La Rosa Holdings Acquires Remaining 49% Interest in Profitable Brokerage with $5.1M Trailing Twelve Months Revenue
Rhea-AI Summary
La Rosa Holdings (NASDAQ: LRHC) acquired the remaining 49% interest in franchisee La Rosa Realty Prestige, making Prestige a wholly owned subsidiary effective Feb 18, 2026. Prestige generated approximately $5.1 million in trailing twelve months revenue and reported positive net income.
Prestige operates in Lakeland and Winter Haven, ranked third in Polk County by agent count and sales volume, with 138 agents and 420 transactions in the prior 12 months.
Positive
- $5.1M trailing twelve months revenue added to corporate-owned platform
- Prestige ranked 3rd in Polk County by agent count and sales volume
- 138 agents and 420 transactions in the last 12 months
- Reported positive net income for the trailing twelve months
Negative
- None.
Key Figures
Market Reality Check
Peers on Argus
LRHC is up 14.17% without confirmation from the momentum scanner; peers show mixed moves (e.g., WETH +17.68%, OMH -4.08%), pointing to a stock-specific reaction.
Previous Acquisition Reports
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Jan 08 | Brokerage acquisition | Positive | -30.3% | Acquired 100% of Realty Beaches with ~$2.7M TTM revenue and positive net income. |
| Nov 13 | Franchise buyout | Positive | +0.6% | Bought remaining 49% of Realty Premier with ~$2.09M 2023 revenue and positive net income. |
| Sep 17 | Large target LOI | Positive | -12.9% | Announced intent to acquire firm with >950 agents and >$19M 2023 revenue. |
| Aug 27 | Title company deal | Positive | +5.9% | Acquired Nona Title Agency to add title/escrow services to real estate platform. |
| Aug 21 | Franchise expansion | Positive | -1.4% | Acquired BF Prime in Puerto Rico, expanding Ultimate Plan and agent base there. |
Acquisition-related announcements have often seen weak or negative follow-through, with an average move of -7.62% and 3 of 5 prior events selling off despite strategic positioning.
Over the past 18 months, La Rosa has repeatedly used acquisitions to expand its brokerage footprint and ancillary services, including title and franchisee roll-ups. Prior deals such as Realty Beaches and Premier, plus the Puerto Rico expansion, aimed at scaling agents and revenue while targeting a $100 million run-rate. Today’s Prestige transaction continues that pattern of consolidating profitable franchisees into wholly owned operations within core Florida markets.
Historical Comparison
Acquisition news has averaged a -7.62% move across 5 prior events. Today’s +14.17% reaction to Prestige’s consolidation breaks that historically weak pattern.
The company has moved from acquiring new franchisees and title services to systematically buying out minority stakes in profitable brokerages, tightening control over revenue and operations in key markets.
Market Pulse Summary
This announcement highlights La Rosa’s strategy of fully consolidating profitable franchisees, with Prestige adding $5.1 million in trailing revenue, positive net income, 138 agents, and 420 transactions last year. Previous acquisitions of brokerages and title services show a consistent roll-up approach. Investors tracking this story may focus on how integration affects margins, cash burn, and progress versus earlier growth targets and acquisition milestones.
Key Terms
proptech technical
AI-generated analysis. Not financial advice.
Prestige Ranked Third in Polk County, Florida by Agent Count and Total Real Estate Sales Volume Over the Last 12 Months
Celebration, FL, Feb. 18, 2026 (GLOBE NEWSWIRE) -- La Rosa Holdings Corp. (NASDAQ: LRHC) (“La Rosa” or the “Company”), a real estate and PropTech enterprise, today announced that it has acquired the remaining
Prestige generated approximately
Joe La Rosa, CEO of La Rosa, commented, “This acquisition reflects our continued focus on strengthening our corporate-owned platform with profitable, market-leading operations. With 138 agents, 420 transactions completed last year, and strong revenue and profitability metrics, Prestige is a meaningful contributor to our Central Florida footprint. By acquiring the remaining ownership interest, we enhance operational alignment, improve integration across our platform, and position this office to further benefit from our technology, support infrastructure, and growth initiatives.”
About La Rosa Holdings Corp.
La Rosa Holdings Corp. (Nasdaq: LRHC) intends to transform the real estate industry by providing agents with flexible compensation options, including a revenue-sharing model or a fee-based structure with
The Company offers both residential and commercial real estate brokerage services, as well as technology-driven products and support for its agents and franchise partners. Its business model includes internal services for agents and external offerings for the public, spanning real estate brokerage, franchising, education and coaching, and property management.
La Rosa operates 24 corporate-owned brokerage offices across Florida, California, Texas, Georgia, and Puerto Rico. La Rosa also started its expansion into Europe, beginning with Spain. Additionally, the Company has five franchised offices and branches and three affiliated brokerage locations in the U.S. and Puerto Rico. The Company also operates a full-service escrow settlement and title company in Florida.
For more information, please visit: https://www.larosaholdings.com.
Stay connected with La Rosa, sign up for news alerts here: larosaholdings.com/email-alerts.
Forward-Looking Statements
This press release contains forward-looking statements regarding the Company’s current expectations that are subject to various risks and uncertainties. Such statements include statements regarding the Company’s ability to grow its business and other statements that are not historical facts, including statements which may be accompanied by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words. These statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Actual results could differ materially from those described in these forward-looking statements due to certain factors, including without limitation, the Company’s ability to achieve profitable operations, customer acceptance of new services, the demand for the Company’s services and the Company’s customers' economic condition, the impact of competitive services and pricing, general economic conditions, the successful integration of the Company’s past and future acquired brokerages, the effect of the recent National Association of Realtors' landmark settlement on our business operations, and other risk factors detailed in the Company's filings with the United States Securities and Exchange Commission (the "SEC”). You are urged to carefully review and consider any cautionary statements and other disclosures, including the statements made under the heading “Risk Factors” in our Annual Report on Form 10-K for the fiscal year ended December 31, 2024, and other reports and documents that we file from time to time with the SEC. Forward-looking statements contained in this press release are made only as of the date of this press release, and La Rosa does not undertake any responsibility to update any forward-looking statements in this release, except as may be required by applicable law. References and links to websites have been provided as a convenience, and the information contained on such websites has not been incorporated by reference into this press release.
For more information, contact: info@larosaholdings.com
Investor Relations Contact:
Crescendo Communications, LLC
David Waldman/Natalya Rudman
Tel: (212) 671-1020
Email: LRHC@crescendo-ir.com
1 According to ratemyagent.com as of February 13, 2026
FAQ
What did La Rosa Holdings (LRHC) purchase in its Feb 18, 2026 transaction?
How much revenue did La Rosa Realty Prestige contribute to LRHC before the acquisition?
What scale and activity does Prestige bring to La Rosa Holdings (LRHC)?
What local market position does Prestige hold in Polk County for LRHC investors?
How does La Rosa describe the strategic benefit of acquiring the remaining 49% in Prestige?
