Welcome to our dedicated page for Procter & Gamble news (Ticker: PG), a resource for investors and traders seeking the latest updates and insights on Procter & Gamble stock.
The Procter & Gamble Company reports consumer-products developments across a portfolio of household, beauty, personal care and health brands. News commonly covers product launches, limited-edition collections and marketing campaigns for brands such as Native, Secret, Olay, Metamucil, Pantene and Zevo.
Company updates also describe formula claims, retailer-exclusive assortments, category extensions and brand education in areas such as deodorant, body wash, skin care, hair care, fiber supplements and household pest control. P&G also references a broader global brand portfolio that includes Tide, Pampers, Gillette, Crest, Charmin, Dawn and Oral-B.
Olay (NYSE: PG) launches Skinsurance, a campaign built around the clinically backed Super Collection to position skin and bodycare as a long-term investment. The collection features a Super Serum technology with niacinamide, vitamin C, vitamin E, collagen peptide, and BHA+AHA to deliver five visible benefits.
The campaign names Corporate Natalie as the brand’s first Skinsurance Agent, offers curated bundles for normal, dry, and rough/bumpy skin, and uses Olay’s Skin Advisor tool for personalized recommendations. Products are available now online and at major retailers.
Metamucil (PG) launched “Metamucil Mic Grab,” a five-episode digital series starring Lance Bass and Danielle Fishel with RD Amy Shapiro, debuting April 29, 2026. The series promotes psyllium fiber as a multi-benefit, plant-based supplement to help support digestive regularity*, cholesterol lowering†, appetite control*, and healthy blood sugar levels*.
The campaign frames psyllium as the “OG biohack,” ties content to the 28g daily fiber recommendation, and directs viewers to @Metamucil and metamucil.com for episodes and more information.
Pantene (NYSE:PG) launched Sunkiss Glow, a leave-in protection spray debuting May 2026 that aims to shield hair from sun, salt, and chlorine while boosting shine, reducing frizz, and helping prevent color fading. The formula uses a Pro-Vitamin Complex with niacinamide, biotin, and vitamin E and is engineered for all hair types.
Available at major retailers and online starting May 2026.
Zevo (PG) is partnering with culinary personality Antoni Porowski to share practical kitchen rules and pest-control tips ahead of spring and summer gatherings. Zevo will promote Antoni’s tips via social media and highlight its plug-in Flying Insect Trap, priced at $19.99 and designed to trap 99.9% of caught bugs.
The campaign emphasizes year-round kitchen protection, a no-mess cartridge refresh, and using blue/UV light technology to attract and capture fruit flies, gnats, house flies and other common pests.
Gillette Venus (NYSE: PG) launched Smoothguard on April 28, 2026, a beach-set campaign starring creator Drew Afualo promoting the Venus Pubic Hair & Skin collection. The campaign highlights a three-step routine—prep, shave, maintenance—and new products designed for coarse pubic hair and sensitive skin.
The collection includes the Pubic Hair and Skin Razor with CalmCurve handle and Anti-Irritation Barrier, Smoothing Cleanser + Shave Gel, Daily Ingrown Serum, and the Extra Smooth Sensitive razor. Products are available at GilletteVenus.com and major retailers.
P&G (NYSE:PG) reported fiscal Q3 net sales of $21.2B (+7%) and organic sales +3%. Diluted EPS was $1.63 (+6%) and core EPS was $1.59 (+3%). Operating cash flow and net earnings were $4.0B. Adjusted free cash flow productivity was 82%. The company maintained fiscal 2026 sales, EPS and cash-return guidance but expects EPS toward the lower end of the range and outlined commodity, tariff and interest/tax headwinds totaling about $0.25 per share.
Procter & Gamble (NYSE: PG) launched Febreze TRASH Odor Fighter, a compact device that the company says reduces up to 99% of common trash odors and delivers 45 days of continuous freshness.
The starter kit, available April 23, offers four scents, fits multiple bin types, uses a refill cartridge, and has an MSRP starting at $5.94 at major retailers.
Procter & Gamble (NYSE: PG) was named to Fortune's 2026 America's Most Innovative Companies list, earning the #1 spot in Household Products for a third consecutive year on April 23, 2026. The ranking highlighted Product Innovation as P&G's greatest strength.
Fortune evaluated 300 U.S. firms across three equally weighted dimensions—Product Innovation, Process Innovation, and Innovation Culture—using IP analysis and surveys of more than 30,000 employees and 3,000 industry experts and customers. The 300 companies represent over $12.5 trillion in annual revenue.
Dreft (NYSE: PG) refreshed its liquid detergent portfolio with simplified stage-based names—Dreft Baby, Dreft Toddler, and Dreft Family—plus new packaging and a formula upgrade for Dreft Baby (boosted enzymes). MSRPs range from $9.94 to $19.94; rollout began April 2026 nationwide and online.
Procter & Gamble (NYSE:PG) and Charmin, in partnership with the Arbor Day Foundation, pledged to plant another 1 million trees by 2030, building on 1 million trees planted from 2020–2025. The initiative targets forest restoration in disaster-affected communities and emphasizes use of FSC-certified pulp.
The partnership began in 2020 as part of the Arbor Day Foundation’s Evergreen Alliance and focuses on replanting, community resilience, and ecological benefits such as habitat restoration and cleaner air and water.