PEET'S REVEALS RETURN OF THE COLD BREW PASS FOR NATIONAL COFFEE DAY ALONG WITH PUMPKIN AND APPLE AS FLAVOR FOCUS IN FALL MENU
Rhea-AI Summary
Peet's Coffee (PEET) launched its 2026 Fall Menu, featuring new protein smoothies, pumpkin and green apple themed beverages, and seasonal food items, available now at participating coffeebars and via the Peetnik Rewards app. The lineup includes Caramel Apple, Cold Brew and Strawberry Protein Smoothies, pumpkin lattes and chai, Sparkling Green Apple Energy, and the limited edition 2026 Vine & Walnut Autumn Blend.
Peet's also announced the return of its Cold Brew Pass, offering one medium Cold Brew daily for 30 consecutive days for $30, purchasable September 1–30, 2026. The pass includes 2X Peetnik Rewards points on any order with a warm food or pastry item and is timed to Peet's National Coffee Day celebration. Additional limited-time drinks, including an Iced Pumpkin Matcha Latte and Pumpkin Cold Brew with Vanilla Dream Top, will be available October 5–November 3, alongside new seasonal bakery and savory food offerings.
Positive
- None.
Negative
- None.
AI-generated analysis. How Rhea-AI works. Not financial advice.
New protein smoothies, pumpkin favorites plus vanilla dream top and tangy green apple arrive alongside the annual 2026 Vine & Walnut Autumn Blend
The Cold Brew Pass gives Peetniks one medium Cold Brew every day for 30 consecutive days for just
"Fall is one of the most anticipated seasons at Peet's, when Peetniks come back for the comforting flavors and traditions they love most," said Cara Schlanger, Director of Retail Marketing at Peet's Coffee. "From the return of our Cold Brew Pass to the arrival of seasonal favorites like our Pumpkin Latte and new innovations like the expansion of sparkling energy to include Green Apple, this year's offerings are designed to give Peetniks more ways to enjoy the flavors of fall while making their everyday coffee moments even more rewarding."
Adding to this year's menu is Peet's new Protein* Smoothie lineup, giving Peetniks the protein-packed beverages they've come to love with a delicious fall twist:
- Caramel Apple Protein Smoothie: Creamy and decadent caramel blended with Granny Smith apple purée, whole milk, 19g of total protein, and a drizzle of buttery caramel.
- Cold Brew Protein Smoothie: Invigorating Cold Brew swirled into a frosty blend of oat milk, banana purée, ice, and 19g of total protein.
- Strawberry Protein Smoothie: A classic blend of juicy flavored strawberry & banana purées, milk, ice, and 19g of total protein.
*Total protein grams vary by recipe.
Peetniks can also enjoy an array of handcrafted seasonal beverages celebrating the flavors of fall:
- Vanilla Dream Top: Velvety smooth cream topping for iced drinks with the perfect touch of sweet vanilla.
- Pumpkin Latte: Espresso and steamed milk meet the indulgent, rich taste of pumpkin pie flavor. Available iced and with or without Vanilla Dream Top.
- Pumpkin Chai Latte: This pumpkin pie-flavored latte combines the rich, comforting taste of warmly spiced Masala Chai and steamed milk. Available iced with or without Vanilla Dream Top.
- Sparkling Green Apple Energy: Juicy Granny Smith apple purée, club soda, and approximately 80mg of plant-derived caffeine, plus L-theanine and
100% of the daily recommended value of Vitamin B-12. - Vine & Walnut Autumn Blend: An ode to the very first Peet's coffeebar: a limited edition, medium roast blend. Fall abundance of grounding body, fresh fruit, and warm cinnamon inspired by the flavors of the season.
Beginning October 5, Peet's will keep the fall flavor momentum going with two limited-time beverages available through November 3, bringing new seasonal twists to coffeebars nationwide:
- Iced Pumpkin Matcha Latte with Vanilla Dream Top: Mighty Leaf® Matcha, cold milk, a splash of pumpkin pie flavor, and creamy Vanilla Dream Top, served over ice. Available 10/5–11/3.
- Pumpkin Cold Brew with Vanilla Dream Top: Creamy Vanilla Dream Top, bold and juicy Baridi Cold Brew, and a splash of pumpkin flavor served over ice. Available 10/5–11/3.
Rounding out the Fall Menu, Peet's is introducing three new seasonal food offerings inspired by the flavors of autumn, as well as a returning favorite, the Cardamom Morning Bun. Whether Peetniks are looking for a quick snack, a satisfying breakfast, or a hearty lunch, the lineup delivers comforting flavors throughout the day:
- NEW Pumpkin Bread: A seasonal staple, each slice is richly spiced and topped with cream cheese icing.
- NEW Mini Bacon Biscuit Bite: A toasted mini biscuit with savory crispy bacon and a spread of bright harvest
- NEW Home Harvest Pretzwich: Sweet and spicy cranberry jalapeño chicken sausage, fontina cheese, served on a warm pretzel bun with savory & herbaceous "Thanksgiving" spread.
- Cardamom Morning Bun: A returning favorite featuring warming spices of cinnamon and cardamom swirled into croissant pastry.
Peet's Fall Menu is available now for a limited time in Coffeebars and on the Peetnik Rewards app.
About Peet's Coffee
Peet's is Coffee for Coffee People. Founded in Berkeley, California in 1966 by Alfred Peet, the "Big Bang of coffee," Peet's Coffee® pioneered the artisan movement in the U.S. With rich, complex, superior quality roasts unlike anything Americans ever tasted before, Peet's influenced generations of coffee entrepreneurs and connoisseurs. Today, Alfred Peet's legacy lives on in every Peet's cup whether ordered online, selected at a grocery store or served in any one of the more than 465 Peet's Coffee locations in the U.S., China and the Middle East. Peet's Coffee is responsibly sourced, per Enveritas standards. For more information, visit www.peets.com. Stay connected to Peet's: @peetscoffee on X, Instagram and Facebook.
View original content to download multimedia:https://www.prnewswire.com/news-releases/peets-reveals-return-of-the-cold-brew-pass-for-national-coffee-day-along-with-pumpkin-and-apple-as-flavor-focus-in-fall-menu-302854713.html
SOURCE PEET'S COFFEE INC.