Welcome to our dedicated page for Pros Holdings news (Ticker: PRO), a resource for investors and traders seeking the latest updates and insights on Pros Holdings stock.
The PROS Holdings, Inc. news feed for the former NYSE ticker PRO provides a historical record of how the company communicated its strategy, product developments, financial performance and corporate transactions while it was publicly listed. PROS described itself as a leading provider of AI-powered SaaS pricing and selling solutions, and its news releases reflect that focus on intelligent commerce, revenue and pricing science, and omnichannel shopping and selling experiences.
In these archived articles, readers can review earnings announcements that detail quarterly financial results, including discussions of subscription revenue, total revenue, gross margins and the use of non-GAAP metrics such as adjusted EBITDA and subscription annual recurring revenue. The company’s releases also highlight business highlights such as new customer wins, expansions with existing customers and recognition from industry analysts and awards programs.
Product and partnership news includes updates on offerings like PROS Smart CPQ and Smart Price Optimization and Management, as well as integrations with platforms such as SAP S/4HANA Cloud, SAP Business Technology Platform and Commerce (formerly BigCommerce). These items explain how PROS positioned its AI-powered pricing and CPQ capabilities within broader enterprise technology ecosystems.
A significant portion of the later news flow centers on corporate transactions. In 2025, PROS announced a definitive agreement to be acquired by investment funds affiliated with Thoma Bravo, followed by additional releases outlining strategic plans for its travel and B2B segments and Conga’s intent to acquire the B2B business. Subsequent SEC filings and press releases confirm completion of the merger and the transition of PROS from a public company to a privately held entity.
Investors and researchers can use this news archive to understand how PROS evolved its AI-powered pricing and selling platform, how it reported its financial performance, and how the acquisition by Thoma Bravo and related segment plans were communicated to the market.
PROS (NYSE: PRO) announced it will release its financial results for Q1 2021 on May 4, 2021, post-market close. A conference call to discuss these results and future outlook will be held the same day at 4:45 PM EDT. Investors can access the call by dialing 1-877-407-9039 or 1-201-689-8470. The results will be available on the company's website and a replay of the call will be accessible until May 18, 2021. PROS specializes in AI-powered solutions that enhance pricing and sales processes in a digital economy, helping clients optimize their selling strategies.
PROS (NYSE: PRO) has announced a strategic partnership with ISB AG to enhance its implementation, integration, and support services across Germany, Austria, and Switzerland. This collaboration aims to provide industry-leading AI-powered pricing solutions to businesses in the DACH region, addressing the growing complexity of pricing in digital sales. With ISB AG's extensive experience in price management, the partnership is expected to facilitate successful implementations and support the digital transformation of B2B companies.
PROS (NYSE: PRO) has launched PROS Dynamic Offers, an advanced offer management solution designed for airlines. This tool provides airlines with the ability to create science-based offers for passengers across all channels, enhancing customer experiences and potentially increasing conversion rates. The airline industry aims to grow by 2.8 billion passengers in 2021, which drives demand for digital solutions. The solution emphasizes dynamic pricing, personalized offers, and improved distribution, aligning with the industry's shift towards omnichannel retailing.
PROS (NYSE: PRO) has appointed Katrina Klier as the new Chief Marketing Officer, reporting to COO Les Rechan. Klier, with over 25 years of experience in tech, will focus on aligning global marketing strategies to enhance demand generation and brand visibility. Previously instrumental at Accenture, where she nearly doubled brand value, and at Microsoft, her expertise in data analytics and digital marketing is expected to drive PROS' growth in AI-powered solutions. Klier aims to enhance customer engagement and support the company's digital transformation efforts.
PROS Holdings (NYSE: PRO) announced its participation in two virtual investment conferences in March 2021. CFO Stefan Schulz and Senior Manager Belinda Overdeput will attend the JMP Securities Technology Conference on March 1, while President & CEO Andres Reiner and VP Alex Harrington will join the Morgan Stanley Technology, Media, and Telecom Conference on March 3. The events will include live webcasts, accessible on the company’s Investor Relations website. PROS specializes in AI-powered solutions that enhance sales optimization in the digital economy.
PROS Holdings, Inc. (NYSE: PRO) reported its financial results for Q4 and full year 2020, showing a total revenue of $60.9 million, an 8% decline from $66.2 million in Q4 2019. For the full year, revenue decreased by 7% year-over-year. Despite challenges, the CEO emphasized a record number of customer go-lives and a strategic focus on digital selling, anticipating that 80% of B2B interactions will be digital by 2025. The company’s position in AI-driven solutions for the digital economy remains strong.
PROS (NYSE: PRO) announced new editions of its SaaS-based PROS Group Sales Optimizer, aimed at helping airlines like Etihad enhance group ticket sales through self-service channels. The solution is designed to improve conversion rates by up to 50% and boost revenue streams by 26%, addressing the industry's recovery from a 66.3% decline in passenger demand. The GSO Editions include tools for dynamic pricing and automation to streamline the booking experience, enabling airlines to adapt to market demands and enhance customer satisfaction.
PROS (NYSE: PRO) announced that Cathay Pacific has successfully implemented its SaaS-based Group Sales Optimizer and OneSearch solutions. This move aims to enhance group travel bookings, improving pricing accuracy and streamlining contract management. The integration is part of Cathay Pacific's digital transformation strategy, focusing on increasing revenue while providing a better customer experience. The PROS solutions utilize AI innovations to optimize pricing and booking efficiency, reducing processing times from days to minutes.
PROS (NYSE: PRO) has been certified as a 2020-2021 Great Place to Work, reinforcing its commitment to a positive workplace culture. The certification is based on employee feedback, with 94% of staff affirming PROS as a great workplace. Key highlights include 96% of employees feeling welcomed upon joining and 95% expressing pride in their affiliation with the company. PROS emphasizes a people-first culture, fostering inclusion through Employee Resource Groups and providing resources for career development and flexible work-life balance.
PROS (NYSE: PRO) has appointed Sherry Lautenbach as Senior Vice President, Global B2B Sales, tasked with driving enterprise adoption of PROS solutions. With over 25 years of experience in enterprise SaaS sales, her previous roles include Senior VP for Cloud Sales at Oracle and leadership positions at Nutanix and IBM. Lautenbach aims to enhance customer experiences and accelerate growth in the digital economy by optimizing sales processes across channels. PROS continues to assert its leadership in AI-powered solutions that streamline pricing and selling for B2B companies.