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Spring into Clean with Kroger

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Kroger (NYSE: KR) has launched a spring cleaning campaign highlighting its private-label household cleaning products. The company emphasizes that its Kroger Brand products are formulated to match or exceed national brands' performance while offering better value. The initiative features a comprehensive room-by-room cleaning guide and includes popular products like Glass Cleaner, Disinfecting Concentrated Bleach, Paper Towels, and Cleaning Vinegar.

The company provides detailed cleaning tips for bedrooms, bathrooms, kitchens, and living areas, along with trending #CleanTok hacks for each space. Customers can purchase these products in-store or through Kroger Pickup and Delivery services. The company also promotes its Boost by Kroger Plus membership, which offers potential savings of up to $1,100 per year through fuel discounts, exclusive savings, streaming options, and grocery delivery benefits.

[ "Kroger Brand products offer cost-effective alternatives to national brands with quality guarantee", "Company leverages popular #CleanTok trends to enhance marketing appeal", "Multiple purchasing options available through in-store and delivery services", "Boost membership program offers significant customer savings potential of up to $1,100 annually" ]

Kroger (NYSE: KR) ha lanciato una campagna di pulizie di primavera mettendo in risalto i suoi prodotti per la pulizia della casa a marchio privato. L'azienda sottolinea che i suoi prodotti a marchio Kroger sono formulati per eguagliare o superare le prestazioni dei marchi nazionali, offrendo al contempo un miglior rapporto qualità-prezzo. L'iniziativa include una guida completa alla pulizia stanza per stanza e presenta prodotti popolari come detergente per vetri, candeggina concentrata disinfettante, asciugatutto e aceto per la pulizia.

L'azienda fornisce consigli dettagliati per la pulizia di camere da letto, bagni, cucine e zone living, insieme ai trend del momento su #CleanTok per ogni ambiente. I clienti possono acquistare questi prodotti in negozio o tramite i servizi di ritiro e consegna Kroger. Inoltre, viene promosso il programma di abbonamento Boost by Kroger Plus, che offre risparmi potenziali fino a 1.100 dollari all'anno grazie a sconti sul carburante, offerte esclusive, opzioni di streaming e vantaggi per la consegna della spesa.

Kroger (NYSE: KR) ha lanzado una campaña de limpieza de primavera destacando sus productos de limpieza para el hogar de marca propia. La compañía enfatiza que sus productos de la marca Kroger están formulados para igualar o superar el rendimiento de las marcas nacionales, ofreciendo un mejor valor. La iniciativa incluye una guía completa de limpieza por habitación y presenta productos populares como limpiavidrios, lejía concentrada desinfectante, toallas de papel y vinagre para limpieza.

La empresa proporciona consejos detallados para la limpieza de dormitorios, baños, cocinas y áreas de estar, junto con los trucos de tendencia en #CleanTok para cada espacio. Los clientes pueden comprar estos productos en tienda o a través de los servicios de recogida y entrega de Kroger. También se promociona la membresía Boost by Kroger Plus, que ofrece ahorros potenciales de hasta $1,100 al año mediante descuentos en combustible, ofertas exclusivas, opciones de streaming y beneficios en la entrega de comestibles.

Kroger(NYSE: KR)는 봄맞이 대청소 캠페인을 시작하며 자체 브랜드 가정용 청소 제품을 강조하고 있습니다. 회사는 Kroger 브랜드 제품이 전국 브랜드의 성능과 동등하거나 이를 능가하도록 제조되었으며 더 나은 가성비를 제공한다고 강조합니다. 이번 캠페인에는 방별 청소 가이드가 포함되어 있으며 유리 세정제, 소독 농축 표백제, 종이 타월, 청소용 식초 등 인기 제품들이 포함되어 있습니다.

회사는 침실, 욕실, 주방, 거실 등 각 공간별 세부 청소 팁과 함께 최신 #CleanTok 트렌드 해킹 방법을 제공합니다. 고객은 매장 내 구매 또는 Kroger 픽업 및 배달 서비스를 통해 제품을 구입할 수 있습니다. 또한 연간 최대 $1,100 상당의 절약 혜택을 제공하는 Boost by Kroger Plus 멤버십도 홍보하고 있습니다. 이 멤버십은 연료 할인, 독점 할인, 스트리밍 옵션, 식료품 배달 혜택을 포함합니다.

Kroger (NYSE : KR) a lancé une campagne de nettoyage de printemps mettant en avant ses produits de nettoyage ménagers de marque propre. L'entreprise souligne que ses produits de la marque Kroger sont formulés pour égaler ou dépasser la performance des marques nationales tout en offrant un meilleur rapport qualité-prix. L'initiative comprend un guide complet de nettoyage pièce par pièce et inclut des produits populaires tels que le nettoyant pour vitres, l'eau de Javel concentrée désinfectante, les essuie-tout et le vinaigre de nettoyage.

L'entreprise fournit des conseils détaillés pour le nettoyage des chambres, salles de bains, cuisines et espaces de vie, ainsi que des astuces tendance #CleanTok pour chaque espace. Les clients peuvent acheter ces produits en magasin ou via les services de retrait et livraison Kroger. Elle promeut également son programme d'abonnement Boost by Kroger Plus, qui offre des économies potentielles allant jusqu'à 1 100 $ par an grâce à des réductions sur le carburant, des offres exclusives, des options de streaming et des avantages pour la livraison des courses.

Kroger (NYSE: KR) hat eine Frühjahrsputz-Kampagne gestartet, die seine Eigenmarken-Haushaltsreiniger hervorhebt. Das Unternehmen betont, dass seine Kroger Markenprodukte so formuliert sind, dass sie die Leistung nationaler Marken erreichen oder übertreffen und dabei ein besseres Preis-Leistungs-Verhältnis bieten. Die Initiative umfasst einen umfassenden Raum-für-Raum-Reinigungsleitfaden und beinhaltet beliebte Produkte wie Glasreiniger, desinfizierende konzentrierte Bleichmittel, Papiertücher und Reinigungessig.

Das Unternehmen bietet detaillierte Reinigungstipps für Schlafzimmer, Badezimmer, Küchen und Wohnbereiche sowie aktuelle #CleanTok-Hacks für jeden Bereich. Kunden können diese Produkte im Geschäft oder über Kroger Abholung und Lieferung erwerben. Zudem wird das Boost by Kroger Plus-Mitgliedschaftsprogramm beworben, das potenzielle Einsparungen von bis zu 1.100 US-Dollar pro Jahr durch Kraftstoffrabatte, exklusive Angebote, Streaming-Optionen und Vorteile bei der Lebensmittelzustellung bietet.

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Retailer shares the Kroger Brand products that clean better for less and #CleanTok hacks for every room

CINCINNATI, May 5, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today shared how customers can get homes clean for spring using Kroger® Brand products, quality guaranteed and promise to get the job done as good or better than national brands.

"Kroger® Brand household products are formulated to exceed expectations, come with a satisfaction guarantee and at an affordable price point," said Kate Meyer, Kroger's vice president of Home, Health & Beauty Care Merchandising. "Get an all-star spring-cleaning line up that does it all, featuring longtime Kroger® Brand customer favorites and affordable dupes on household classics that clean better for less. Getting homes ready for the season ahead does not have to be expensive and is a great way to reset for warm weather."

Where to start? 
Every home is a little different, but most spring-cleaning routines will either work top-down or bottom-up. Starting from the top of the house means the deep clean will probably begin with bedrooms and bathrooms. Make sure the necessary supplies are on hand to ensure the job can be completed. Finally, put on a good podcast, audiobook or some tunes to make the work go faster. Pro-tip: Focus on one area at a time so the progress is apparent, maximizing effectiveness.

Kroger® Brand Products to stock for spring cleaning:

  • Kroger® Brand Glass Cleaner
  • Kroger® Brand Disinfecting Concentrated Bleach
  • Kroger® Brand Rugged + Reliable Paper Towels Double Plus Rolls BIG DEAL!
  • Kroger® Brand Fresh Scent Toilet Bowl Cleaner with Bleach
  • Kroger® Brand Disinfecting Wipes
  • Kroger® Brand Extra Strength Erasing Pads—Dupe Alert!
  • Kroger® Brand Disposable Latex Gloves
  • Kroger® Foaming Bathroom Cleaner
  • Kroger® Brand Fresh Scent Multi-Purpose Cleaning Vinegar
  • Kroger® Brand Linen Dryer Sheets

Bedroom:

  • Wash bed linens—including pillows, comforters and mattress pads that may not be cleaned as frequently as sheets.
  • Flip the mattress to ensure balanced weight distribution, prolonging its usability.
  • Vacuum under the bed and other hard-to-reach places that do not get swept on a regular basis.
  • Clean out closets and wardrobes and donate any unwanted clothing. Dust, vacuum and clean any storage shelves.
  • #CleanTok Hack: Use Kroger® Brand Linen Dryer Sheets to clean dusty baseboards tucked behind beds and dressers or any areas prone to dust bunnies.

Bathrooms:       

  • Spray down hard surfaces with cleaning spray; toilets, sinks, showers, tubs and tile floors should all get the clean treatment. Ensure all cleaning products are thoroughly rinsed away. If there are hard water deposits on showerheads or faucets, one of the best solutions may be in the pantry. Fill a zip-top plastic bag with white vinegar and rubber-band it onto showerheads or taps, then let sit for half an hour.
  • Wipe down mirrors with glass cleaner and do not forget areas behind the bathroom sink that are subject to splashing from frequent handwashing and toothbrushing.
  • Tidy up linen closets, under bathroom sinks and medicine cabinets. Discard expired or empty products, restock bath linens, toilet paper and other regularly used bathroom items—now is also a great time to change out toothbrushes.
  • #CleanTok Hack: Soak a Kroger® Brand Rugged + Reliable Paper towel in Kroger® Brand Multi-purpose Cleaning Vinegar and lay it over faucets for 10-15 minutes to effortlessly remove hardwater buildup.

Kitchen:

  • Start with appliances like ovens with self-cleaning options, remove stove top grates, clean the inside of the microwave, remove any food buildup from the dishwasher and clean its filter, clean out the refrigerator and freezer. Spring is also the perfect time to clean out the pantry to identify expired items or products that need restocked.
  • Spray down countertops, backsplash and cabinets and sweep and mop floors.
  • #CleanTok Hack: Try Kroger® Brand Extra Strength Erasing Pads to clean even the messiest microwaves with cooked-on food.

Living Areas:

  • Remove cushions from furniture to vacuum any debris. Move furniture and rugs to thoroughly clean underneath.
  • Dust tabletops and decorative items.
  • #CleanTok Hack: Try Kroger® Brand Glass Cleaner on stubborn furniture stains. Simply spray and let sit for 15 minutes then dab with a dry cloth.

All areas:

  • Vacuum and mop floors.
  • Wipe down walls, doors and door handles.
  • Clean light fixtures.
  • Empty and clean waste baskets.
  • Clean windows.

Customers can shop these products and more in-store or through Kroger Pickup and Delivery offering the same fresh products at the same low prices no matter how they shop. Save even more with Boost by Kroger Plus, the delivery membership that can save customers up to $1,100* per year on fuel, exclusive savings, streaming options** and grocery delivery.

* Savings for Boost $99 membership, based on 2 deliveries per week, $91 weekly grocery spend, 13 gallons per fill-up and Fuel Point redemption twice per month. Along with streaming value of $119 based on $9.99 monthly fee for Disney+ Basic (With Ads) and Hulu (With Ads), and $11.99 monthly fee for ESPN+.

** Eligible subs only. Restrictions Apply. See retailer site for details.

About Kroger
At The Kroger Co. (NYSE: KR), we are dedicated to our Purpose: To Feed the Human Spirit™. We are, across our family of companies nearly 420,000 associates who serve over 11 million customers daily through an e-commerce experience and retail food stores under a variety of banner names, serving America through food inspiration and uplift, and creating #ZeroHungerZeroWaste communities. To learn more about us, visit our newsroom and investor relations site.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/spring-into-clean-with-kroger-302446116.html

SOURCE The Kroger Co.

FAQ

What cleaning products does Kroger offer under its private label?

Kroger offers various private label cleaning products including Glass Cleaner, Disinfecting Concentrated Bleach, Rugged + Reliable Paper Towels, Fresh Scent Toilet Bowl Cleaner, Disinfecting Wipes, Extra Strength Erasing Pads, Disposable Latex Gloves, Foaming Bathroom Cleaner, Multi-Purpose Cleaning Vinegar, and Linen Dryer Sheets.

How much can customers save with Boost by Kroger Plus membership?

Customers can save up to $1,100 per year with Boost by Kroger Plus membership through fuel savings, exclusive discounts, streaming options, and grocery delivery benefits.

What are some #CleanTok hacks recommended by Kroger (KR)?

Kroger recommends using Linen Dryer Sheets for dusty baseboards, soaking paper towels in cleaning vinegar for hardwater buildup, using Extra Strength Erasing Pads for microwave cleaning, and applying Glass Cleaner on stubborn furniture stains.

How can customers purchase Kroger Brand cleaning products?

Customers can purchase Kroger Brand cleaning products either in-store or through Kroger Pickup and Delivery services, with the same prices available across all shopping methods.
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