Realtor.com® Introduces "FlyAround" A New 360° Satellite View to Help Home Shoppers See the Bigger Picture
Rhea-AI Summary
Realtor.com (NWS) will launch FlyAround, a low-altitude 360° satellite view, rolling out over the next few weeks to listing pages.
FlyAround uses 3D Maps from Google Maps Platform and is powered by TopHap, showing lot size, topography and neighborhood context for MLS-sourced listings with geo-coordinates, plus off-market and recently sold pages.
The feature responds to Realtor.com research showing 50% of recent buyers would consider purchasing without an in-person visit (52% for first-time buyers).
Positive
- Available for all MLS-sourced listings with geo-coordinates
- Built on Google Maps 3D and powered by TopHap integration
- Addresses consumer trend: 50% of recent buyers open to remote purchases (2025)
Negative
- Requires geo-coordinates, excluding listings without precise location
- Phased rollout over the next few weeks delays immediate access for some users
News Market Reaction
On the day this news was published, NWS gained 0.79%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
This immersive, first of its kind, feature gives buyers a real sense of lot size, terrain, and neighborhood context—without ever leaving the listing page
With FlyAround, powered by TopHap Inc, home shoppers can move beyond the limitations of static photos and maps to see properties in full context—lot size, topography, and how a home fits into its surrounding neighborhood. This powerful new view will help users gain a deeper understanding of a property's true setting, empowering them to make more informed decisions earlier in their home search journey.
According to Realtor.com®'s 2025 Consumer Attitudes & Usage Study, half of buyers who purchased or tried to purchase a home in the past year said they would consider buying a home without seeing it in person, up from
"We are focused on giving home shoppers the right tools, confidence and expert edge to make confident home decisions," said Dave Herman, SVP of Product and AI innovation. "FlyAround brings listings to life in a way that helps home shoppers see not just the home, but its entire environment—turning what was once a 2D online experience into an interactive exploration."
"Bringing 3D Maps from Google Maps Platform into Realtor.com elevates the home search from a simple property review into a fully immersive, photorealistic experience. This allows homebuyers to get a more intuitive sense of place through deeper exploration of the neighborhood right from their screens—which is incredibly helpful when making one of life's biggest decisions." - Tina Weyand, Sr Director Product Management, Google Maps Platform.
FlyAround will be available for all MLS-sourced listings on Realtor.com® with geo-coordinates, as well as on off-market and recently sold property pages in the next few weeks. Built directly into the Listing Detail Page, the feature delivers an intuitive, one-click experience.
FlyAround builds on Realtor.com®'s recent innovations aimed at making the home search smarter and more intuitive. Earlier this month, Realtor.com® introduced its AI-powered natural language search feature, allowing users to type or speak search phrases like "3-bed homes under
Experience FlyAround now on Realtor.com ® .
About Realtor.com®
Realtor.com® pioneered online real estate and has been at the forefront for over 25 years, connecting buyers, sellers, and renters with trusted insights, professional guidance and powerful tools to help them find their perfect home. Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® is a valued partner, delivering consumer connections and a robust suite of marketing tools to support business growth. Realtor.com® is operated by News Corp [Nasdaq: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc.
Media contact: Mallory Micetich, press@realtor.com
View original content to download multimedia:https://www.prnewswire.com/news-releases/realtorcom-introduces-flyaround-a-new-360-satellite-view-to-help-home-shoppers-see-the-bigger-picture-302599955.html
SOURCE Realtor.com