Welcome to our dedicated page for Pros Holdings news (Ticker: PRO), a resource for investors and traders seeking the latest updates and insights on Pros Holdings stock.
The PROS Holdings, Inc. news feed for the former NYSE ticker PRO provides a historical record of how the company communicated its strategy, product developments, financial performance and corporate transactions while it was publicly listed. PROS described itself as a leading provider of AI-powered SaaS pricing and selling solutions, and its news releases reflect that focus on intelligent commerce, revenue and pricing science, and omnichannel shopping and selling experiences.
In these archived articles, readers can review earnings announcements that detail quarterly financial results, including discussions of subscription revenue, total revenue, gross margins and the use of non-GAAP metrics such as adjusted EBITDA and subscription annual recurring revenue. The company’s releases also highlight business highlights such as new customer wins, expansions with existing customers and recognition from industry analysts and awards programs.
Product and partnership news includes updates on offerings like PROS Smart CPQ and Smart Price Optimization and Management, as well as integrations with platforms such as SAP S/4HANA Cloud, SAP Business Technology Platform and Commerce (formerly BigCommerce). These items explain how PROS positioned its AI-powered pricing and CPQ capabilities within broader enterprise technology ecosystems.
A significant portion of the later news flow centers on corporate transactions. In 2025, PROS announced a definitive agreement to be acquired by investment funds affiliated with Thoma Bravo, followed by additional releases outlining strategic plans for its travel and B2B segments and Conga’s intent to acquire the B2B business. Subsequent SEC filings and press releases confirm completion of the merger and the transition of PROS from a public company to a privately held entity.
Investors and researchers can use this news archive to understand how PROS evolved its AI-powered pricing and selling platform, how it reported its financial performance, and how the acquisition by Thoma Bravo and related segment plans were communicated to the market.
PROS (NYSE: PRO) will announce its fourth quarter and full year financial results for the period ending December 31, 2020, after U.S. market close on February 4, 2021. The company will also host a conference call that same day at 4:45 p.m. EST to discuss results and business outlook. Investors can access the call at 1-877-407-9039 or through the live and archived webcasts on www.pros.com. A replay will be available until February 18, 2021.
PROS (NYSE: PRO) has appointed Martin Simoncic as its new Chief Customer Officer (CCO), succeeding John C.P. Allessio, who is retiring in mid-January 2021. Simoncic brings extensive experience in customer success and professional services from his previous roles at PROS and Vertafore. His focus will be on enhancing customer engagement and platform adoption, aligning with PROS' aggressive growth strategy. The company aims to leverage Simoncic's expertise to strengthen its customer-centric culture, which is critical for maximizing the lifetime value of its AI-powered solutions.
PROS (NYSE: PRO) has launched the PROS Connector for Real-Time Pricing, enhancing pricing strategies for Magento Commerce merchants. This development allows real-time, optimized pricing capabilities, addressing critical challenges B2B companies face in establishing quick, market-relevant prices. The solution boasts features like sub-second price delivery and high-performance scalability, ensuring a seamless buying experience. PROS leverages over 30 years of AI expertise to offer solutions that facilitate rapid pricing adjustments across multiple sales channels.
PROS (NYSE: PRO) has expanded its collaboration with Adobe to include Magento Commerce, enhancing eCommerce solutions for B2B organizations. This partnership introduces the PROS Connector for Real Time Pricing, enabling businesses to optimize customer buying experiences across various channels. With the growth of digital commerce, PROS aims to meet the evolving needs of B2B buyers by delivering personalized recommendations and real-time pricing. The collaboration is expected to enhance competitiveness for Magento customers in the digital marketplace.
PROS (NYSE: PRO) announces the availability of its AI-powered pricing solutions, PROS Control and PROS Guidance, for online purchase on the SAP App Center. These tools are designed to enhance revenue and streamline pricing strategies for businesses using SAP solutions, providing advantages like real-time price optimization and centralized price governance. PROS has maintained a strong partnership with SAP for over a decade, emphasizing its role in delivering integrated solutions for B2B companies aiming to excel in the digital economy.
PROS (NYSE: PRO) will release its financial results for the third quarter on October 29, 2020, after U.S. markets close. The results will cover the period ending September 30, 2020. Following the release, a conference call will be held at 4:45 p.m. EDT on the same day, accessible by phone. Archived webcasts will be available on the company’s investor relations page. PROS specializes in AI-powered solutions for optimizing sales processes in the digital economy, helping companies with pricing and product configuration.
PROS (NYSE: PRO) has announced a significant partnership with All Nippon Airways (ANA) to implement its SaaS-based PROS Revenue Management Essentials. This initiative aims to enhance ANA's ability to forecast passenger demand and optimize revenue as part of its digital transformation strategy. ANA, Japan's largest commercial airline, plans to leverage PROS' AI-driven tools to adjust pricing and enhance competitiveness while recovering from the impacts of COVID-19. PROS’ RM Essentials is designed for scalability and flexibility, allowing airlines to adapt as their business evolves.
PROS (NYSE: PRO) has been recognized as a Challenger in Gartner's 2020 Magic Quadrant for Configure, Price and Quote (CPQ) Application Suites. The company is the sole vendor in this quadrant, reflecting its strong ability to execute and a comprehensive vision. PROS Smart CPQ is part of its SaaS solutions aimed at enhancing digital selling capabilities, crucial in the post-COVID era. PROS emphasizes the importance of intelligent quote-to-cash functionalities to foster speedy, personalized sales experiences and improve customer relationship management.
PROS (NYSE: PRO), recognized with the Houston Business Journal’s Innovation Award, has been acknowledged for its Price Optimization and Management solutions. The award reflects PROS' commitment to enhancing the customer buying experience in a rapidly digitalizing market. In a landscape where 74% of B2B buyers prefer to shop online, PROS solutions optimize pricing and sales processes, enabling businesses to respond effectively to customer needs and maximize revenue. The award ceremony took place virtually on September 18, 2020.
PROS (NYSE: PRO) has launched the Agreements Mass Price Change feature for its PROS Smart CPQ solution, aimed at enhancing B2B sales organizations' agility in responding to market changes. This new capability allows faster modifications of pricing agreements, improving sales productivity and customer experience. The updated software supports the quote-to-order lifecycle, enabling sales teams to efficiently manage pricing agreements with real-time insights and analytical tools. This launch comes as companies seek to enhance their digital sales processes in a post-COVID landscape.