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Country Stampede Breaks Attendance Records

(Neutral)
(Positive)
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Kustom Entertainment (NASDAQ: KUST) reports record attendance of over 32,000 for its 30th anniversary Country Stampede festival, held June 25–27, 2026 at Azura Amphitheater in Bonner Springs, Kansas. Multiple ticket types are sold out and remaining 3-day General Admission inventory is limited.

Kustom also entered a multi-season partnership with Gilley's Park City, owned by Ruffin Properties, to host festivals from fall 2026 and throughout 2027. The move is expected to nearly double venue capacity to about 35,000 daily attendees and provide more than 20 show days in 2027.

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Positive

  • Record Country Stampede attendance of over 32,000 in 2026
  • Multiple 2026 Country Stampede ticket classes reported sold out
  • Gilley's Park City move expected to nearly double capacity to ~35,000 daily
  • Partnership projected to deliver 20+ show days in 2027
  • Select additional events planned at Gilley's beginning fall 2026

Negative

  • None.

News Market Reaction – KUST

-6.12%
13 alerts
-6.12% Session close to close
+11.1% Peak Tracked
-13.7% Trough Tracked
$984,170 Market Cap
0.4x Rel. Volume

In the Jun 22 session, KUST declined 6.12%, reflecting a notable negative market reaction. Argus tracked a peak move of +11.1% during that session. Argus tracked a trough of -13.7% from its starting point during tracking. Our momentum scanner triggered 13 alerts that day, indicating notable trading interest and price volatility.

Data tracked by StockTitan Argus on the day of publication.

Market Context

The stock moved -6.1% in the session following this news. A negative reaction despite positive news ...
Analysis

The stock moved -6.1% in the session following this news. A negative reaction despite positive news fits a pattern where upbeat event and partnership updates saw shares decline after prior releases, suggesting investor focus on losses and balance sheet risks over attendance growth.

Key Figures

Total revenue: $4.3 million Total revenue prior-year: $3.1 million Net loss: $5.9 million +5 more
8 metrics
Total revenue $4.3 million Quarter ended March 31, 2026
Total revenue prior-year $3.1 million Quarter ended March 31, 2025
Net loss $5.9 million Quarter ended March 31, 2026
Cash used in operations $1.2 million Operating activities from continuing operations, Q1 2026
Equity-line financing $1.7 million Cash benefit to increase cash and equivalents
Total liabilities $14.8 million As of March 31, 2026
Record attendance over 32,000 attendees Country Stampede 2026 at Azura Amphitheater
Future venue capacity up to approximately 35,000 daily attendees Planned Gilley’s Park City festivals from 2027

Historical Context

5 past events · Latest: Jun 15 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Jun 15 Ticket demand update Positive -7.1% Update on strong Country Stampede 2026 ticket demand and sell-through.
Jun 11 Event plans press Positive +0.0% Press conference outlining 2027 live event plans at Gilley’s Park City.
Jun 08 Gilley’s partnership Positive -8.5% Partnership to nearly double capacity and add multi-season festivals.
May 13 New EDM festival Positive -0.6% Announcement of Global Frequencies EDM event after Country Stampede.
May 07 PR firm engagement Positive -4.3% Engagement of Rosen Group to expand media visibility for live events.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent operational and partnership updates have frequently been followed by negative share-price reactions.

Key Terms

operating loss, net loss, equity-line financing, convertible notes
4 terms
operating loss financial
"leading to an operating loss of $1.3 million, wider than the prior-period"
Operating loss occurs when a company’s regular business activities—sales of goods or services—bring in less money than it costs to run the business, like a shop whose daily sales don’t cover rent and wages. For investors, it signals that the core business isn’t currently profitable, which can increase cash burn, affect future dividends or financing needs, and change how the company’s value and risk are judged.
net loss financial
"net loss reached $5.9 million compared with net income of $4.3 million"
Net loss is the amount by which a company’s total costs and expenses exceed its total income during a reporting period, after taking into account taxes and one‑time items. It matters to investors because repeated or large net losses can shrink a company’s cash and owner value, reducing its ability to pay dividends, invest for growth or borrow money — like a household spending more than it earns and dipping into savings to cover the shortfall.
equity-line financing financial
"helped by $1.7 million of equity-line financing."
A financing arrangement that lets a company draw cash over time by issuing new shares to an investor or a group, similar to a loan line but paid with stock instead of cash. It matters to investors because it provides flexible, often faster funding without taking on debt, while increasing the number of shares outstanding — which can reduce each existing shareholder’s ownership and may exert downward pressure on the stock price.
convertible notes financial
"conversion of $1.1 million of secured convertible notes into common stock."
Convertible notes are a type of short-term loan that a company receives from investors, which can later be turned into company shares instead of being paid back in cash. They matter to investors because they offer a way to support a company early on while giving the potential to own a stake in its success if the company grows and later raises more funding.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Limited ticket inventory remaining

Multi-season Gilley's Park City partnership sets up more than 20 show days in 2027

Overland Park, KS., June 22, 2026 (GLOBE NEWSWIRE) -- Kustom Entertainment, Inc. (NASDAQ: KUST), a live entertainment and music festival company ("Kustom" or the "Company"), today provided an update on recent business momentum heading into the 30th anniversary of its flagship Country Stampede Kansas festival and the launch of its multi-season festival partnership in the Wichita area.

Country Stampede Breaks Attendance Records

Country Stampede celebrates its 30th anniversary this year, and demand for the milestone has been strong. With the festival just days away — June 25–27, 2026, — Kustom is reporting record attendance of over 32,000 for its Country Stampede Festival at Azura Amphitheater, Bonner Springs, KS. Robust ticket sales across all three days, has accelerated demand following the Company's recent Gilley's Park City partnership announcement.

Limited ticket inventory remaining

Kustom reports that multiple ticket classes are now sold out, including Thursday General Admission, Thursday Party Pit, all 3-day Party Pit passes, all 3-day Lower Reserved Seating, and all 3-day Upper Reserved Seating.

The only 3-day tickets still available are General Admission passes, and inventory is limited. Single-day Lower and Upper Reserved tickets are also very limited and are expected to sell out on select days.

The 2026 main-stage lineup features Treaty Oak Revival, Wyatt Flores, Zach Top, Rascal Flatts, and more! Lineup, set times, and event details are subject to change.

Remaining tickets are available at www.countrystampede.com.

Multi-season partnership with Gilley's Park City

Earlier this month, Kustom announced that it entered into a partnership with Ruffin Properties, LLC, owner of Gilley's Gambling Hall Park City ("Gilley's"), to produce and host music festivals throughout the spring, summer, and fall seasons beginning in 2027, with select events planned for fall 2026. The move to Gilley's is expected to nearly double the capacity of the festival's current venue, allowing shows for up to approximately 35,000 daily attendees. The partnership is expected to include more than 20 show days in 2027.

"I hope that every event we at Kustom produce and host, fans walk away feeling rewarded and feel like they got more than what they paid for. I just want the fans to feel good and to leave our events feeling like ‘man that was incredibly fun and well worth the money.’ Our goal is really to maximize the fan experience, and I want that to be a movement across the live event and ticketing industries," said Stan Ross, CEO of Kustom Entertainment, Inc on Authority Magazine.

About Kustom Entertainment, Inc.

Kustom produces live music events and festivals across North America. The company focuses on creating memorable fan experiences through live entertainment, festival operations, artist booking, sponsorships, marketing, and event production.

Forward-Looking Statements:

Statements made in this press release that are not descriptions of historical facts are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and are based on management's current expectations and assumptions and are subject to risks and uncertainties. Forward-looking statements include all statements that do not relate solely to historical or current facts, including, without limitation, statements regarding ticket demand and inventory levels, expected sell-out timelines, anticipated attendance from the Park City and Wichita markets, the Company's plans to host events at the Gilley's facility, and the 2027 Country Stampede Kansas. If such risks or uncertainties materialize or such assumptions prove incorrect, the Company's business, operating results, financial condition, and stock price could be materially negatively affected. You should not place undue reliance on such forward-looking statements, which are based on the information currently available to the Company and speak only as of the date of this press release. These forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the Company's performance or achievements to be materially different from any expected future results, performance, or achievements. Forward-looking statements speak only as of the date they are made, and the Company assumes no duty to update forward-looking statements, except as required by law. All statements other than statements of historical fact are forward-looking statements. Actual future results, performance or achievements may differ materially from historical results or those anticipated depending on a variety of factors, some of which are beyond the control of the Company, including, but not limited to, changes in consumer demand for live entertainment, the availability of artists and performers, adverse weather conditions or force majeure events, the Company's dependence on third-party venues, competition from other entertainment venues and events, the Company's ability to manage the costs and expenses associated with its events, regulatory changes affecting the Company's operations, and the other risks described from time to time in the Company's periodic filings with the U.S. Securities and Exchange Commission, including, without limitation, the risks described in the Company's 2025 Annual Report on Form 10-K under the captions "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" (as applicable). Lineup, set times, event details, and ticket availability referenced in this press release are subject to change. These factors should be considered carefully, and readers are cautioned not to place undue reliance on such forward-looking statements. The Company does not undertake, and expressly disclaims, any duty to update this information or revise these forward-looking statements for any reason, except as required by law.

Media Contact:
Kustom Entertainment, Inc.
913-456-KUST (5878)
info@kustoment.com
www.kustoment.com
www.kustom440.com
www.countrystampede.com


FAQ

What attendance record did Kustom Entertainment (NASDAQ: KUST) report for the 2026 Country Stampede festival?

Kustom Entertainment reported record Country Stampede attendance of over 32,000 in 2026. According to Kustom, the 30th anniversary festival at Azura Amphitheater in Bonner Springs, Kansas, saw strong demand across all three days, contributing to the new attendance high.

Which 2026 Country Stampede tickets for Kustom Entertainment (NASDAQ: KUST) are already sold out?

Several 2026 Country Stampede ticket classes are sold out. According to Kustom, Thursday General Admission, Thursday Party Pit, all 3-day Party Pit passes, all 3-day Lower Reserved Seating, and all 3-day Upper Reserved Seating are gone, with remaining 3-day General Admission inventory described as limited.

How limited is remaining ticket inventory for Country Stampede 2026 hosted by Kustom Entertainment (KUST)?

Remaining Country Stampede 2026 ticket inventory is reported as limited. According to Kustom, only 3-day General Admission passes remain among multi-day options, while single-day Lower and Upper Reserved tickets are also very limited and are expected to sell out on select days.

What is the Gilley's Park City partnership announced by Kustom Entertainment (NASDAQ: KUST)?

Kustom entered a multi-season partnership with Gilley's Gambling Hall Park City. According to Kustom, the deal with owner Ruffin Properties will see festivals produced throughout spring, summer, and fall starting in 2027, with select events already planned at the Park City venue in fall 2026.

How will the Gilley's Park City move affect festival capacity for Kustom Entertainment (KUST)?

The Gilley's Park City move is expected to significantly increase festival capacity. According to Kustom, shifting events to Gilley's is expected to nearly double capacity compared with the current venue, allowing shows for up to approximately 35,000 daily attendees at future festivals.

How many festival show days does Kustom Entertainment (NASDAQ: KUST) expect at Gilley's Park City in 2027?

Kustom expects more than 20 festival show days at Gilley's Park City in 2027. According to Kustom, the multi-season partnership is structured to support numerous events across spring, summer, and fall, expanding the company’s live entertainment footprint in the Wichita area.

When and where is Kustom Entertainment’s 2026 Country Stampede festival taking place?

The 2026 Country Stampede runs June 25–27 at Azura Amphitheater. According to Kustom, the Bonner Springs, Kansas event features Treaty Oak Revival, Wyatt Flores, Zach Top, Rascal Flatts, and more, with details and remaining tickets available through the official countrystampede.com website.