Welcome to our dedicated page for Perion Network news (Ticker: PERI), a resource for investors and traders seeking the latest updates and insights on Perion Network stock.
Perion Network Ltd. (PERI) is a NASDAQ- and TASE-listed advertising technology company that focuses on digital advertising and search solutions. Its news flow centers on developments in its Perion One platform, financial performance, and partnerships across channels such as web, Digital Out-of-Home (DOOH), Connected TV (CTV), and retail media.
News updates about Perion often include quarterly financial results, where the company reports revenue trends, channel performance, and non-GAAP metrics such as Contribution ex-TAC and Adjusted EBITDA. These earnings releases also highlight the performance of specific channels like DOOH, CTV, web, and search, as well as verticals such as retail media.
Perion’s announcements also cover product and technology launches. Examples include the Performance CTV Solution within Perion One, designed to support outcome-driven CTV campaigns, the Perion DOOH Player that completes its full-stack technology for DOOH and retail media, and SODA, an AI-powered supply-side solution for web and DOOH aimed at optimizing supply paths and monetization for publishers.
Another recurring theme in Perion news is strategic partnerships and market expansion. The company has reported collaborations with retail media networks such as Albertsons Media Collective, as well as partnerships with advertising and media companies in regions where it is expanding its DOOH and programmatic presence. Perion also issues releases about participation in investor conferences and shareholder meetings.
Investors and market watchers can use this news page to follow Perion’s financial disclosures, platform enhancements, and strategic initiatives across DOOH, CTV, web, search, and retail media, as reported in its press releases and SEC-furnished materials.
Perion Network (NASDAQ: PERI) has updated its Q2 and full-year 2024 financial guidance. Microsoft Bing's recent decision to exclude certain publishers from its search distribution marketplace will reduce Perion's search revenue to under 5% in the latter half of 2024. Additionally, advertising pricing changes and a decline in standard video and display formats have impacted revenues. Perion forecasts Q2 revenue of $106-$108 million and adjusted EBITDA of $6.5-$7.5 million. For FY 2024, revenue is projected at $490-$510 million with adjusted EBITDA of $48-$52 million. The company remains focused on expanding its AI-driven advertising solutions globally, particularly in CTV, Retail Media, and programmatic DOOH.
Perion Network announced the launch of Hivestack’s ‘Green Curated Deals’ for Digital Out-of-Home (DOOH) advertising on a global scale. This solution uses Scope3 emissions data to provide lower carbon ad inventory, allowing advertisers to run environmentally friendly campaigns. The Green Curated Deals are exclusively available on Hivestack Curate, Perion's proprietary platform, and leverage Scope3's emissions model to optimize decarbonization of media and advertising. Perion’s new offering aims to enhance campaign effectiveness while reducing the carbon footprint, featuring a scoring model that prioritizes low-emission inventory.
Perion's CEO, Tal Jacobson, emphasized the company's commitment to sustainability, highlighting the integration with Scope3 to drive greener ad campaigns. The initiative aligns with industry trends demanding reduced emissions and increased decarbonization, promising advertisers enhanced performance and budget efficiency.
Perion Network (NASDAQ and TASE: PERI) reported a 9% YoY revenue growth for the first quarter of 2024, with significant growth in CTV Advertising, Retail Media, and Digital Out of Home Advertising. Despite challenges in advertising pricing and mechanisms, Perion remains confident in its strategic positioning and expansion of technological advertising solutions. The company's financial highlights show growth in revenue from Search Advertising and a decrease in GAAP Net Income. Perion announced an increase in its share repurchase program and provided guidance for the second quarter and full year 2024.
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