Magnite Inc - MGNI STOCK NEWS

Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, has announced a strategic partnership with Western Union to enhance their new Media Network business. The collaboration enables Western Union to both purchase media as an advertiser and monetize its owned media properties.

Western Union Media Network becomes the first commerce media company to utilize Magnite's ClearLine solution, which enables direct purchasing of premium streaming inventory from publishers. Magnite's reach extends to 92 million CTV households in the US, covering 90% of ad-supported CTV households.

Through this partnership, Western Union Media Network will monetize its owned media properties across web, mobile, and in-app platforms, reaching over 15 million US customers. The collaboration includes a supply-path optimization (SPO) agreement and utilizes Magnite's Curator Marketplaces for self-serve audience extension, allowing advertisers to leverage anonymized transaction data for precise targeting.

Magnite (MGNI), the largest independent sell-side advertising company, has scheduled its first quarter 2025 financial results announcement for May 7, 2025 after market close. The company will host a conference call at 1:30 PM (PT) / 4:30 PM (ET) on the same day to discuss results and outlook.

The conference call will be accessible via toll-free numbers for domestic (844-875-6911) and international callers (412-902-6511). A simultaneous audio webcast will be available on the investor relations website. A replay will be accessible through the same channels using passcode 4251284.

Magnite (NASDAQ: MGNI) has expanded its global partnership with Samsung Ads, following double-digit percentage gross revenue growth on the Magnite Streaming SSP from 2023 to 2024. Samsung Ads will now utilize Magnite Access to enhance audience addressability in streaming and manage behavioral audience data across Magnite platforms.

Samsung Ads has established itself as the largest single source of TV data in the US market with user consent. Their streaming service, Samsung TV Plus, boasts 88 million monthly active users and has recently expanded to Singapore, the Philippines, and Thailand, with Magnite facilitating programmatic access to inventory in these regions.

The collaboration has already yielded improvements in genre targeting for contextual advertising, enhanced forecasting capabilities, and reduced timeouts for Samsung TV Plus. The partnership aims to increase targeted impressions and drive higher CPMs and revenue through Magnite's exchanges.

Magnite (NASDAQ: MGNI) announced an expanded partnership with Cross Screen Media following successful results during the 2024 election cycle. The partnership centers on ClearLine, Magnite's self-service buying solution that helps bypass middlemen and improve media spend efficiency.

In a 2024 statewide race test case, ClearLine demonstrated significant performance, achieving 4% incremental reach beyond other digital and TV components, and 8% incremental reach beyond DSPs alone during a two-week period in October. The solution addresses a critical market need, considering that 40% of swing voters nationwide are unreachable through linear TV.

ClearLine streamlines the buying process by providing direct access to premium inventory and enables quick adjustments to budgets, creatives, and targeting, which is important for fast-paced political advertising campaigns.

Magnite (NASDAQ: MGNI), the world's largest independent sell-side advertising company, has announced a second successful repricing of its $363 million senior secured term loan facility due February 2031. The repricing reduces the interest rate by 75 basis points to Term SOFR + 3.00% from the previous rate of Term SOFR + 3.75%, resulting in yearly interest savings of over $2.7 million.

This interest rate improvement represents a cumulative reduction of 200 basis points compared to the rate prior to the refinancing of the Term Loan in February 2024. The maturity date and other terms remain substantially unchanged.

Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, has achieved dominant market position with 99% CTV supply coverage and 96% omnichannel supply coverage, according to the latest Jounce Supply Benchmarking Report. This represents a 24% lead over the next competitor.

The company maintains direct relationships with major media owners including Disney, Netflix, Roku, and Warner Bros. Discovery, with preferred integrations covering 90% of its CTV supply partners. Magnite's key offerings include:

• SpringServe: Built-for-streaming TV ad server
• Magnite Access: Suite of omnichannel audience products
• ClearLine: Self-service solution for premium video inventory access
• Innovative technologies including Live Stream Acceleration and AI-driven wrapper automation

Magnite (NASDAQ: MGNI) reported strong Q4 2024 results with total revenue increasing 4% to $194.0 million and Contribution ex-TAC up 9% to $180.2 million. Connected TV (CTV) segment showed impressive growth with Contribution ex-TAC reaching $77.9 million, up 23% year-over-year, exceeding guidance.

The company posted a net income of $36.4 million ($0.24 per diluted share) in Q4 2024, compared to $30.9 million ($0.16 per diluted share) in Q4 2023. Adjusted EBITDA reached $76.5 million with a 42% margin.

For 2025 outlook, Magnite expects total Contribution ex-TAC growth above 10%, with mid-teens growth excluding political advertising. The company forecasts Adjusted EBITDA margin expansion of at least 100 basis points and high-teens to 20% growth in free cash flow.

Magnite (NASDAQ: MGNI) and DIRECTV Advertising are strengthening their partnership to enhance live streaming programmatic advertising capabilities, particularly focusing on live sports events. The collaboration aims to address challenges in live streaming advertising by managing unpredictable traffic volumes and delivering diverse ad experiences.

DIRECTV recently enabled programmatic advertising on their satellite-connected devices, expanding their inventory reach. During big games, viewership can increase up to 10X, attracting approximately 20% more new advertisers, with about half of existing buyers doubling their bids compared to off-peak levels.

DIRECTV launched MySports in early 2025, a specialized bundle for sports fans, reinforcing its position as a sports leader. The company is implementing Magnite's Live Stream Acceleration (LSA) technology to optimize live inventory programmatically. The partnership provides advertisers access to content metadata signals at the network, rating, and genre-level, improving buying transparency and ad relevancy.

Magnite (MGNI), the largest independent sell-side advertising company, has announced that its executive team will be conducting in-person investor meetings at the upcoming Susquehanna Financial Group 14th Annual Technology Conference. The meetings are scheduled to take place on Thursday, February 27, 2025, in New York City.