Celebrate Independence Day at Home with Kroger

Rhea-AI Summary

Kroger (NYSE:KR) announces its Independence Day initiatives, highlighting special promotions and grilling expertise for the Fourth of July celebration. The company has contributed $1 million to the USO this year, maintaining its position as the organization's largest cumulative donor. The retailer, which has hired over 50,000 veterans in the past decade, is offering significant holiday deals starting July 2, including savings on grilling essentials, s'mores ingredients, and seasonal items.

The announcement features expert grilling tips from veteran butcher Yme Van Beek and introduces special holiday promotions including 4X fuel points on gift card purchases, $5.99 for 8-piece fried chicken, and various deals on summer essentials. Kroger emphasizes its commitment to providing quality products at competitive prices, having recently reduced prices on 1,000 items across stores.

Positive

• Contributed $1 million to USO, maintaining position as largest cumulative donor
• Hired over 50,000 veterans in the past decade across various departments
• Implemented price reductions on 1,000 items store-wide
• Launching multiple holiday promotions and deals to drive store traffic

Negative

• None.

America's grocer supports troops at home and away with $1 million to the USO

CINCINNATI, June 25, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today announced it is helping families honor Independence Day with low prices on holiday staples and offering up expert advice from a Kroger Family of Companies butcher for customers hosting backyard barbeques to commemorate the Fourth of July.

"We join our customers in honoring our nation's birthday with special gratitude for all who have served and sacrificed for the fundamental promise of American freedom and democracy," said Ron Sargent, Kroger's Chairman and CEO. "As families come together to celebrate, Kroger—America's Grocer—is here to help make gatherings extra special for our customers with everything they need to honor the holiday."

A longtime supporter of service members and military families, Kroger has hired more than 50,000 veterans in stores, technology, logistics and more over the last decade. The retailer is also proud to be the largest cumulative donor to the United Service Organizations (USO) in the organization's 84-year history. Just this year, Kroger contributed another $1 million to the USO to support American troops serving our country.

Associate Spotlight: Ask Our Butcher
Meet Yme Van Beek from Smith's Food and Drug in St. George, Utah. Yme joined the Kroger Family of Companies 20 years ago starting at QFC in Seattle, Washington and has given nearly 40 years to the art of meat cutting.

Asked about the love and pride he has for his work, Yme shares, "Still to this day after many years, I enjoy the craft of cutting meat. I enjoy providing our customers with the freshest quality cuts that they deserve. I know my craftsmanship and the skills I have developed over the years allows our customers to enjoy their time spent around the table with family and friends. I am proud of the Kroger Company I work for; they have treated me very well."

For anyone interested in pursuing his craft, he suggests having patience and a willingness to learn from others.

This Independence Day, Yme recommends brats, carne asada, baby back ribs or a crowd favorite cut of beef like New York Strip for chefs firing up the grill, and brisket, pork shoulder or a whole chicken for smoking. His personal favorites for summer grilling are boneless ribeye and salmon.

Yme's tips for Independence Day celebrations:

• For optimal barbecuing results, start with a clean grill and brush grates with vegetable oil to help prevent foods from sticking.
• When grilling burgers, place an ice cube in the center of the meat patty to help the meat retain moisture.
• Grilling watermelon or pineapple adds delicious variety to a meal.
• Ask the associate behind the meat counter what items have the best flavor and tenderness and inquire about their personal favorite cuts. For customers looking for custom cuts, just ask.
• For the best value when planning an Independence Day celebration, check out Kroger's weekly sales items, value packs, chicken and brats.

Now that customers have the grill covered, try these no fuss appetizers and sides that everyone will love with no cooking required:

• American Flag Charcuterie Boad: For a fun and festive take on a charcuterie board, arrange red, white and blue ingredients in an American flag pattern—it is quick, easy and delicious.
• Hot Honey Peach Cowboy Caviar: A spicy-sweet riff on the beloved simple dish. A one-bowl wonder, simply combine ingredients and serve.
• Watermelon Caprese Salad: Creamy mozzarella, fresh basil and juicy watermelon make for a fun and refreshing take on caprese salad.
• Fourth of July Taco Dip: This easy dip is sure to be hit at backyard barbeques. Boasting lots of veggies and two kinds of beans, it will go great served alongside favorites from the grill.

With everyday low prices, seasonal savings and new lower prices, Kroger is helping families honor the holiday without skipping on any summertime favorites. Kroger has all the products customers need to enjoy a festive Fourth of July celebration at an incredible value, including great deals beginning July 2:

• Save $3 on S'mores when customers buy one of each: Hershey's Milk Chocolate Candy Bars or Reese's Peanut Butter Cups, Jet-Puffed Marshmallows and Honey Maid Graham Crackers.
• Kroger® Cole Slaw Mix—Two for $3. To wow guests, serve tossed in Private's Selection's® New Classic Coleslaw Dressing.
• Deli 8-piece Fried Chicken--$5.99
• Kroger® Shrimp Cocktail with Cocktail Sauce—$10
• Outshine® Fruit Bars in several flavors—Two for $5
• Holiday travelers can enjoy 4X fuel points on gift card purchases.
• Plus, more great low prices on hamburgers, hotdogs, grilling meats, buns, beverages, snacks and sides.

Find even more Independence Day ideas and dishes at Kroger's blog, The Fresh Lane with more than 40 Fourth of July recipes and tons of inspiration for grilling, appetizers, dessert boards and cool treats. 

At Kroger, customers do not have to choose between a good meal and a good deal. That means customers can get the products they need, want and love for their families with clear savings right at the shelf.  Kroger has lowered prices on 1,000 items across the store in addition to its already low everyday prices. With Kroger's Fresh & Quality Guarantees, customers never have to compromise high-quality for low prices.

About Kroger 
At The Kroger Co. (NYSE: KR), we are dedicated to our Purpose: To Feed the Human Spirit™. We are, across our family of companies more than 400,000 associates who serve over 11 million customers daily through an e-commerce experience and retail food stores under a variety of banner names, serving America through food inspiration and uplift, and creating #ZeroHungerZeroWaste communities. To learn more about us, visit our newsroom and investor relations site. 

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SOURCE The Kroger Co.

FAQ

What special promotions is Kroger (KR) offering for Independence Day 2025?

Kroger is offering 4X fuel points on gift cards, $5.99 for 8-piece fried chicken, 2 for $3 on coleslaw mix, $10 shrimp cocktail, and special s'mores bundle savings of $3 when buying qualifying items.

How much did Kroger donate to the USO in 2025?

Kroger donated $1 million to the USO in 2025, maintaining its position as the largest cumulative donor in the organization's 84-year history.

How many veterans has Kroger hired in the past decade?

Kroger has hired more than 50,000 veterans across various departments including stores, technology, and logistics over the last decade.

How many items has Kroger reduced prices on in 2025?

Kroger has lowered prices on 1,000 items across their stores, in addition to their everyday low prices.