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Oceania Cruises® Introduces the Oceania Club Ambassador Program

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Oceania Cruises (NYSE:NCLH) launched the Oceania Club Ambassador Program on Feb 25, 2026, a referral initiative awarding $200 Future Cruise Credit to both existing Oceania Club members and first-time referred guests.

Referred guests must submit the Ambassador Referral Form within 14 days of deposit; credits are valid three years, up to four $200 credits per booking, and public solicitation is prohibited.

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Negative

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Key Figures

Referral savings: $200 savings Future Cruise Credit: $200 credit Max credits per booking: 4 x $200 credits +5 more
8 metrics
Referral savings $200 savings Given to both referring Oceania Club member and new guest per first booking
Future Cruise Credit $200 credit Value of Future Cruise Credit for both referring and referred guests
Max credits per booking 4 x $200 credits Oceania Club members may apply up to four $200 credits per booking
Referral form deadline 14 days Referred guest must submit Ambassador Referral Form within 14 days of deposit
Credit validity 3 years Future Cruise Credits valid for three years from date of creation
Existing reservations Before final payment Credits can be applied to existing or future reservations not yet at final payment
Share price $23.96 NCLH pre-news price on publication date
52-week range $14.21–$27.1799 NCLH 52-week low and high before this announcement

Market Reality Check

Price: $23.96 Vol: Volume 12,825,999 is belo...
low vol
$23.96 Last Close
Volume Volume 12,825,999 is below the 20-day average of 23,559,430 (relative volume 0.54). low
Technical Shares trade above the 200-day MA, at 23.96 vs 21.99, after a 2% pre-news gain.

Peers on Argus

Cruise and travel peers also gained, with VIK up 1.19%, CCL 4.25%, CUK 4.1%, EXP...

Cruise and travel peers also gained, with VIK up 1.19%, CCL 4.25%, CUK 4.1%, EXPE 4.17%, and RCL 4.62%, indicating a broader positive move in travel services alongside NCLH’s 2% rise.

Historical Context

5 past events · Latest: Feb 16 (Positive)
Pattern 5 events
Date Event Sentiment Move Catalyst
Feb 16 New ship order Positive +12.2% Deal with Fincantieri for three new ships, lifting newbuild pipeline.
Feb 12 Earnings call notice Neutral +1.3% Announcement of Q4 and full-year 2025 results release and webcast.
Feb 12 CEO appointment Neutral +1.3% Appointment of John W. Chidsey as President and CEO effective immediately.
Feb 05 Ship keel laying Positive -2.6% Keel laying for new Oceania Sonata at Fincantieri Marghera shipyard.
Feb 02 Record bookings Positive +7.7% Record launch-day bookings for new ship Oceania Sonata versus prior launch.
Pattern Detected

Recent brand and fleet news has typically seen positive price alignment, with one divergence on a ship-construction milestone.

Recent Company History

Over recent months, Norwegian Cruise Line Holdings has focused on fleet growth and brand momentum. On Feb 16, 2026, an agreement with Fincantieri for three new ships, expanding the newbuild program to 17 ships and supporting a 4% capacity CAGR, coincided with a 12.15% gain. Earlier, record launch-day bookings for Oceania Sonata on Jan 28, 2026 drove a 7.65% move. Today’s Oceania Club Ambassador referral program fits this pattern of commercial initiatives aimed at deepening guest engagement and supporting future demand.

Market Pulse Summary

This announcement introduces the Oceania Club Ambassador Program, a referral initiative granting $20...
Analysis

This announcement introduces the Oceania Club Ambassador Program, a referral initiative granting $200 Future Cruise Credits to both referrers and first-time guests, with up to four credits per booking and a 3-year validity. It continues a series of brand-building moves alongside recent ship orders and record bookings. Investors may watch booking trends, repeat-guest behavior, and how these incentives interact with upcoming financial results to gauge the program’s impact on demand and profitability.

AI-generated analysis. Not financial advice.

New Referral Program Rewards Loyal Oceania Club Members and Welcomes New Guests with Exclusive Savings

Download images here. (Credit: Oceania Cruises.)

MIAMI, Feb. 25, 2026 /PRNewswire/ -- Oceania Cruises®, the world's leading culinary- and destination-focused luxury cruise line, today announced the launch of its Oceania ClubTM Ambassador Program, a new referral initiative designed to reward loyal guests for sharing their passion for traveling well with friends and family.

When an Oceania Club member refers a friend or family member who books their first-ever voyage with Oceania Cruises, both the referring member and the new guest will enjoy $200 savings, a gesture that celebrates shared discovery and connection.

"The Oceania Club Ambassador Program invites Oceania Club members to introduce new guests to the intimate luxury, immersive itineraries and genuine hospitality that define an Oceania Cruises voyage," said Jason Montague, Chief Luxury Officer of Oceania Cruises. "The program embraces the joy that comes from sharing a travel experience that feels truly personal and rewarding."

Renowned for delivering The Finest Cuisine at Sea®, every Oceania Cruises voyage welcomes guests to enjoy exceptional gourmet culinary experiences crafted by a talented team of world‑class chefs, as well as to explore the line's signature enrichment experiences.

Elegantly appointed suites and staterooms provide a luxurious retreat, while curated itineraries visit an enticing mix of iconic cities, holiday islands and boutique ports beyond the reach of larger vessels. Paired with culturally immersive shore excursions, an Oceania Cruises voyage is an experience worth sharing.

Oceania Club members can refer friends and family who are new to Oceania Cruises, allowing both parties to enjoy exclusive savings.

To qualify, the referred guest must complete the Ambassador Referral Form at OceaniaCruises.com/ambassador within 14 days of their deposit, ensuring the savings are applied to their booking.

Program Eligibility

The Oceania Club Ambassador Program applies to new, full‑fare bookings made by first‑time guests, with both the referring member and the referred guest receiving a $200 Future Cruise Credit. Credits may be applied to existing or future reservations that have not yet reached final payment, and Oceania Club members may apply up to four $200 Future Cruise Credits per booking. Future Cruise Credits will be valid for a period of three years from date of creation. Referring and referred guests do not need to sail together, and the program is intended strictly for personal referrals among friends and family, with solicitation to the general public or via social media prohibited.

For complete terms and conditions or to submit a referral, visit OceaniaCruises.com/ambassador.

About Oceania Cruises®

Oceania Cruises® is the world's leading culinary- and destination-focused luxury cruise line. The line's intimate, luxurious ships feature The Finest Cuisine at Sea® and destination-rich itineraries that span the globe. Expertly curated travel experiences are available aboard the designer-inspired ships, which call on more than 600 marquee and boutique ports in more than 100 countries on seven continents, on voyages that range from seven to more than 200 days. Oceania Cruises® has five Sonata Class ships on order scheduled for delivery in 2027, 2029, 2032, 2035 and 2037. Oceania Cruises® is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH). To learn more, visit https://www.nclhltd.com/

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/oceania-cruises-introduces-the-oceania-club-ambassador-program-302697138.html

SOURCE Oceania Cruises

FAQ

What are the savings for Oceania Cruises (NCLH) Oceania Club Ambassador referrals?

Both the referring member and the new guest receive a $200 Future Cruise Credit each. According to Oceania Cruises, credits apply to qualifying first-time full-fare bookings and may be used on existing or future reservations before final payment.

How does a guest qualify for the Oceania Club Ambassador Program on NCLH?

A referred guest must be a first-time Oceania Cruises booker and complete the referral form within 14 days of deposit. According to Oceania Cruises, eligibility requires a full-fare booking and submission at OceaniaCruises.com/ambassador to secure credits.

What are the limits and validity of Future Cruise Credits in the NCLH Ambassador Program?

Future Cruise Credits are valid for three years from creation and members may apply up to four $200 credits per booking. According to Oceania Cruises, credits must be used on reservations that have not reached final payment.

Do referring and referred guests need to sail together under the NCLH Ambassador Program?

No, referring and referred guests do not need to sail together to use the credits. According to Oceania Cruises, the program permits separate travel but restricts referrals to personal friends and family, prohibiting public or social media solicitation.

Where do Oceania Club members submit referrals for the NCLH Ambassador Program?

Members must submit the Ambassador Referral Form at OceaniaCruises.com/ambassador within 14 days of the referred guest's deposit. According to Oceania Cruises, timely submission ensures the $200 Future Cruise Credits are applied to the booking.
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