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Search Homes and See What You Can Afford with the New Realtor.com® App in ChatGPT

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Realtor.com (NWS) launched the Realtor.com app in ChatGPT on March 30, 2026, bringing conversational home search to the ChatGPT platform. Key features include a first-time buyer focus, an affordability calculator, neighborhood exploration, and MLS data protections that prohibit model training.

The app shows preview images and guides users to Realtor.com to connect with local agents, schedule tours, and access advanced search tools; it is available to all ChatGPT users starting today.

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News Market Reaction – NWSA

+2.23%
+2.23% Session close to close

In the Mar 30 session, NWSA gained 2.23%, reflecting a moderate positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement highlights NWSA’s continued push to embed AI across Realtor.com®, adding a ChatGPT...
Analysis

This announcement highlights NWSA’s continued push to embed AI across Realtor.com®, adding a ChatGPT app aimed at the pre-search phase of home buying and renting. It complements earlier AI features and fits a pattern of product and data-centric updates that have historically produced modest share reactions, generally within about 1.25%. Investors tracking this theme may watch adoption metrics, user engagement, and subsequent product iterations as management extends its AI-led real estate experience.

Key Figures

Years of tech leadership: 30 years Consumers using AI: 82%
2 metrics
Years of tech leadership 30 years Realtor.com® history of leading home search technology shifts
Consumers using AI 82% Surveyed Americans using AI for real estate insights

Historical Context

5 past events · Latest: Mar 26 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Mar 26 Renter demographics report Neutral -0.0% Realtor.com® analysis of renter segments and affordability across largest U.S. metros.
Mar 25 Industry forum event Neutral +1.3% Dow Jones Energy hosting World Chemical Forum for global chemical and energy leaders.
Mar 24 Housing affordability study Neutral -1.2% Realtor.com® report on mobile home pricing trends and homeownership access.
Mar 23 Publishing promotion Neutral -1.2% William Morrow Group Mother’s Day book-gifting title recommendations.
Mar 18 Governance/committee change Neutral -1.0% Election of Melanie Kirkpatrick to Dow Jones Special Committee through Dec. 31, 2029.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent company news has typically produced muted price reactions, generally within about +/-1.25% over the last five events.

Recent Company History

Over the past weeks, NWSA-related news has focused on Realtor.com® housing analyses, Dow Jones events, publishing promotions, and governance matters. Items such as renter demographics, mobile home pricing trends, and committee appointments saw 24-hour moves between about -1.2% and +1.25%. This new AI-focused Realtor.com® app in ChatGPT continues the theme of product and data-led initiatives rather than financial disclosures, fitting into a pattern where informational updates have historically driven only modest share price reactions.

Key Terms

idx feed
1 terms
idx feed technical
"Realtor.com® does not receive listing data through an IDX feed; instead, our unique, direct relationships"
An IDX feed is a continuous data stream that supplies live values and related details for a market index or exchange, similar to a scoreboard that updates scores in real time. Investors use it to track overall market moves, price swings in benchmark indexes, and the components that drive them—information that affects portfolio performance, index-linked products, and timing of buy or sell decisions.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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The app simplifies critical budget and location decisions for home shoppers, while also safeguarding MLS data

AUSTIN, Texas, March 30, 2026 /PRNewswire/ -- Realtor.com® today announced the launch of the Realtor.com® app in ChatGPT, marking another major step in the company's strategy to infuse AI technology across the home buying and renting journey. The new conversational experience brings Realtor.com®'s intuitive home search capability into one of the most widely used AI platforms, making the often-overwhelming "pre-search" phase of the home buying and renting process simpler and then ultimately transitioning users to Realtor.com® to connect with a local expert, schedule a tour, and explore our full suite of advanced search tools.

Consistent with Realtor.com®'s unique industry partnership model, MLSs and professionals remain at the center of a connected consumer experience. Every listing remains fully secure, and MLS data is protected with a strict prohibition on model training.

Over the past year, Realtor.com® has rolled out a series of AI-powered innovations designed to make the home search smarter, faster and far more intuitive for consumers, including its AI-powered natural language search feature, AI-generated listing tags, and immersive visual tools that highlight unique property attributes. In every team across the company, AI is being leveraged to accelerate development, drive scale and deliver quality experiences. Together, these efforts are laying the foundation for an AI-driven Realtor.com® experience that is built to lead the future of real estate.

"For 30 years, Realtor.com® has led every major technology shift in how Americans search for homes, while staying true to our mission of connecting them with the professionals who will help them," said Damian Eales, Realtor.com® CEO. "Today, AI represents the next transformational opportunity to simplify the home journey and deliver greater clarity and confidence to consumers. The combined strengths of Realtor.com®, REA Group and News Corp give us a unique competitive advantage, uniting world-class tech and talent, global insights and deep industry partnerships. With OpenAI, we will meet home buyers wherever they are, keeping the real estate professional central to the experience."

According to a recent Realtor.com® survey, Americans rely on real estate agents as the No. 1 most trusted and accurate source for information and 82% are also using AI for real estate insights. The company sees an opportunity to accelerate its strong traffic momentum by reaching consumers earlier during what it calls the "pre-search" phase, when they are asking foundational questions about affordability, neighborhood discovery, and whether to rent or buy. By giving them intuitive tools to start their pre-search, it can then ultimately transition them to Realtor.com® and a professional who can best assist them.

"Our commitment is to make Realtor.com® omnipresent wherever consumers are having conversations about real estate. Our new app in ChatGPT raises the bar, especially for first-time home buyers, putting powerful guidance and clarity in front of consumers from the moment they begin pre-searching," said Mickey Neuberger, Realtor.com® Chief Consumer & Marketing Officer. "We brought real estate listings to the internet. Now we're bringing them to AI. As the most trusted site among real estate professionals, we see this as a win for buyers, agents and the broader industry."

To support consumers on their home buying or renting process, the experience is enhanced by these key features:

  • First-Time Buyer Focus: Tailored prompts support first-time buyers during the pre-search phase, helping them move from early questions about how and where to begin into clear, actionable search criteria.
  • Affordability Calculator: Users can engage conversationally to instantly establish initial budget parameters based on their savings and income.
  • Neighborhood Exploration: Supports discovery by comparing and pinpointing specific areas based on criteria like commute times, lifestyle amenities, or school boundaries.

"The Realtor.com® app in ChatGPT is designed to keep agents and MLSs at the center of the real estate transaction, while raising the visibility of their listings," said Anna Marie Castiglioni, Head of Realtor.com® Next. "Realtor.com® does not receive listing data through an IDX feed; instead, our unique, direct relationships with MLSs ensure we operate in the best interests of home buyers and sellers, partnering with MLSs that uphold accuracy and transparency across the industry. By only showing a preview of property images and details, the app guides consumers to Realtor.com® to connect with a local expert, schedule a tour, and explore our full suite of advanced search tools."

The Realtor.com® app in ChatGPT is available starting today to all ChatGPT users.

About Realtor.com®
Realtor.com® pioneered online real estate and has been at the forefront for over 25 years, connecting buyers, sellers, and renters with trusted insights, professional guidance and powerful tools to help them find their perfect home. Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® is a valued partner, delivering consumer connections and a robust suite of marketing tools to support business growth. Realtor.com® is operated by News Corp [Nasdaq: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc.

Media contact: Emily Do, press@realtor.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/search-homes-and-see-what-you-can-afford-with-the-new-realtorcom-app-in-chatgpt-302727498.html

SOURCE Realtor.com

FAQ

What is the Realtor.com app in ChatGPT and when did NWS launch it?

The Realtor.com app in ChatGPT is a conversational home-search tool launched on March 30, 2026. According to the company, it brings first-time buyer guidance, affordability calculations, and neighborhood exploration into ChatGPT while linking users to local agents on Realtor.com.

How does the Realtor.com (NWS) affordability calculator in ChatGPT work for buyers?

The affordability calculator lets users set initial budget parameters conversationally using savings and income inputs. According to the company, it provides an instant budget estimate to guide early pre-search decisions before directing users to Realtor.com to connect with local experts.

Does Realtor.com (NWS) share MLS listing data with ChatGPT for model training?

No, Realtor.com does not permit MLS data to be used for model training and protects listing data with restrictions. According to the company, listings are shown only as previews and users are guided to Realtor.com to view full details and contact agents.

How can ChatGPT users access full listings and local agents after using the Realtor.com app (NWS)?

ChatGPT users see preview images and summary details, then are directed to Realtor.com to access full listings and schedule tours with agents. According to the company, the app is intended to transition users to Realtor.com and local professionals for complete listing access and booking.