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LiveOne (NASDAQ: LVO) Partners With METAvivor to Fund Metastatic Breast Cancer Research, Live Streaming #LightUpMBC Live on October 13, 2025

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LiveOne (NASDAQ: LVO) is partnering with METAvivor to livestream #LightUpMBC LIVE on October 13, 2025 for National Metastatic Breast Cancer Awareness Day.

The global campaign will illuminate 270 landmarks across all 50 U.S. states and worldwide and culminate in a livestream hosted by Tami Eagle Bowling and Gina Naomi Baez featuring performances by Broadway artists, Bootsy Collins, Jess Lamb, Em Beihold, e.woolf and others.

LiveOne cites platform milestones including 200+ million viewers, 5 billion engagements, over 3,200 artists streamed, $27.5M streaming revenue and $4.5M EBITDA. Viewers can watch starting Oct 13 at 8:00 pm ET at liveone.com/LightUpMBC and donate via lightupmbc.org.

LiveOne (NASDAQ: LVO) collabora con METAvivor per trasmettere in diretta #LightUpMBC LIVE il 13 ottobre 2025 per la Giornata Nazionale della Consapevolezza sul Cancro al Seno Metastatico.

La campagna globale illuminerà 270 luoghi iconici in tutti e 50 gli stati degli USA e nel mondo, e si concluderà con una diretta presentata da Tami Eagle Bowling e Gina Naomi Baez, con performance di artisti di Broadway, Bootsy Collins, Jess Lamb, Em Beihold, e.woolf e altri.

LiveOne segnala traguardi della piattaforma tra cui oltre 200 milioni di spettatori, 5 miliardi di interazioni, oltre 3.200 artisti trasmessi, 27,5 milioni di entrate da streaming e 4,5 milioni di EBITDA. Gli spettatori possono guardare a partire dal 13 ottobre alle 20:00 ET su liveone.com/LightUpMBC e donare tramite lightupmbc.org.

LiveOne (NASDAQ: LVO) se asocia con METAvivor para transmitir en vivo #LightUpMBC LIVE el 13 de octubre de 2025 con motivo del Día Nacional de Concienciación sobre el Cáncer de Mama Metastásico.

La campaña global iluminará 270 hitos en los 50 estados de EE.UU. y en todo el mundo, y culminará con una transmisión en vivo presentada por Tami Eagle Bowling y Gina Naomi Baez, con actuaciones de artistas de Broadway, Bootsy Collins, Jess Lamb, Em Beihold, e.woolf y otros.

LiveOne cita hitos de la plataforma, como más de 200 millones de espectadores, 5 mil millones de interacciones, más de 3.200 artistas transmitidos, 27,5 millones de ingresos por streaming y 4,5 millones de EBITDA. Los espectadores pueden ver a partir del 13 de octubre a las 8:00 p.m. ET en liveone.com/LightUpMBC y donar a través de lightupmbc.org.

LiveOne (NASDAQ: LVO)은 METAvivor와 협력하여 #LightUpMBC LIVE2025년 10월 13일에 생중계하여 원격 전이성 유방암 인식의 날을 기념합니다.

세계적인 캠페인은 미국의 50개 주 및 전 세계의 270개 랜드마크를 비추고, Broadway 아티스트, Bootsy Collins, Jess Lamb, Em Beihold, e.woolf 등의 공연이 펼쳐지는 Tami Eagle Bowling과 Gina Naomi Baez가 진행하는 라이브 스트리밍으로 마무리될 예정입니다.

LiveOne은 극장 관람객 2억 명 이상, 50억 명의 참여, 3,200명 이상의 아티스트 스트리밍, 2750만 달러의 스트리밍 수익, 450만 달러의 EBITDA 등의 플랫폼 이정표를 제시합니다. 시청자는 10월 13일 오후 8시(동부표준시)부터 liveone.com/LightUpMBC에서 시청하고 lightupmbc.org를 통해 기부할 수 있습니다.

LiveOne (NASDAQ: LVO) collabore avec METAvivor pour diffuser en direct #LightUpMBC LIVE le 13 octobre 2025 pour la Journée nationale de sensibilisation au cancer du sein métastatique.

La campagne mondiale illuminera 270 sites à travers les 50 États-Unis et dans le monde, et se terminera par une diffusion en direct présentée par Tami Eagle Bowling et Gina Naomi Baez avec des performances d'artistes de Broadway, Bootsy Collins, Jess Lamb, Em Beihold, e.woolf et d'autres.

LiveOne cite des jalons de la plateforme tels que plus de 200 millions de spectateurs, 5 milliards d'engagements, plus de 3 200 artistes diffusés, 27,5 millions de revenus de streaming et 4,5 millions d'EBITDA. Les spectateurs peuvent regarder à partir du 13 octobre à 20 h ET sur liveone.com/LightUpMBC et faire un don via lightupmbc.org.

LiveOne (NASDAQ: LVO) arbeitet mit METAvivor zusammen, um #LightUpMBC LIVE am 13. Oktober 2025 im Livestream für den Nationalen Tag des Bewusstseins für metastasierendes Brustkrebs zu übertragen.

Die weltweite Kampagne wird 270 Wahrzeichen in allen 50 US-Bundesstaaten und weltweit beleuchten und in einem Livestream enden, moderiert von Tami Eagle Bowling und Gina Naomi Baez, mit Auftritten von Broadway-Künstlern, Bootsy Collins, Jess Lamb, Em Beihold, e.woolf und anderen.

LiveOne nennt Plattform-Meilensteine, darunter über 200 Millionen Zuschauer, 5 Milliarden Interaktionen, über 3.200 Künstler gestreamt, 27,5 Millionen Streaming-Erlöse und 4,5 Millionen EBITDA. Zuschauer können ab dem 13. Oktober um 20:00 Uhr ET auf liveone.com/LightUpMBC schauen und über lightupmbc.org spenden.

لايفون (المدرجة في ناسداك: LVO) تتعاون مع METAvivor لبث #LightUpMBC LIVE مباشرة في 13 أكتوبر 2025 بمناسبة اليوم الوطني للتوعية بسرطان الثدي المتقدم.

ستضيئ الحملة العالمية 270 معلمًا عبر جميع الولايات الخمسين في الولايات المتحدة وحول العالم، وستتوج ببث مباشر تستضيفه تامي إجل بولينغ وجينا ناعومي بايز مع عروض من فنانين من برودواي، بوسي كولينز، جيس لامب، إم بيلهولد، إي.وولف وآخرين.

تشير LiveOne إلى معالم المنصة بما فيها أكثر من 200 مليون مشاهد، 5 مليارات تفاعل، أكثر من 3,200 فنان مُبَثّ، 27.5 مليون إيرادات من البث و 4.5 مليون EBITDA. يمكن للمشاهدين مشاهدة البداية من 13 أكتوبر الساعة 8:00 مساءً بالتوقيت الشرقي على liveone.com/LightUpMBC والتبرع عبر lightupmbc.org.

LiveOne (NASDAQ: LVO) 正与 METAvivor 合作,在 2025年10月13日 举办的 #LightUpMBC LIVE 现场直播,以纪念全国转移性乳腺癌 awareness day.

全球活动将照亮 270 个地标,覆盖美国全部 50 个州及全球,最终由 Tami Eagle Bowling 与 Gina Naomi Baez 主持的直播将汇集百老汇艺术家、Bootsy Collins、Jess Lamb、Em Beihold、e.woolf 及其他人参与表演。

LiveOne 提及平台里程碑,包括 2 亿以上观众50 亿次互动、超过 3,200 位艺术家直播2750 万美元的流媒体收入、以及 450 万美元 EBITDA。观众可以在 美东时间 10 月 13 日 8:00 PM 起访问 liveone.com/LightUpMBC 观看,并可通过 lightupmbc.org 进行捐款。

Positive
  • Platform reach: 200+ million viewers
  • Engagements: 5 billion fan engagements
  • Content scale: 3,200+ artists streamed
  • Streaming revenue: $27.5M
  • Reported EBITDA: $4.5M
Negative
  • None.

Insights

LiveOne's charity livestream boosts awareness and shows modest streaming economics, but offers limited direct financial impact.

LiveOne partners with METAvivor to livestream #LightUpMBC on October 13, 2025, leveraging landmark lightings and creator talent to raise funds and awareness. The release cites platform scale—200+ million viewers, 5 billion engagements, and over 3,200 artists streamed—and discloses streaming revenue of $27.5M with $4.5M EBITDA.

The business mechanism is audience-led fundraising and brand amplification through high-profile live events and creator hosts. Risks include event execution, conversion of audience attention into donations or sustained revenue, and the one-day nature of the activation that limits recurring financial upside.

Watch the event on October 13, 2025 for real-time engagement metrics and any donation totals disclosed afterwards; track subsequent quarter filings for confirmation of the cited $27.5M revenue and $4.5M EBITDA to assess materiality.

Hosted by Tami Eagle Bowling, Creator of #LightUpMBC Live and Metastatic Breast Cancer Thriver and Gina Naomi Baez, Actress, Singer-Songwriter, and Three-Time Cancer Survivor

Performances by Broadway stars Ann Hampton Callaway, Kara Lindsay, Mamie Parris, and Steven Grant Douglas; Music from Grammy Award Winner Bootsy Collins and Soul Singer Songwriter Jess Lamb; and a Heartfelt Duet by Pop Star Em Beihold and e.woolf

#LightUpMBC adds to LiveOne’s Streaming Milestones with 200+ Million Viewers Reached, 5 Billion Engagements with Fans Across 220 Countries, and Over 3200 Artists Streamed, with streaming revenue of over $27.5M and $4.5M EBITDA

LOS ANGELES, Oct. 09, 2025 (GLOBE NEWSWIRE) -- LiveOne (Nasdaq: LVO), an award-winning, creator-first music, entertainment, and technology platform, is excited to announce its collaboration for the #LightUpMBC Live event to benefit METAvivor Research and Support, Inc. On October 13, 2025, National Metastatic Breast Cancer (MBC) Awareness Day, LiveOne will livestream the event, which features 270 landmarks across all 50 U.S. states and worldwide illuminating in teal, green, and pink for #LightUpMBC, a global campaign fueling lifesaving research.

This global event, fueled by hundreds of #LightUpMBC ambassadors, benefits METAvivor Research and Support Inc., which exclusively funds metastatic breast cancer research through a scientific peer and patient advocate review process.

The landmark lightings will culminate in #LightUpMBC LIVE, a global livestream event hosted by creator Tami Eagle Bowling, a ten-year MBC thriver, and Gina Naomi Baez, actress, singer-songwriter, and three-time cancer survivor.

Tune in for appearances by:

  • Broadway stars Ann Hampton Callaway, Kara Lindsay, Mamie Parris, and Steven Grant Douglas
  • Grammy award winning artist and Rock and Roll Hall of Famer Bootsy Collins
  • Soul singer songwriter Jess Lamb and rapper Siri Imani
  • Pop Stars Em Beihold and singer songwriter e.woolf

Iconic participating locations worldwide include: One World Trade Center (NYC); Willis Tower (IL); Cincinnati Museum Center (OH); Philadelphia City Hall (PA); The Seattle Great Wheel (WA); Niagara Falls (Canada); Matagarup Bridge (Australia); Spinnaker Tower (England); and Portsmouth’s Memorial Bridge (NH), the first landmark to light for MBC in 2017.

"My best friend and the inspiration behind this campaign, Jessica Moore, died of metastatic breast cancer at just 36,” said Laura Inahara, #LightUpMBC Founder. “Every landmark that lights up is a tribute to those we've lost and a beacon of hope for those living with MBC—that a cure can be found in their lifetime.”

Robert Ellin, LiveOne CEO and Chairman, expressed excitement stating, "We're thrilled to collaborate with #LightUpMBC for the fourth consecutive year, delivering an online spectacle to drive awareness and funding for metastatic breast cancer."

For more information, to donate and view a list of participating landmarks, visit: www.lightupmbc.org Viewers can virtually attend the event on October 13th, starting at 8:00 pm ET / 5:00 pm PT on LiveOne at liveone.com/LightUpMBC.

About LiveOne
Headquartered in Los Angeles, CA, LiveOne (Nasdaq: LVO) is an award-winning, creator-first, music, entertainment, and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events. LiveOne's subsidiaries include Slacker Radio, PodcastOne (Nasdaq: PODC), PPVOne, CPS, LiveXLive, DayOne Music Publishing, Drumify and Splitmind. LiveOne is available on iOS, Android, Roku, Apple TV, Spotify, Samsung, Amazon Fire, Android TV, and through STIRR’s OTT applications. For more information, visit liveone.com and follow us on Facebook, Instagram, TikTok, YouTube and Twitter at @liveone. For more investor information, please visit ir.liveone.com.

LiveOne IR Contact:
Liviakis Financial Communications, Inc.
(415) 389-4670
john@liviakis.com

LiveOne Press Contact:
LiveOne
press@liveone.com

Follow LiveOne on social media: Facebook, Instagram, TikTok, YouTube, and Twitter at @liveone.


FAQ

When will LiveOne (LVO) stream #LightUpMBC LIVE for metastatic breast cancer?

LiveOne will livestream #LightUpMBC LIVE on October 13, 2025, starting at 8:00 pm ET / 5:00 pm PT.

How many landmarks will light up during #LightUpMBC on October 13, 2025?

270 landmarks across all 50 U.S. states and international locations will participate.

What investor-relevant platform metrics did LiveOne report in the announcement?

The company cited 200+ million viewers, 5 billion engagements, >3,200 artists streamed, $27.5M streaming revenue and $4.5M EBITDA.

Which artists and hosts appear on the LiveOne #LightUpMBC LIVE stream?

Hosts Tami Eagle Bowling and Gina Naomi Baez, with performances by Ann Hampton Callaway, Kara Lindsay, Mamie Parris, Steven Grant Douglas, Bootsy Collins, Jess Lamb, Em Beihold and e.woolf.

Where can viewers watch and donate to the #LightUpMBC event on October 13, 2025?

Viewers can watch at liveone.com/LightUpMBC and donate or see participating landmarks at lightupmbc.org.
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