Mediaco Hldg Inc Stock Price, News & Analysis

MediaCo (NASDAQ:MDIA) announces a significant milestone in the production of ¡VIVA! The Spanish Audio Bible, a cinematic audio dramatization featuring 368 biblical characters. The project will conduct recording sessions from September 21-26, 2025, at Miami's prestigious Crescent Moon Studios and Criteria Studios.

The production features an impressive roster of Latin talent, including Julián Gil as Jesus, alongside stars like La India, Tito Puente Jr., and Víctor Manuelle. The project is being produced with five-time Grammy winner Rudy Pérez and will be promoted through MediaCo's EstrellaTV network, reaching audiences across the U.S., Latin America, and Spain.

The audio Bible will launch globally on January 5, 2026, through a proprietary mobile app available on Apple App Store and Google Play as a subscription-based service.

MediaCo's (NASDAQ:MDIA) Spanish-language network EstrellaTV reported significant ratings growth as the broadcast season concludes. The network has outperformed UniMás in 52 weekday prime hours, up from just 9 hours in the previous year.

While major competitors face declining viewership (Univision -11%, Telemundo -15%, UniMás -18%), EstrellaTV maintained its P18-49 weekday prime delivery year-over-year. The network has exceeded its season-to-date P18-49 prime average for five consecutive weeks and is tracking ahead of last year's quarterly prime average, marking two straight quarters of growth in this key demographic.

MediaCo Holding Inc. (Nasdaq: MDIA) has secured exclusive U.S. television rights for Miss Universe Mexico 2025 through its EstrellaTV network. The broadcast will follow a two-part strategy: initial coverage during a LIGA MX soccer match on September 13th via split screen, followed by the full three-hour prime-time broadcast on September 14th from 6pm-9pm.

EstrellaTV, which reaches millions of Hispanic households through various platforms, will integrate the beauty pageant coverage with its sports programming to maximize audience engagement and create enhanced advertising opportunities. CEO Albert Rodriguez highlighted the strategic pairing of Miss Universe Mexico with LIGA MX broadcast as a way to build anticipation while offering advertisers a powerful platform to reach Hispanic audiences.

MediaCo Holding (Nasdaq: MDIA) has announced the weekday lineup for its flagship radio station HOT 97, New York's premier Hip Hop radio station. The schedule features prominent personalities including Ebro in the Morning (5am-11am), DJ Drewski (11am-1pm), Nessa (1pm-5pm), and Funk Flex (5pm-10pm).

The station emphasizes its commitment to Hip Hop culture and music accessibility, offering multiple listening options through traditional radio, HOT97.com, and the HOT 97 mobile app. The programming strategy aims to maintain the station's position as a cultural cornerstone in the Tri-State area and beyond.

MediaCo (Nasdaq: MDIA) has promoted Brian Fisher to Chief Revenue Officer (CRO), effective immediately. Fisher, who previously served as Senior Vice President of Video Sales, will oversee revenue-generating functions across the company's portfolio, including national and local sales for linear, audio, events, and digital platforms.

Under Fisher's previous leadership, MediaCo achieved significant growth, including a 345% increase in digital revenue during H1 2025, with digital now representing 33% of total advertising income. Fisher's experience includes senior roles at Disney, Tribune, and McCann-Erickson, where he specialized in developing innovative advertising solutions.

MediaCo's (NASDAQ:MDIA) Spanish-language network EstrellaTV reported significant ratings growth in July 2025. The network achieved 18.3k viewers among P18-49 in Monday-Sunday prime during July's final week, marking a 24% increase over its season-to-date average.

EstrellaTV averaged 13.8k P18-49 viewers in July, representing a 13% year-over-year increase from July 2024. This marks the network's fourth consecutive month of growth, while competitors Univision and Telemundo experienced declines of 35% and 21% respectively.

Key shows driving growth included Alarma TV averaging 30.4k P18-49 viewers (+37% vs season-to-date), Tengo Talento, Mucho Talento delivering 18.7k viewers (+10%), and 100 Latinos Dijeron achieving 18.7k viewers (+23%).

MediaCo (NASDAQ: MDIA) reported strong financial results for Q2 2025, with net revenue reaching $31.2 million, a 19% year-over-year increase. First-half 2025 revenue totaled $59.3 million, up 80% from the previous year, primarily driven by the April 2024 Estrella Acquisition.

The company's digital revenue achieved a significant milestone, representing 33% of total revenue with a 345% surge in the first half. Despite a net loss of $17.4 million, this marked a $34.6 million improvement from the prior year. Adjusted EBITDA for H1 2025 was $2.9 million, up $7.4 million year-over-year, with margin improving to 5%.

Notable achievements include EstrellaTV's prime-time growth in five of the last seven months, successful integration of Estrella Media assets, and significant digital expansion with FAST watch time exceeding 310M minutes in Q2 and monetized premium CTV ad inventory rising 290% YoY.

MediaCo's (NASDAQ:MDIA) EstrellaTV has announced the return of Objetivo Fama, a Spanish-language musical reality competition series, premiering on August 2, 2025. The show will air weekly episodes on Saturdays and Wednesdays for 14 consecutive weeks.

The revamped format will feature 20 aspiring artists living and training in a custom-built House Studio, with 24/7 filming. The series will be available on EstrellaTV's national broadcast network, FAST channel, and through the EstrellaTV app. Originally launched in 2004, Objetivo Fama has been modernized to appeal to a new generation while maintaining its legacy as a platform for launching Latin music stars.

MediaCo's (NASDAQ:MDIA) EstrellaTV has secured multi-year rights to broadcast and stream all home matches of Liga MX teams Tigres and Juarez, including both men's and women's teams (Femenil). The coverage will be available across EstrellaTV Network and EstrellaTV Streaming platforms for the Apertura 2025 season.

The comprehensive coverage includes pre-game, halftime, and post-game shows, featuring a notable broadcasting team led by Pello Maldonado, Chiquis Cruz, and former Tigres player Palmera Rivas. The company emphasizes its commitment to women's soccer by ensuring complete coverage of Tigres Femenil and Juarez Femenil home matches.