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Mobiquity Technologies Announces Strategic Transformation to AI-Powered Customer Acquisition; Unveils GrowthOS™ Platform

(Positive)

Mobiquity Technologies (OTCQB:MOBQ) announced a strategic shift to an AI-powered customer acquisition model built around its new GrowthOS™ platform.

GrowthOS unifies GeoIntel™ customer intelligence, CMOne™ AI decisioning, and ATOS™ execution into a closed-loop system, aiming to lower acquisition costs and create multiple recurring and transaction-based revenue streams.

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Positive

  • Strategic pivot to AI-powered autonomous customer acquisition via GrowthOS™
  • Real-world deployment delivered acquisition costs under 60% of a client benchmark
  • Closed-loop system unifying GeoIntel™, CMOne™, and ATOS™ for continuous learning
  • Design supports multiple recurring and transaction-based revenue streams
  • Targets customer acquisition spending across many major industry verticals

Negative

  • None.

News Market Reaction – MOBQ

-0.11%
-0.11% Session close to close

In the Jul 8 session, MOBQ declined 0.11%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

Mobiquity’s launch of GrowthOS as an autonomous, AI-driven customer acquisition OS, supported by a c...
Analysis

Mobiquity’s launch of GrowthOS as an autonomous, AI-driven customer acquisition OS, supported by a case showing costs under 60% of a benchmark, marks a strategic shift beyond AdTech, but accompanies an estimated $10.4M annual net loss to monitor.

Key Figures

Estimated net loss: $10.4M Prior-year net loss: $8,593,182 Stock options granted: 50,000 options +4 more
7 metrics
Estimated net loss $10.4M FY 2025 per NT 10-K late-filing notice
Prior-year net loss $8,593,182 FY 2024 comparison in NT 10-K
Stock options granted 50,000 options Director grant on 12/31/2025 (Form 4)
Option exercise price $1.10 per share Director options exercisable 12/31/2025–12/31/2030
Underlying common shares 50,000 shares Shares tied to director option grant
Derivative securities owned 151,667 derivatives Director beneficial ownership after grant
Acquisition cost vs benchmark <60% of benchmark Client acquisition cost in GrowthOS real-world deployment

Historical Context

3 past events · Latest: Apr 30 (Positive)
Pattern 3 events
Date Event Sentiment 24h Move Catalyst
Apr 30 gaming partnership Positive -0.3% Strategic partnership with BetSource to expand contextual advertising and retail media.
Mar 03 kiosk partnership Positive +13.8% Partnership with Sureway Games to deploy CPMN media on Surepay Station kiosks.
Feb 25 ATM integration Positive +0.8% Nationwide integration of media network across more than 120,000 ATMs.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent positive commercial announcements have more often been followed by gains, with one minor pullback.

Key Terms

programmatic advertising, predictive analytics, decision intelligence
3 terms
programmatic advertising technical
"building expertise in audience intelligence, mobile data, programmatic advertising, and media"
Programmatic advertising is the automated buying and selling of digital ad space using software and data to match ads to specific audiences in real time, like an electronic auction where advertisers bid for attention and publishers sell ad slots. It matters to investors because it shapes how efficiently a company can turn user attention into predictable revenue, affects margins and growth potential, and brings data-privacy and platform-quality risks that can influence future earnings.
predictive analytics technical
"including artificial intelligence, automation, predictive analytics, decision intelligence, and enterprise"
Predictive analytics uses historical data and patterns to estimate future outcomes, like sales, customer behavior, or operational problems. For investors it matters because it turns past signals into probable forecasts—similar to a weather forecast or traffic app—helping assess potential risks, spot opportunities, and prioritize where to allocate capital, while remembering that predictions carry uncertainty and are not guarantees.
decision intelligence technical
"including artificial intelligence, automation, predictive analytics, decision intelligence, and enterprise"
Decision intelligence is a discipline that combines data, predictive models and human judgment to design, test and improve business decisions, using analytics and automation to forecast outcomes and compare trade-offs. For investors it matters because companies that apply decision intelligence can allocate capital more effectively, reduce costly errors and react faster to changing conditions — like using a GPS that blends maps, live traffic and your destination to pick the best route.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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GrowthOS™ Positions Mobiquity Beyond Traditional AdTech by Combining Customer Intelligence, AI Decisioning, and Execution into a Unified Customer Acquisition Platform

SHOREHAM, N.Y., July 08, 2026 (GLOBE NEWSWIRE) -- Mobiquity Technologies, Inc. (OTCQB: MOBQ) —today announced a strategic evolution of its business focused on AI-powered customer acquisition through its GrowthOS™ platform.

For years, Mobiquity has operated within the advertising technology sector, building expertise in audience intelligence, mobile data, programmatic advertising, and media execution. The Company is now leveraging that foundation to pursue a larger opportunity: helping businesses improve customer acquisition through customer intelligence, AI-driven decisioning, and automated execution.

"Customer acquisition has become one of the largest and most expensive challenges facing businesses today," said Dean L. Julia, Chief Executive Officer of Mobiquity Technologies. "Companies spend billions across advertising, CRM, analytics, agencies, and AI tools, yet the process remains fragmented. Businesses still lack a unified system capable of identifying the next best customer, determining the next best action, and executing efficiently across channels. That is the opportunity GrowthOS is designed to address."

Management believes customer acquisition represents one of the largest recurring spending categories across industries including healthcare, financial services, retail, hospitality, gaming, real estate, automotive, and e-commerce.

The vision for GrowthOS was reinforced through a real-world deployment in which Mobiquity's technology helped deliver customer acquisition results at less than 60% of a client's expected acquisition cost benchmark. While management viewed the performance gains as significant, the more important realization was that customer acquisition could become increasingly autonomous when intelligence, decision-making, and execution are connected within a unified system.

"That was our aha moment," said Julia. "We realized the opportunity wasn't simply improving advertising performance. The larger opportunity was creating a system capable of continuously learning, identifying opportunities, making decisions, and executing actions autonomously. That realization became the foundation for GrowthOS."

GrowthOS is designed as an autonomous customer acquisition operating system built on three core components:

  • GeoIntel™ — transforms consumer, behavioral, location, and contextual data into actionable intelligence and predictive insights.
  • CMOne™ — serves as the AI decision layer, determining who to target, what message to deliver, when to engage, and how to optimize outcomes.
  • ATOS™ — activates and optimizes campaigns across customer acquisition and engagement channels.

Together, these components create a closed-loop system where data becomes intelligence, intelligence drives decisions, decisions power execution, and execution continuously generates new signals. Management believes this creates a compounding intelligence advantage that strengthens platform performance over time.

“GrowthOS is being architected as a closed-loop customer acquisition system, not a traditional advertising platform,” said Lokesh Mehta, Advangelists CTO and Architect of GrowthOS. “By connecting GeoIntel’s intelligence layer, CMOne’s AI decisioning capabilities, and ATOS’s activation infrastructure, we are building a system that can continuously ingest signals, evaluate opportunities, recommend or execute next-best actions, and feed performance data back into the platform. That technical architecture is what allows GrowthOS to move beyond campaign execution and become a scalable operating system for customer acquisition.”

Unlike traditional software platforms that rely on a single source of revenue, GrowthOS is designed to create multiple recurring and transaction-based revenue opportunities across AI software, data intelligence, analytics, media execution, licensing, strategic partnerships, and enterprise integrations.

Management believes the Company's strategic focus on autonomous customer acquisition positions Mobiquity at the intersection of several high-growth technology sectors, including artificial intelligence, automation, predictive analytics, decision intelligence, and enterprise software.

"We believe the market still views Mobiquity primarily as an AdTech company," concluded Julia. "Our vision is larger. Customer acquisition is evolving from a collection of disconnected tools into an intelligent operating system powered by data, automation, and AI. GrowthOS represents our effort to build that operating system. We believe it positions Mobiquity to create long-term value for customers, partners, and shareholders."

About Mobiquity Technologies, Inc.

Mobiquity Technologies, Inc. (OTCQB: MOBQ) is a technology company focused on helping organizations identify, engage, convert, and retain customers through intelligent automation. Through its GrowthOS platform, the Company combines customer intelligence, AI-driven decisioning, predictive analytics, and omnichannel execution to help businesses improve customer acquisition outcomes and operational efficiency.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, including statements regarding the Company's strategy, GrowthOS platform, artificial intelligence initiatives, autonomous customer acquisition capabilities, market opportunities, product development, strategic partnerships, future growth prospects, business objectives, and shareholder value creation, are forward-looking statements.

These statements are based on management's current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied. Such risks include, among others, the Company's ability to develop, commercialize, and scale its products and technologies; customer adoption; competitive conditions; technological developments; availability of capital; economic and regulatory conditions; strategic partnership execution; and other risks described in the Company's filings with the U.S. Securities and Exchange Commission.

Forward-looking statements may be identified by words such as "believe," "expect," "anticipate," "intend," "plan," "estimate," "may," "will," "could," "should," "potential," and similar expressions. Readers are cautioned not to place undue reliance on these statements, which speak only as of the date made. The Company undertakes no obligation to update or revise any forward-looking statements except as required by law. Additional information regarding risks and uncertainties is contained in the Company's SEC filings available at www.sec.gov.

MEDIA CONTACTS

Mobiquity Technologies
Deep Katyal
info@mobiquitytechnologies.com
1-516-246-9422


FAQ

What strategic transformation did Mobiquity Technologies (OTCQB:MOBQ) announce on July 8, 2026?

Mobiquity announced a shift to an AI-powered customer acquisition model centered on its GrowthOS™ platform. According to the company, GrowthOS unifies intelligence, AI decisioning, and execution to move beyond traditional AdTech and focus on autonomous customer acquisition.

What is Mobiquity Technologies' GrowthOS™ platform and how does it work for MOBQ investors?

GrowthOS™ is described as an autonomous customer acquisition operating system built on GeoIntel™, CMOne™, and ATOS™. According to Mobiquity, it creates a closed-loop where data becomes intelligence, drives AI decisions, powers execution, and feeds new performance signals back into the platform.

How did GrowthOS™ impact customer acquisition costs in Mobiquity Technologies' real-world deployment?

In a real-world deployment, Mobiquity reports its technology helped deliver customer acquisition at less than 60% of a client’s expected benchmark. According to the company, this reinforced the potential for more autonomous, connected intelligence, decision-making, and execution within GrowthOS™.

Which components make up Mobiquity Technologies' GrowthOS™ platform for AI customer acquisition?

GrowthOS™ consists of GeoIntel™ for intelligence, CMOne™ for AI decisioning, and ATOS™ for activation. According to Mobiquity, these components form a system that continuously ingests signals, evaluates opportunities, recommends or executes next-best actions, and feeds performance data back into the platform.

What revenue opportunities does GrowthOS™ create for Mobiquity Technologies (MOBQ) shareholders?

Mobiquity states that GrowthOS™ is designed to support multiple recurring and transaction-based revenue streams. According to the company, these include AI software, data intelligence, analytics, media execution, licensing, strategic partnerships, and enterprise integrations across customer acquisition and engagement.

How does Mobiquity Technologies position GrowthOS™ versus traditional AdTech platforms?

Mobiquity positions GrowthOS™ as a closed-loop customer acquisition system rather than a traditional advertising platform. According to the company, it targets autonomous customer acquisition and sits at the intersection of artificial intelligence, automation, predictive analytics, decision intelligence, and enterprise software.