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Kroger Shares America's Favorite Candies Ahead of Halloween

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Grocer projects top-selling candies and reveals the most-loved candy bag

CINCINNATI, Oct. 4, 2022 /PRNewswire/ -- The Kroger Co. (NYSE: KR), America's largest grocery retailer, today shared America's favorite candies heading into the Halloween season. The grocer, who sells millions of pounds of candy each year, revealed that it expects shoppers will again reach for Hershey's Reese's Peanut Butter Cups to fill their baskets more than any other candy this Halloween.

"This Halloween, we expect our shoppers will purchase more than 11.5 million bags of fun sized candy— 7.6 million pounds of chocolate—to celebrate the season and make it a memorable experience," said Carlo Baldan, group vice president of Center Store Merchandising. "Trick-or-Treaters can look forward to their candy haul having lots of Reese's Peanut Butter Cups, Snickers® and Kit Kat® Bars."

Top Ten Halloween Candy Sellers:*

  • Reese's Peanut Butter Cups
  • Snickers®
  • Kit Kat®
  • Hershey Bar
  • Tootsie Roll
  • Twix®
  • M&M's®
  • Butterfinger
  • Milky Way®
  • 3 Musketeers®

The grocer revealed that Monster Bags (variety bags priced at $9.99 and up) account for 40 percent of all Halloween candy sales. The top-selling Halloween bag is made by Hershey's and contains Reese's Peanut Butter Cups, Kit Kat® Bars, Heath Bars, Whoppers, Milk Duds and Rolos®.

Customers can get their favorite Halloween candy now by shopping in-store, through Kroger Pickup or delivered using Boost by Kroger, the annual grocery delivery membership that can save customers more than $1,000 per year on fuel and grocery delivery.

About Kroger
At The Kroger Co. (NYSE: KR), we are dedicated to our Purpose: To Feed the Human Spirit™. We are, across our family of companies nearly half a million associates who serve over 11 million customers daily through a seamless digital shopping experience and retail food stores under a variety of banner names, serving America through food inspiration and uplift, and creating #ZeroHungerZeroWaste communities by 2025. To learn more about us, visit our newsroom and investor relations site.

*Candy sales are projections for 2022 based on sales from the previous year during the same period.

 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/kroger-shares-americas-favorite-candies-ahead-of-halloween-301640402.html

SOURCE The Kroger Co.

The Kroger Co.

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Supermarkets and Other Grocery (except Convenience) Stores
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United States of America
CINCINNATI

About KR

kroger, one of the world’s largest retailers, employs more than 339,000 associates who serve customers in 2,425 supermarkets and multi-department stores in 31 states under two dozen local banner names including kroger, city market, dillons, jay c, food 4 less, fred meyer, fry's, king soopers, qfc, ralphs and smith's. the company also operates 789 convenience stores, 337 fine jewelry stores, 1,109 supermarket fuel centers and 38 food processing plants in the u.s. kroger also operates over 80 “the little clinic” retail healthcare sites inside select kroger, king sooper and fry’s stores. recognized by forbes as the most generous company in america, kroger supports hunger relief, breast cancer awareness, the military and their families, and more than 30,000 schools and grassroots organizations in the communities it serves. kroger contributes food and funds equal to 160 million meals a year through more than 80 feeding america food bank partners. for more information please visit kroger.c