Ping An's Mother's Needlework Public Welfare Program Showcased at London Craft Week
Ping An Insurance (PNGAY) showcased its Mother's Needlework public welfare program at London Craft Week 2025, featuring traditional embroidery and handcrafted carpets from China's ethnic minorities.
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Ping An Insurance (PNGAY) showcased its Mother's Needlework public welfare program at London Craft Week 2025, featuring traditional embroidery and handcrafted carpets from China's ethnic minorities. Launched in 2020, the program operates in 10 provinces across China, benefiting over 100 women from communities including Yi and Dulong.
The initiative aims to preserve cultural heritage while providing income opportunities through sustainable fashion, integrating recycled materials with traditional ethnic designs. The program helps ethnic minority women create textile products for domestic and international markets, contributing to community development and cultural preservation.
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Traditional Crafts Integrated into Sustainable Fashion, Empowering Ethnic Minority Women to Generate Income
The exhibition's diverse array of handicrafts from Chinese ethnic minorities included the intricate and vibrant Dulong Carpet from
Ethnic minority crafts are vital expressions of cultural heritage and history. However, rapid modernization threatens the survival of these skills. In 2020, Ping An launched the Mother's Needlework public welfare program to empower ethnic minority women to preserve traditional techniques and boost their incomes through innovative design and market access. The program champions sustainable fashion by integrating recycled materials with traditional ethnic designs, supporting local women to craft aesthetically pleasing and eco-friendly textile products for domestic and international markets.
The Mother's Needlework public welfare program has expanded to 10 provinces and regions across
Ping An affirms that ethnic handicrafts are not only Chinese cultural treasures but also a means to advance sustainable development and social inclusion. Through international platforms such as London Craft Week, Ping An aims to share the unique allure of
London Craft Week was established in 2015 and is supported by the King's Foundation, a charity founded by King Charles III. It is a premier global event in the fields of design, fashion, and crafts. Each year, it draws designers and artisans from around the world, fostering cross-cultural exchange and innovation through exhibitions, workshops, and forums.
About Ping An Group
Ping An Insurance (Group) Company of China, Ltd. (HKEx:2318 / 82318; SSE:601318) is one of the largest financial services companies in the world. It strives to become a world-leading provider of integrated finance, health and senior care services. Under the technology-driven "integrated finance + health and senior care" strategy, the Group provides professional "financial advisory, family doctor, and senior care concierge" services to its nearly 240 million retail customers. Ping An advances intelligent digital transformation and employs technologies to improve financial businesses' quality and efficiency and enhance risk management. The Group is listed on the stock exchanges in
For more information, please visit www.group.pingan.com and follow us on LinkedIn - PING AN.
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