Kuaishou Vice President Song Tingting Highlights Digital Technology's Role in Empowering Women's Innovation and Leadership
Rhea-AI Summary
Kuaishou Technology (OTC:KSHTY) reaffirmed its commitment to women's empowerment at the APEC Her Power Roundtable Forum in South Korea. Vice President Song Tingting highlighted the company's initiatives in leveraging digital technology to empower women entrepreneurs and leaders.
The company has made significant impact through its digital platforms, having facilitated 43.2 million jobs and created 174 emerging professions by the end of 2024. Notable programs include "Happy Village Leaders" and "Happy Lecture Hall," which provide e-commerce training for rural women. The company's 2022 "Her Power: Rural Revitalization Support Program" has trained over 1,200 rural women entrepreneurs.
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- Created 43.2 million jobs and 174 emerging professions by end of 2024
- Successfully trained over 1,200 rural women entrepreneurs through the Her Power program
- Established multiple digital skills development programs since 2018
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This year's forum, themed "Our Sustainable Tomorrow – Connection, Innovation, Prosperity," brought together female leaders from across the globe to share insights on advancing sustainability through participation in the digital economy and innovative public welfare models.
Speaking at the "Digital Empowerment for Women's All-Round Development" session, Song outlined Kuaishou's efforts to bridge the digital divide and create new opportunities for women in entrepreneurship and employment. She noted that short video and livestreaming platforms have enabled innovative business models, allowing women to play an increasingly active role in rural revitalization and economic growth.
As digital adoption accelerates worldwide, women have become an indispensable force in driving social progress and economic diversification. By the end of 2024, Kuaishou had facilitated 43.2 million jobs and created 174 emerging professions, reshaping traditional employment patterns and offering women greater flexibility to achieve economic independence and social participation.
"Kuaishou launched its digital skills talent development program in 2018, exploring new models to support women in the digital age and fully unlock their potential," Song said. Programs such as "Happy Village Leaders" and "Happy Lecture Hall" offer livestream e-commerce training for rural women, turning digital tools into new farming equipment to promote local agricultural products. In 2022, Kuaishou partnered with the China Women's Development Foundation to launch the "Her Power: Rural Revitalization Support Program," which has since trained more than 1,200 rural women entrepreneurs through e-commerce talent incubation and micro-business support.
With hundreds of millions of users, Kuaishou has built a vibrant and trusted digital community where women are among the most active creators. "We will continue to strengthen support for women creators, including investments in traffic, funding, and training," Song affirmed. "We hope to see more women demonstrate creativity and leadership on our platform, contributing to broader social and economic development."
About Kuaishou
Kuaishou is a leading content community and social platform in China and globally, committed to becoming the most customer-obsessed company in the world. Kuaishou uses its technological backbone, powered by cutting-edge AI technology, to continuously drive innovation and product enhancements that enrich its service offerings and application scenarios, creating exceptional customer value. Through short videos and live streams on Kuaishou's platform, users can share their lives, discover goods and services they need and showcase their talent. By partnering closely with content creators and businesses, Kuaishou provides technologies, products, and services that cater to diverse user needs across a broad spectrum of entertainment, online marketing services, e-commerce, local services, gaming, and much more.
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SOURCE Kuaishou Technology
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