Topgolf Callaway Brands Ord Shs Stock Price, News & Analysis

Topgolf (NYSE:MODG) has broken ground on its first Wisconsin venue in Monona, eight miles east of Madison at 6400 Gisholt Drive, with an opening targeted for fall 2026.

The two-level facility will feature 72 outdoor climate-controlled hitting bays across two levels, Toptracer technology, a full-service restaurant and bar, more than 100 HDTVs, event space, an outdoor patio and year-round programming. The venue is expected to employ roughly 200–250 playmakers and aims to serve both recreational and group-event demand in the metro area.

Topgolf (MODG) will open its second Minnesota venue, Topgolf Woodbury, on Oct. 30, 2025 at 560 Bielenberg Drive. The three-level outdoor venue is the brand's 111th global outdoor venue and features 102 climate-controlled hitting bays across three levels, industry-leading Toptracer technology and the new Topgolf Field Goal Challenge. The site employs roughly 350–400 Playmakers and includes a full-service bar and restaurant, private event space, rooftop terrace, fire pits and 140+ HDTVs. To celebrate the opening, Topgolf is running a giveaway: players who book and complete a one- or two-bay reservation from Oct. 30–Nov. 13, 2025 are automatically entered to win one year of free gameplay (no purchase necessary; terms apply).

Topgolf (NASDAQ:MODG) launched Topgolf PlayMore on Oct. 8, 2025, a $20/month membership that includes one free hour of game play monthly (redeemable any day, any time) and one free appetizer every visit.

Membership credits are added automatically to member accounts; reservations and redemption must be made in the Topgolf App or at Topgolf.com/Memberships. PlayMore joins existing Platinum Club and Platinum Elite tiers and complements the brand's summer value lineup (Half‑Off Golf Mon–Thu, Sunday Funday pricing, Topgolf Nights, and Value Bites). Pricing and availability vary by venue.

Topgolf (NYSE:MODG) announced the opening of its new venue in Avon, Ohio on September 19, 2025. Located approximately 20 miles west of downtown Cleveland, this marks the company's fifth location in Ohio. The two-level facility features 64 climate-controlled hitting bays equipped with Toptracer technology.

The venue will employ 200 Playmakers and includes a full-service restaurant and bar, private event space, outdoor patio, and a 22-foot video wall with over 100 HDTVs. To celebrate the opening, Topgolf is offering a promotion where guests can win one year of free gameplay by booking and completing a reservation between September 19 and October 3.

Topgolf (NYSE:MODG) has announced its comprehensive football season experience launching this fall. The entertainment company is introducing the new Field Goal Challenge game across 51 locations nationwide, featuring both digital and physical field goal posts for an interactive experience.

The company is rolling out several watch packages including the Tailgate Package with three-hour bay reservations and Premium Suites available at 20 select venues. New menu items include specialty dishes priced from $9.79 to $15.99, and value offers feature Sunday Funday pricing at $30-40 per hour. The initiative combines golf entertainment with football viewing to create a unique sports entertainment experience.

Topgolf Callaway Brands (NYSE:MODG) reported Q2 2025 results with consolidated net revenue of $1.11 billion and strong performance across segments. The company completed the sale of Jack Wolfskin, boosting available liquidity by 48% year-over-year to over $1.1 billion.

Key financial metrics include Q2 GAAP net income of $20.3 million (down 67.3% YoY) and non-GAAP Adjusted EBITDA of $195.8 million (down 4.8% YoY). The company raised its full-year 2025 guidance for continuing operations, increasing revenue midpoint by $30 million and Adjusted EBITDA midpoint by $25 million.

Segment performance showed Golf Equipment revenue at $411.6 million (down 0.5%), Topgolf revenue at $485.3 million (down 1.8%), and Active Lifestyle at $213.6 million (down 14.4%). The company announced Topgolf CEO Artie Starrs' resignation, likely delaying the planned Topgolf separation until 2026.

Topgolf, a subsidiary of Topgolf Callaway Brands (NYSE: MODG), has selected VergeIO's VergeOS platform to modernize its IT infrastructure across 100+ global venues, offices, and data centers. The decision came after evaluating alternatives to VMware's licensing model under Broadcom ownership.

The company is transitioning from VMware on Dell VxRail to a more efficient three-node VergeOS architecture per site. This move will eliminate the need for third-party backup software and hardware through VergeOS' built-in data protection features. The new infrastructure supports tenant isolation, real-time monitoring, and automated maintenance processes that previously required 30-45 minutes of manual effort per location.

Topgolf Callaway Brands (NYSE: MODG) announced the resignation of Artie Starrs, CEO of Topgolf, who will remain with the company through September 2025 to ensure a smooth transition. Starrs has accepted another CEO position at an undisclosed company.

CEO Chip Brewer noted positive Q2 financial results and improving same venue sales trends at Topgolf. The company is actively conducting an executive search for Starrs' replacement. Importantly, the leadership change impacts the timeline of Topgolf's planned separation, with a potential spin-off now likely delayed until 2026, after a new CEO is appointed. The company remains committed to pursuing either a spin-off or sale of the Topgolf business.

Topgolf Callaway Brands (NYSE:MODG) has scheduled two important investor events. The company will release its Q2 2025 financial results on Wednesday, August 6, 2025, after market close, followed by a management conference call at 2:00 PM PT (5:00 PM ET).

Additionally, the company will participate in the Goldman Sachs 32nd Annual Global Retailing Conference on September 4, 2025 in New York City. Both events will be accessible via webcast through the company's Investor Relations website.