestazioni migliori per i clienti commerciali.

I WypAll X70 Medium Duty Cleaning Cloths riprogettati ora vantano una costruzione ingegnerizzata per le prestazioni, che consente un assorbimento di olio e acqua fino al 20% superiore. Nel frattempo, i WypAll X80 Heavy Duty Cleaning Cloths hanno ricevuto una nuova texture superficiale per una maggiore durata. Studi interni del 2024 mostrano che gli utenti preferiscono entrambe le nuove versioni rispetto ai loro predecessori per le prestazioni di pulizia.

Questi miglioramenti derivano dalla combinazione di competenze nella scienza dei materiali con le intuizioni dei clienti, secondo Susan Gambardella, Presidente di Kimberly-Clark Professional. WypAll mantiene la sua posizione di leader nel mercato degli asciugamani usa e getta negli Stati Uniti e in Canada, basata sui dati di quota di mercato del 2021.

Kimberly-Clark Professional ha anunciado mejoras significativas en sus líneas de paños de limpieza industrial WypAll® X70 y X80. Los productos mejorados cuentan con hojas casi un 10% más grandes en formatos Jumbo Roll y Pop-Up™ Box, ofreciendo un mejor rendimiento para los clientes comerciales.

Los WypAll X70 Medium Duty Cleaning Cloths rediseñados ahora presentan una construcción optimizada para el rendimiento, logrando hasta un 20% más de absorbencia de aceite y agua. Mientras tanto, los WypAll X80 Heavy Duty Cleaning Cloths han recibido una nueva textura superficial para mejorar su durabilidad. Estudios internos de 2024 muestran que los usuarios prefieren ambas versiones nuevas sobre sus predecesoras en cuanto a rendimiento de limpieza.

Estas mejoras provienen de la combinación de la experiencia en ciencia de materiales con las percepciones de los clientes, según Susan Gambardella, Presidenta de Kimberly-Clark Professional. WypAll mantiene su posición como la marca líder de toallitas desechables en EE. UU. y Canadá, según los datos de participación de mercado de 2021.

킴벌리-클락 프로페셔널WypAll® X70X80 산업 청소 천 라인의 중요한 개선 사항을 발표했습니다. 개선된 제품은 점보 롤 및 팝업™ 박스 형식에서 거의 10% 더 큰 시트를 제공하여 상업 고객에게 더 나은 성능을 제공합니다.

재설계된 WypAll X70 중간 강도 청소 천은 성능 엔지니어링 구조를 특징으로 하여 기름과 물의 흡수율을 최대 20% 높입니다. 한편, WypAll X80 고강도 청소 천은 내구성을 개선하기 위해 새로운 표면 질감을 갖추고 있습니다. 2024년 내부 연구에 따르면 사용자는 청소 성능에서 두 가지 새로운 버전을 이전 모델보다 선호합니다.

이러한 개선 사항은 재료 과학 전문 지식과 고객 통찰력을 결합한 결과라고 킴벌리-클락 프로페셔널의 수잔 갬바델라 사장이 밝혔습니다. WypAll은 2021년 시장 점유율 데이터를 기반으로 미국과 캐나다에서 브랜드 일회용 물티슈의 선두주자로 자리 잡고 있습니다.

Kimberly-Clark Professional a annoncé des améliorations significatives de ses lignes de chiffons de nettoyage industriels WypAll® X70 et X80. Les produits améliorés présentent des feuilles presque 10 % plus grandes dans les formats Jumbo Roll et Pop-Up™ Box, offrant de meilleures performances aux clients commerciaux.

Les WypAll X70 Medium Duty Cleaning Cloths redessinés disposent désormais d'une construction optimisée pour des performances, offrant jusqu'à 20 % d'absorption d'huile et d'eau en plus. Pendant ce temps, les WypAll X80 Heavy Duty Cleaning Cloths ont reçu une nouvelle texture de surface pour améliorer leur durabilité. Des études internes de 2024 montrent que les utilisateurs préfèrent les deux nouvelles versions à leurs prédécesseurs en termes de performance de nettoyage.

Ces améliorations résultent de la combinaison de l'expertise en science des matériaux et des idées des clients, selon Susan Gambardella, présidente de Kimberly-Clark Professional. WypAll maintient sa position en tant que marque leader des lingettes jetables aux États-Unis et au Canada, selon les données de part de marché de 2021.

Kimberly-Clark Professional hat bedeutende Verbesserungen an seinen industriellen Reinigungstüchern WypAll® X70 und X80 angekündigt. Die verbesserten Produkte bieten in den Formaten Jumbo Roll und Pop-Up™ Box fast 10% größere Blätter und bieten somit eine bessere Leistung für gewerbliche Kunden.

Die neu gestalteten WypAll X70 Medium Duty Cleaning Cloths verfügen nun über eine leistungsoptimierte Konstruktion, die eine bis zu 20% höhere Öl- und Wasseraufnahme ermöglicht. Die WypAll X80 Heavy Duty Cleaning Cloths erhielten meanwhile eine neue Oberflächenstruktur für verbesserte Haltbarkeit. Interne Studien aus dem Jahr 2024 zeigen, dass Nutzer beide neuen Versionen in Bezug auf die Reinigungseffizienz den Vorgängermodellen vorziehen.

Diese Verbesserungen resultieren aus der Kombination von Materialwissenschaftsexpertise und Kundenkenntnissen, so Susan Gambardella, Präsidentin von Kimberly-Clark Professional. WypAll bleibt laut Marktanteilsdaten von 2021 die führende Marke für Einwegwischtücher in den USA und Kanada.

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Using material science expertise and consumer insights, the company added performance engineered construction and a new surface texture to improve product performance and value.

ROSWELL, Ga., April 8, 2025 /PRNewswire/ -- Kimberly-Clark Professional™ introduced significant enhancements to its WypAll® X70 Medium Duty Cleaning Cloths and WypAll X80 Heavy Duty Cleaning Cloths. These improvements deliver better performance and greater value to commercial customers seeking high performing cleaning products for industrial and manufacturing environments.

Both types of cleaning cloths now offer enhanced absorbency and a nearly 10% larger sized sheet in the popular Jumbo Roll and Pop-Up™ Box package formats, making them even better for soaking up spills to help reduce downtime.

WypAll X70 Medium Duty Cleaning Cloths were re-designed to be stronger and more absorbent. The product features a new performance engineered construction, ideal for use with solvents, that absorbs up to 20% more oil and water than before. In user testing, the improved WypAll X70 is liked by users more than the previous version for oil and grease cleaning performance (source: internal study 2024).

WypAll X80 Heavy Duty Cleaning Cloths were also improved with a tough new surface texture for a durable and strong feel and are liked by users better than the previous version for water, oil and grease cleaning performance. (source: internal study 2024).

"Our innovation process for this improvement combined our material science knowledge and customer-focused insights," said Susan Gambardella, President of Kimberly-Clark Professional. "As a result, our customers now have even higher quality and better value solutions for their cleaning tasks."

WypAll X70 and WypAll X80 products are part of a full line of wiping solutions for any industry or budget and have helped make WypAll the top branded disposable wipes in the U.S. and Canada (source: market share data, 2021). For more information, please visit www.kcprofessional.com.

About Kimberly-Clark Professional 
Kimberly-Clark Professional partners with business to achieve their goals while enhancing the well-being of their employees and guests with quality hygiene and personal care solutions. Key brands in this away-from-home segment include Kleenex, Cottonelle, Scott and WypAll. To see how Kimberly-Clark Professional is helping businesses create a better clean, together, please visit the Kimberly-Clark Professional website

About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and its trusted brands are an indispensable part of life for people in more than 175 countries. Fueled by ingenuity, creativity, and an understanding of people's most essential needs, we create products that help individuals experience more of what's important to them. Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll, hold No. 1 or No. 2 share positions in approximately 70 countries. We use sustainable practices that support a healthy planet, build strong communities, and ensure our business thrives for decades to come. We are proud to be recognized as one of the World's Most Ethical Companies® by Ethisphere for the seventh year in a row and one of Fortune's Most Innovative Companies in America in 2024. To keep up with the latest news and to learn more about the company's more than 150-year history of innovation, visit the Kimberly-Clark website.

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SOURCE Kimberly-Clark Professional

FAQ

What improvements were made to WypAll X70 and X80 cleaning cloths in 2025?

WypAll X70 and X80 received 10% larger sheets, with X70 gaining 20% more absorbency and X80 featuring a tougher surface texture for enhanced durability.

How much more absorbent is the new WypAll X70 compared to its previous version?

The new WypAll X70 Medium Duty Cleaning Cloths absorb up to 20% more oil and water than the previous version.

What are the main package formats available for the enhanced WypAll cleaning cloths?

The enhanced WypAll cleaning cloths are available in Jumbo Roll and Pop-Up™ Box package formats.

What is WypAll's market position in North America as of 2021?

WypAll is the top branded disposable wipes brand in both the United States and Canada according to 2021 market share data.

What specific improvements were made to WypAll X80 Heavy Duty Cleaning Cloths?

WypAll X80 Heavy Duty Cleaning Cloths received a new tough surface texture for enhanced durability and improved cleaning performance for water, oil, and grease.
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