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New EXPO® XL Marker Creates Bigger, Bolder Writing for Better Classroom Visibility From the Front Row to the Back

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Newell Brands (NASDAQ: NWL) introduced the EXPO XL dry erase marker, featuring a double-width tip that creates 2x larger lines than the original EXPO Chisel marker and uses EXPO's most vibrant ink. The larger barrel and oversized writing are aimed at improving classroom visibility, especially in larger rooms and for students with low vision.

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News Explained

The EXPO XL launch is now available at Staples, with Walmart and Amazon distribution planned over the coming weeks.

Market Context

NWL's recent record included both +8.95% after earnings and -2.43% after senior-notes pricing, showi...
Analysis

NWL's recent record included both +8.95% after earnings and -2.43% after senior-notes pricing, showing varied news sensitivity. For this product launch, recent Net Selling insider activity remains a relevant risk to monitor.

Key Figures

Tip and line size: 2x larger 1-count price: $3.99 3-count Walmart price: $9.99 +2 more
5 metrics
Tip and line size 2x larger Compared with the original EXPO Chisel marker
1-count price $3.99 Available in black
3-count Walmart price $9.99 Assorted colors
3-count Staples price $10.99 Assorted colors
12-count price $31.99 Black and assorted-color packs

Historical Context

5 past events · Latest: Aug 12 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Aug 12 Dividend declaration Positive +0.0% Quarterly cash dividend declared with September payment date
Aug 05 Senior notes pricing Negative -2.4% $600 million senior notes priced to refinance existing debt
Aug 05 Senior notes offering Negative +0.7% $500 million senior notes offering announced for debt redemption
Jul 31 2Q26 earnings report Positive +8.9% Sales growth, margin expansion, and raised full-year outlook reported
Jul 28 Product launch Positive +1.5% Limited-edition Ball home canning kit launched through Walmart.com

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

NWL's recent news reactions were mixed, with positive earnings and product announcements aligning with gains while financing-related announcements produced divergent or negative outcomes.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Newest addition to EXPO's portfolio features 2x larger tip* to help ideas stand out

Key Summary:

  • Designed for educators: EXPO XL helps teachers create bigger, bolder, more visible classroom content that can be read more easily from across the room.
  • Built for maximum visibility: A double-width tip creates 2x larger lines than the best-selling EXPO Chisel marker, paired with EXPO's most vibrant ink formula.
  • Made for today's classrooms: The larger barrel offers a comfortable grip, while the oversized writing can support readability in larger classrooms and for students with low vision.

ATLANTA, Aug. 19, 2026 /PRNewswire/ -- As educators prepare their classrooms for a new school year, EXPO®, a trusted leader in dry erase innovation and part of the Newell Brands portfolio, is introducing the new EXPO XL marker, designed to help teachers make lessons bigger, bolder and easier to see from every seat. EXPO XL delivers highly visible writing that helps teachers communicate clearly, engage students across the room and create a more accessible learning environment.

EXPO® Introduces New XL Dry Erase Marker Bold Enough to Reach the Classroom’s Back Row

Engineered to deliver exceptional visibility, EXPO XL features a double-width tip that creates 2x larger lines compared to the best-selling EXPO Chisel marker and offers EXPO's most vibrant ink formula that pops on slick surfaces like whiteboards, glass, acrylic, and more. The result is bold, high-impact writing that helps improve readability from a distance, so audiences can stay focused on the lesson rather than straining to read the board.

As educators work to support every student in the classroom, whiteboard visibility is an important part of effective instruction. At the same time, increased screen use has fueled conversations around visual fatigue and the importance of making classroom content easier to see from every seat. EXPO XL helps address that need with commanding lines that are easier to see across the classroom, ensuring every student can clearly engage with each lesson.

"When students can clearly see what's being taught, they can spend less time trying to read the board and more time engaging with the lesson," said Kris Malkoski, President, Learning & Development Segment at Newell Brands. "EXPO XL was created to help remove that everyday barrier with bigger, bolder writing that reaches every seat in the classroom. It's another example of how we're innovating around the real needs of teachers while delivering the trusted performance people expect from EXPO."

Building on the success of its Chisel and Fine tip markers, EXPO XL expands the brand's dry erase portfolio with a format designed for bold, highly legible writing. Its larger barrel offers a more comfortable grip for users who find slimmer writing instruments difficult to hold, while the oversized tip produces text that can better support readers with low vision and improve readability in larger classrooms.

Availability
EXPO XL markers are now available at Staples and will be rolling out at Walmart and Amazon over the coming weeks. The markers are available across various color assortments and pack sizes, including:

  • 1-count: Walmart; Staples – $3.99
    • Available in Black
  • 3-count: Walmart – $9.99; Staples – $10.99
    • Available in Assorted Colors (Black, Red and Blue)
  • 12-count: Walmart; Staples – $31.99

For more information about EXPO products, visit expomarkers.com.

About EXPO®
EXPO® is America's leading brand of dry and wet erase markers, trusted by teachers, professionals, parents, and creatives for bold color, clean erasing, and reliable performance. "Made for Change," EXPO products keep ideas and plans flexible. EXPO is part of the Newell Brands global portfolio of leading brands.

About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie®, Graco®, Coleman®, Rubbermaid Commercial Products®, Yankee Candle®, Paper Mate®, FoodSaver®, Dymo®, EXPO®, Elmer's®, Oster®, NUK®, Spontex® and Campingaz®. Newell Brands is focused on delighting consumers by lighting up everyday moments. 

This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com

*2x Larger tip compared to the original EXPO® Chisel Tip Dry Erase Marker

EXPO Logo

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/new-expo-xl-marker-creates-bigger-bolder-writing-for-better-classroom-visibility-from-the-front-row-to-the-back-302854433.html

SOURCE Newell Brands

FAQ

What is the EXPO XL marker announced by Newell Brands (NWL) on August 19, 2026?

The EXPO XL is a new dry erase marker with a double-width tip that makes 2x larger lines than the EXPO Chisel marker. According to Newell Brands, it is designed to improve classroom visibility and support more accessible learning environments.

How does the EXPO XL marker improve classroom visibility for teachers and students?

EXPO XL creates thicker, highly visible lines using EXPO's most vibrant ink formula for whiteboards and similar surfaces. According to Newell Brands, the bold writing helps students read content more easily from across the room, reducing strain and supporting engagement.

Where can I buy EXPO XL markers from Newell Brands (NWL) and what are the prices?

EXPO XL markers are available at Staples and rolling out to Walmart and Amazon. According to Newell Brands, prices include $3.99 for a 1-count, $9.99–$10.99 for a 3-count, and $31.99 for a 12-count pack, depending on retailer and configuration.

What sizes and colors are available for EXPO XL markers launched by Newell Brands (NWL)?

EXPO XL is offered in 1-count, 3-count and 12-count packs, with Black and Assorted Colors options. According to Newell Brands, assorted packs include combinations of Black, Red and Blue to support typical classroom and office whiteboard use.

How is the EXPO XL marker different from the original EXPO Chisel dry erase marker?

EXPO XL features a double-width tip that produces lines twice as large as the original EXPO Chisel marker. According to Newell Brands, it also has a larger barrel for a more comfortable grip and uses the brand's most vibrant ink formula.

Is the EXPO XL marker suitable for students with low vision or larger classrooms?

The EXPO XL marker is designed to support readability in larger classrooms and for students with low vision. According to Newell Brands, its oversized writing and high-contrast ink help make board content easier to see from the back of the room.